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Madame Butterfly Plakatlar seriyasi by Liudmila Shurygina

Madame Butterfly Plakatlar seriyasi by Liudmila Shurygina is a highly esteemed winner of the very prestigious 2021 A' Design Award Oltin Mukofoti in Grafika, Illyustratsiya va Vizual Kommunikatsiya Dizayni Competition Category.


OltinGrafika· 2021

Madame Butterfly Plakatlar seriyasi

by Liudmila Shurygina

Client: Liudmila Shurygina

A' Design Award Oltin Mukofoti Winner in Grafika Category

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Verified Award Winner

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Colors

The Design

About Madame Butterfly Plakatlar seriyasi

Madame Butterfly — opera plakatlari seriyasidir. Har bir plakatda opera syujetining markaziy qahramoni va ehtiros ramzi sifatida qo'shiq kuylayotgan ayolning timsoliy portreti tasvirlangan. Seriya Madame Butterfly, Tosca va Norma kabi operalarni qamrab oladi hamda ularning librettolarida ayollarning fojiali va qaram rolini aks ettiradi. Har bir kompozitsiya yakuniy sahnani — hikoyaning avj nuqtasini namoyish etadi. Dizayn minimal shakllar, ekspressiv rangtasvir va Memphis uslubiga asoslangan bo'lib, ochiq ranglar va kuchli kontrastdan foydalanadi. Plakatlar A1 formatida karton qog'ozga bosilgan.

The Recognition

About the A' Design Award Oltin Mukofoti

Madame Butterfly Plakatlar seriyasi A' Design Award Oltin Mukofotining g‘olibi bo‘lib, bu birinchi darajali, ajoyib va ajralib turuvchi dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Oltin g‘oliblari o‘z dizaynerlarining daholigi, donoligi va mahoratini aks ettiruvchi benihoya innovatsion, uzoqni ko‘ra oladigan va ko‘zni qamashtiruvchi ijodlardir. Madame Butterfly Plakatlar seriyasi misli ko‘rilmagan qiymat keltiruvchi, juda maqtalgan, yo‘nalish belgilovchi va yodgorlik darajasidagi ixtiro bo‘lishi kutiladi. A' Design Award Oltin Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini katta foyda bilan kengaytiruvchi ko‘zni qamashtiruvchi, e’zozlangan loyihadir. Madame Butterfly Plakatlar seriyasi kuchli istak tuyg‘ularini yaratadi, ishtiyoqni uyg‘otadi, ijodkorlikni rag‘batlantiradi va bizni maftun etadi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The series of opera posters was designed with idea to put iconic portrait of singing/shouting woman as a symbol of passion and main figure in opera plot. It is also about to show the tragic and dependent role of a woman in libretto of such operas as Madame Butterfly, Tosca or Norma. In the form of iconic interpretation. On all posters the composition represents the final scene - culmination moment of the opera story.
Dimensions & Packaging
The posters are normally printed in A1 size, 594 x 841 mm. They are printed on high quality carton paper, 275g. The ideal production of the posters is using silk screen technique. Also these posters are produced for street poster displays with the size 1185 x 1750mm.
Tags
poster, graphics, design, opera, sound, composition, constructivism, memphis, style
Production Technology
The posters were created by designer with Adobe Illustrator software.
Design Challenge
The challenge in this project was to find an icon which can illustrate the tragic opera plot.
Research
Research was based on exploring the avant-guard style and also the latest trends in contemporary visual language. Also iconology and expressionism were the topics for research.
Inspiration
Designer was inspired with the portraits of Malevich due to the minimalist iconic shapes and the painting of Munch "The Scream" due to the open emotional expression. Also the big sourse of inspiration was Memphis style - open colours, contrast, simple shapes.
Project Duration
The project has started a year ago. Location: Amsterdam
Operation Flow
The posters are designed as for print production as for digital.
They are designed for the city displays, as a part of the concert identity for the brochures and banners. But also for the website and digital promo campaign.
The posters can also be transformed into animated graphics for the city displays.

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Good Design Deserves Great Recognition

The A' Design Award is an international, juried accolade for good design. Take part in the A' Design Award to get an opportunity to earn meritocratic recognition, gain fame, prestige and publicity for your work. Nominate your work for the A' Design Award and compete for the coveted A' Design Prize.

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