Blueocean Oju opo wẹẹbu by Sixty Two is a highly esteemed winner of the very prestigious 2021 Àmì-ẹ̀yẹ Idẹ A' Design Award in Àpẹẹrẹ Ojú-ìwé Ayelujára Competition Category.

IdẹAyelujára· 2021

Blueocean Oju opo wẹẹbu

by Sixty Two

Client: Blueocean

Àmì-ẹ̀yẹ Idẹ A' Design Award Winner in Ayelujára Category

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The Design

About Blueocean Oju opo wẹẹbu

Blueocean jẹ oju opo wẹẹbu ti o baramu si iboju ti o fun awọn onile ami-ọja ati awọn onijaja ni anfaani irorun lati wọle si data ọja. Pẹpẹ yii nfunni ni ayẹwo ẹda-ami-ọja, ayẹwo akoonu, itupalẹ afiwe pẹlu awọn oludije ati awọn imọran to wulo. Iworan data ti o han kedere yi opo data ọja ti o pọ pada si oye ti o ṣe atilẹyin ilana iṣowo. Ayẹwo kukuru ọfẹ kan darí awọn olumulo si ayẹwo pipe, eyi ti o jẹ ki gbogbo ilana rọrun. Ọna sisọ mímọ́ ati alamọdaju rẹ ṣiṣẹ daadaa lori awọn kọmputa alagbeka, awọn tabulẹti ati awọn foonu alagbeka.

The Recognition

About the Àmì-ẹ̀yẹ Idẹ A' Design Award

Blueocean Oju opo wẹẹbu jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Blueocean Oju opo wẹẹbu yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Blueocean Oju opo wẹẹbu ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Blueocean's goal is to provide affordable access to market data to allow brand owners & marketers proactively build a solid business strategy, with features ranging from brand personality assessments, content checks, competitor benchmark analysis and actionable suggestions. Seamless visualization & easy experience is a key factor for brand owners & marketers to be able to understand millions of market data and get insights to help them strategize and stay ahead of competitors.
Dimensions & Packaging: Responsive Website
Tags: Blueocean, Website, UI, UX, IA, Marketing, Data, Brand, Design
Production Technology: Responsive Web
Design Challenge: The design challenges for this project included (1) creating a user friendly flow to allow users to get their brand assessment, and (2) creating complex visualizations of their brand identity that are easy to understand.
Research: No formal usability research was done during the design process, though all designs were validated through pilot tests with a number of business users.
Inspiration: Blueocean came to us with an existing offline business model. They sought our help to reduce and minimize human personnel needs by taking their services online so that they are able to expand their client base while still providing the best degree of their services.
Project Duration: The project started in October 2019 and finished in December 2019. The team members were based in Jakarta, Indonesia.
Operation Flow: Users can access the website via a laptop computer, tablet or smartphone. The design streamlines the process of getting their brand assessment by allowing users to access the short / free version that leads to the full assessment. The design of the platform is purposely clean, energetic but also professional to cater to business users.
Team Members: Angelina Tanoto
Adiatma Bani
Vilia Ingriany
Image Credits: Sixty Two
Blueocean