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Game Fuel Team Optic Champions Can Ike Ohun Mimu by PepsiCo Design and Innovation

Game Fuel Team Optic Champions Can Ike Ohun Mimu by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2020 Àmì-ẹ̀yẹ Irin A' Design Award in Àpẹẹrẹ Ìdìpò Competition Category.


IrinÌdìpò· 2020

Game Fuel Team Optic Champions Can Ike Ohun Mimu

by PepsiCo Design and Innovation

Client: PepsiCo Design and Innovation

Àmì-ẹ̀yẹ Irin A' Design Award Winner in Ìdìpò Category

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Verified Award Winner

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The Design

About Game Fuel Team Optic Champions Can Ike Ohun Mimu

Ike Awọn Aṣaju Egbe Optic Game Fuel jẹ́ ike ohun mimu tí a ṣe ní ẹ̀dà pàtàkì fún àwùjọ àwọn tí ń ṣàwàdà eré ìtàntàn. Ìdálẹ́kọ̀ọ́ àkọ́kọ́ pàkéjì náà ni a ṣe àtúnṣe sí i láti fi hàn ẹgbẹ́ Optic Gaming, àwọn ọmọ ẹgbẹ́ tí wọ́n máa ń wọ aṣọ funfun nígbà ìdíje. Àwọ̀ funfun ni ó jẹ́ ìpìlẹ̀ ẹ̀yìn ike náà, pẹ̀lú àwọn ìṣàfihàn àwọ̀ ewé. A ṣe àwòrán àkànṣe fún olúkúlùkù ọmọ ẹgbẹ́ ní ọ̀nà tí ó dàbí fọ́tò gidi. Ìtẹ̀wé tààrà, várníṣì tí a lè fi ọwọ́ kàn àti ìparí onígun mẹ́ta gíga ni wọ́n fi ṣe ọ̀ṣọ́ sí gbogbo ara ike náà. Ìparí inki tí kò dán tí a fi sí àwọn agbègbè kan ni ó ń mú àwọn àwọ̀ onírin hàn kedere.

The Recognition

About the Àmì-ẹ̀yẹ Irin A' Design Award

Game Fuel Team Optic Champions Can Ike Ohun Mimu jẹ́ olùborí Àmì-ẹ̀yẹ Irin A' Design Award, ìdánimọ̀ olókìkí tí a fún àwọn àwòṣe tó dára tí wọ́n pàdé àwọn ohun tí iṣẹ́ àti ilé-iṣẹ́ nílò tí a retí láti ọ̀dọ̀ àwọn ẹ̀dá tí a ṣàwòṣe dáradára. Àwọn olùborí Irin ń fi ìjáfáfá ńlá, ìmọ̀ pàtó gíga, òye ògbóǹtarìgì àti agbára ìṣẹ̀dá àwọn olùṣẹ̀dá wọn hàn. A retí pé Game Fuel Team Optic Champions Can Ike Ohun Mimu yóò jẹ́ ẹ̀dá tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó wúlò tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Irin A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ ilé-iṣẹ́ jọ, ó sì ní àwọn ànímọ́ ìmọ̀-ẹ̀rọ tó péye tí a so mọ́ ìmọ̀ ṣíṣe àti ẹ̀bùn. A bọ̀wọ̀ fún Game Fuel Team Optic Champions Can Ike Ohun Mimu nítorí ìfọ̀kànbalẹ̀ rẹ̀, a sì ṣàwòṣe rẹ̀ láti pèsè ìmúdára ìgbésí ayé tó ń ran ayé lọ́wọ́ láti di ibi tó dára jù.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The design team created a custom illustration of each member of the team. What sets these commemorative cans apart is the technology used in executing the photo realistic portraits. The cans were printed with a direct printing process, tactile varnish, and raised 3D finish. This gave the cans a premium feel, as they were embossed across the entire body of the can and illustration. A matte finish on the ink in selective areas made the metallics pop, for a completely custom look and feel.
Inspiration
Mtn Dew AMP Game Fuel Optic Champions Ltd Ed Cans were developed as a show of love and dedication to the gaming community. MTN DEW adapted the flagship packaging design to reflect crucial aspects of the Optic Gaming team. The team is notorious for wearing Championship whites on tournament Sundays, so it was important for the color white to play prominently into the design. This led to a modern design with an all white background and pops of green.

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