Zhang Gong Lao Jiu 1975 Spirtli ichimlik qadoqlash dizayni by Wen Liu

Zhang Gong Lao Jiu 1975 Spirtli ichimlik qadoqlash dizayni by Wen Liu is a highly esteemed winner of the very prestigious 2026 A' Design Award Kumush Mukofoti in Qadoqlash Dizayni Competition Category.

KumushQadoqlash· 2026

Zhang Gong Lao Jiu 1975 Spirtli ichimlik qadoqlash dizayni

by Wen Liu

Client: Shenzhen Oracle Creative Design Co.,Ltd.

A' Design Award Kumush Mukofoti Winner in Qadoqlash Category

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Verified Award Winner

Verify Award Status for #173412

View at A' Design Award Press Release Award Badge

Colors

The Design

About Zhang Gong Lao Jiu 1975 Spirtli ichimlik qadoqlash dizayni

Zhang Gong Lao Jiu 1975 — bu xitoy spirtli ichimligi uchun ishlab chiqilgan qadoq dizaynidir. Umumiy shakl uchun ilhom manbai spirt zavodi hududida o'sadigan asriy oq akatsiya daraxtlaridan olingan. Tashqi quti ekologik toza sellyuloza massasidan tayyorlangan bo'lib, daraxt po'stlog'i teksturasi siyoh bilan bosib chiqarish o'rniga bo'rtma naqsh (embossing) usulida shakllantirilgan. Shisha idish xitoy oq sirlash texnikasi bilan pishirilgan bo'lib, pechdagi o'zgarishlar ayrim joylarda tabiiy naqshlar hosil qiladi. Shisha yuzasi eski fermentatsiya chuqurlarining yedirilgan teksturasini eslatadi. Qadoq o'lchamlari 125 x 125 x 290 millimetrni tashkil etadi.

The Recognition

About the A' Design Award Kumush Mukofoti

Zhang Gong Lao Jiu 1975 Spirtli ichimlik qadoqlash dizayni A' Design Award Kumush Mukofotining g‘olibi bo‘lib, bu go‘zal, ulug‘vor va ta’sirchan eng yuqori darajadagi dizaynlarga beriladigan favqulodda nufuzli e’tirofdir. Kumush g‘oliblari o‘z dizaynerlarining ajoyib mahorati, iste’dodi va o‘tkirligini ko‘rsatuvchi juda yorqin va o‘ta ijodiy asarlardir. Zhang Gong Lao Jiu 1975 Spirtli ichimlik qadoqlash dizayni ajoyib, namunaviy, diqqatga sazovor darajada kasbiy va chuqur innovatsion asar bo‘lishi kutiladi. A' Design Award Kumush Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini kengaytiruvchi juda e’tiborga loyiq, tahsinga sazovor ixtirodir. Zhang Gong Lao Jiu 1975 Spirtli ichimlik qadoqlash dizayni ko‘pchilik havas qiladigan, istaklarni uyg‘otadigan, ijobiy tuyg‘ular olib keladigan hamda hayrat va ajablanish uyg‘otadigan ijoddir.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: It carries forward four millennia of traditional brewing techniques, supported by unique resources including century-old fermentation pits and maturation vats. The distillery grounds feature a grove of hundred-year-old locust trees, whose blossoms are skillfully incorporated into the fermentation process through a distinctive "locust blossom in fermentation" technique. This imparts a unique aromatic profile and an exceptionally smooth, mellow character to the liquor. The exterior packaging incorporates the textured appearance of locust tree bark, while the bottle design echoes the weathered texture of ancient fermentation pits, presenting a rustic yet sophisticated aesthetic.
Dimensions & Packaging: 125mm*125mm*290mm
Tags: Natural, Unadorned Simplicity
Production Technology: The liquor box is crafted from eco-friendly pulp, showcasing the natural texture of locust tree bark through embossed patterning instead of ink printing. The bottle is fired with Chinese white glaze, revealing naturally formed kiln-transformed textures in localized areas.
Design Challenge: Through repeated field studies, the textures of locust trees, the patina of century-old fermentation pits, and the surface details of aged walls were meticulously examined. Multiple rounds of modeling and 3D prototype revisions ultimately yielded the desired representation of natural texture.
Research: Through on-site research, a detailed market report was compiled based on insights gathered from over 300 consumers and key distributors.
Inspiration: The packaging's overall form draws inspiration from century-old locust trees, translating the textured bark and marks of time into a visual language of design. By showcasing naturally accumulated textures, it interprets the slow maturation of aged liquor—each mark embodies the formation of flavor, each sedimentation contributes to the liquor's depth. This is the art of nature, crafted by time.
Project Duration: March 2024, Shenzhen, China
Operation Flow: The product exudes an unrefined, natural beauty, conveying a free-flowing charm through its organic form. Its warm texture and fluid contours instinctively invite touch, guiding the viewer to discover, through tactile exploration.
Team Members: Creative Direction: Wen Liu
Design Execution: Xianfeng Wu, Zhipeng Li