Cloud Living Room Korporativ logotip by Xiaobing Cheng is a highly esteemed winner of the very prestigious 2025 A' Design Award Kumush Mukofoti in Grafika, Illyustratsiya va Vizual Kommunikatsiya Dizayni Competition Category.
KumushGrafika· 2025
Cloud Living Room Korporativ logotip
Client: Cloud Living Room
A' Design Award Kumush Mukofoti Winner in Grafika Category
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The Design
About Cloud Living Room Korporativ logotip
Cloud Living Room — Shenzhen shahridagi shahar ko'rgazmasi va qabul maydoni uchun yaratilgan korporativ logotipdir. Belgi shahar va uning kelajagi manzarasini o'z ichiga oluvchi deraza g'oyasiga asoslangan. Modulli shakl derazalarning ochilish harakatidan olingan bo'lib, shuningdek, texnologik o'zaro ta'sirlarda ishlatiladigan slayder elementlarini eslatadi. Logotip oltin nisbat asosida qurilgan va Pantone maxsus ranglari bilan chop etilgan. Dizayn ochiqlikni ifodalash hamda shahar madaniyatini texnologiya bilan bog'lashni maqsad qilgan.
The Recognition
About the A' Design Award Kumush Mukofoti
Cloud Living Room Korporativ logotip A' Design Award Kumush Mukofotining g‘olibi bo‘lib, bu go‘zal, ulug‘vor va ta’sirchan eng yuqori darajadagi dizaynlarga beriladigan favqulodda nufuzli e’tirofdir. Kumush g‘oliblari o‘z dizaynerlarining ajoyib mahorati, iste’dodi va o‘tkirligini ko‘rsatuvchi juda yorqin va o‘ta ijodiy asarlardir. Cloud Living Room Korporativ logotip ajoyib, namunaviy, diqqatga sazovor darajada kasbiy va chuqur innovatsion asar bo‘lishi kutiladi. A' Design Award Kumush Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini kengaytiruvchi juda e’tiborga loyiq, tahsinga sazovor ixtirodir. Cloud Living Room Korporativ logotip ko‘pchilik havas qiladigan, istaklarni uyg‘otadigan, ijobiy tuyg‘ular olib keladigan hamda hayrat va ajablanish uyg‘otadigan ijoddir.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Cloud Living Room symbolizes a reception space at the pinnacle of the city, serving as a bridge connecting the city and the future, people and space, resources and opportunities. "Cloud" represents height and vision, reflecting the project's strategic position at the city's peak, offering a panoramic perspective of the overall landscape. It aims to create an intelligent and futuristic urban exhibition space, providing a platform for interaction, exchange, and experiential display for citizens,
- Dimensions & Packaging
- Packaging box: 400mm * 330mm * 65mm
- Tags
- Design, logo design, Science and Technology Humanities
- Production Technology
- logo design employs the golden ratio, and the materials are printed using Pantone spot colors.
- Design Challenge
- The challenge of this project lies in how to integrate urban intelligence with culture, using graphical methods to convey the concept of a window, and better incorporate technological interactive actions to create a sense of immersion for people.
- Research
- Research Type:This study is interdisciplinary, integrating design aesthetics, brand strategy, and consumer psychology.
- Inspiration
- The Cloud Living Room logo is centered around the concept of a "window," symbolizing the ability to see the beauty and future of the city through this frame. It aims to present the city's culture, developmental achievements, and future vision to the world. The modular design, inspired by the opening form of windows, reflects both the openness and inclusiveness of the space, while also echoing the slider components in technological interactions.
- Project Duration
- The project was established in Shenzhen in 2023.
- Operation Flow
- The Cloud Living Room incorporates human-computer interaction devices, allowing audiences to immerse themselves in the city's culture, developmental achievements, and future vision. The modular slider components enable clear and intuitive page-turning operations, facilitating faster transitions between pages.
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