PortalDA iOSapp Umsebenzi ophambili: Iaplikheshini yeFowuni yeMakethi by Liubov Maximenkova is a highly esteemed winner of the very prestigious 2022 Ibhaso Lebhronzi le-A' Design Award in Uyilo loBuxhakaxhaka beMobhayili, iiAplikeyishini kunye neSoftwe Competition Category.
IbhronziImobhayili· 2022
PortalDA iOSapp Umsebenzi ophambili: Iaplikheshini yeFowuni yeMakethi
Ibhaso Lebhronzi le-A' Design Award Winner in Imobhayili Category
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About PortalDA iOSapp Umsebenzi ophambili: Iaplikheshini yeFowuni yeMakethi
Umbhalo weNcwadi: I-Portal DA yiaplikheshini yeselula esebenza njengemakethi yezinto zamashishini amakhulu. Iindawo zokuthenga, iindawo zokugcina impahla, iifektri kunye nezixhobo ezikhethekileyo zikwizinto ezithengiswayo. Abathengi bangakhangela ngaphakathi kohlu olukhethekileyo lwezinto zamashishini, besebenzisa iiparamitha ezininzi kunye nokukhangela ngokupheleleyo kombhalo. Ulwazi oluneenkcukacha luboniswa kwiklasi nganye yezinto, ukwenzela ukuba abatyali-mali bakwazi ukuphonononga isindululo baze bafikelele kwisigqibo ngokukhawuleza. Iinkonzo ezinxulumene nazo nazo zingaodolwa. Umphandle ulandela imigaqo-nkqubo emiselweyo yeplatifomu kwaye uyalungiselelwa iifowuni namathebhulethi aqhelekileyo.
The Recognition
About the Ibhaso Lebhronzi le-A' Design Award
PortalDA iOSapp Umsebenzi ophambili: Iaplikheshini yeFowuni yeMakethi ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. PortalDA iOSapp Umsebenzi ophambili: Iaplikheshini yeFowuni yeMakethi iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. PortalDA iOSapp Umsebenzi ophambili: Iaplikheshini yeFowuni yeMakethi iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- iOS app for unique marketplace for large real business assets ranging from shopping centers and warehouses to factories of various industries and special equipment, accumulating a specialized audience of investors interested in buying such assets. Portal DA simplifies the complex process of purchasing large assets, on the one hand, by allowing clients to easily find and get detailed information on the necessary asset and, on the other hand, by providing related services.
- Dimensions & Packaging
- The applications are adapted to all popular smartphones and tablets on iOS and Android
- Tags
- portal, distressed assets, real estate
- Production Technology
- The design was developed in Figma. Icons and illustrations in Adobe Illustrator. Interactive prototypes were assembled in InVision. The design is designed based on Apple Human Interface Guidelines for iOS, then adapted for Android. Technologies used in iOS development by Swift, MVVM, VIPER, Alamofire, SnapKit, Swinject, Bond, ReactiveCocoa, Apple Speech SDK. Android Technologies by MVVM, Dagger2, Retrofit, Glide
- Design Challenge
- It was difficult to resist "innovation" and "creativity", but by prioritizing the comfort of use and predictability of the interface, we managed to make an application that works exactly as the user expects.
- Research
- The design was developed based on two sources of information. The first is the research of large Russian and international marketplaces, borrowing best practices. The second is an interview with business representatives, finding out the basic needs of the market. The design is constantly being improved, we take into account user feedback and statistics. Testing of the user interface is carried out by both special employees and all team members, which allows you to consider the product from different points of view and eliminate all minor shortcomings.
- Inspiration
- Banks often needs to find investors for diverse collateral assets. Portal DA for this purpose. Gradually accumulating an audience of investors ready to buy large complex assets, we realized that they might be interested not only in collateral and noncore assets of our bank, but also in assets that sell other banks and market participants, and thus we decided to transform Portal DA into a marketplace and created iOS application
- Project Duration
- The project finished in September 2021 in Moscow, and was exhibited in Moscow Business and investing meeting in October 2021.
- Operation Flow
- Customers can easily find the necessary asset (we created a unique classifier of business assets, and users can search by a range of parameters including full text search), get detailed information on the chosen asset (for each category, sellers fill in special fields, for instance, when placing a shopping center, a seller indicates Gross Building Area, Gross Leasable Area, and a seller of a vessel indicates the deadweight, side length and draft, which allows potential investors to quickly plunge into the asset and make an investment decision) and order a related service.
- Team Members
- Leyla Romanova Product Owner
Olga Arhipova Director of project
Eva Brunel PR, Marketing
Designer: Ruslan Galiev and
Designer: Andrey Smirnov
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