Display Of Guilin Scenery Iṣẹ́ Pàkó Ìfọ́gbọ́n by LongSheng Zhong is a highly esteemed winner of the very prestigious 2021 Àmì-ẹ̀yẹ Irin A' Design Award in Àpẹẹrẹ Ìdìpò Competition Category.
IrinÌdìpò· 2021
Display Of Guilin Scenery Iṣẹ́ Pàkó Ìfọ́gbọ́n
Client: Guilin Sanjin Group Co., Ltd.
Àmì-ẹ̀yẹ Irin A' Design Award Winner in Ìdìpò Category
Verified Award Winner
Verify Award Status for #110995The Design
About Display Of Guilin Scenery Iṣẹ́ Pàkó Ìfọ́gbọ́n
Àfihàn Ẹ̀wà Ilẹ̀ Guilin jẹ́ àpò ìfọ́gbọ́n tí a ṣẹ̀dá fún ami-ọjà kan tí ó wà ní Guilin, China. Àwọn ilẹ̀ ẹ̀wà agbègbè méjì, Odò Li àti pápá àgbẹ̀ tí a gbìn ní pẹtẹẹsì ní Longsheng, ni a ya ní ọ̀nà iṣẹ́ ọnà kíkọ́ ìbílẹ̀ China láti fi hàn ibi tí ọjà náà ti pilẹ̀ àti ìwà àdámọ́ rẹ̀. Àpótí ìta ni a fi bébà funfun tí ó ní ìwúwo 350 gram ṣe, pẹ̀lú ìtẹ̀ mátì àti ìwọ̀ ultraviolet tí ó ṣe kedere. Túbù náà so ike àti fẹ́lẹ́fẹ́lẹ́ aluminiomu pọ̀. Dípò kí a máa tẹnu mọ́ iṣẹ́ ṣíṣe nìkan, ìṣẹ̀dá náà kọ́ ìsopọ̀ ojú tí ó mọ̀ dáadáa pẹ̀lú ẹ̀wà ilẹ̀ tí ọ̀pọ̀lọpọ̀ oníbàárà mọ̀ dáradára.
The Recognition
About the Àmì-ẹ̀yẹ Irin A' Design Award
Display Of Guilin Scenery Iṣẹ́ Pàkó Ìfọ́gbọ́n jẹ́ olùborí Àmì-ẹ̀yẹ Irin A' Design Award, ìdánimọ̀ olókìkí tí a fún àwọn àwòṣe tó dára tí wọ́n pàdé àwọn ohun tí iṣẹ́ àti ilé-iṣẹ́ nílò tí a retí láti ọ̀dọ̀ àwọn ẹ̀dá tí a ṣàwòṣe dáradára. Àwọn olùborí Irin ń fi ìjáfáfá ńlá, ìmọ̀ pàtó gíga, òye ògbóǹtarìgì àti agbára ìṣẹ̀dá àwọn olùṣẹ̀dá wọn hàn. A retí pé Display Of Guilin Scenery Iṣẹ́ Pàkó Ìfọ́gbọ́n yóò jẹ́ ẹ̀dá tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó wúlò tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Irin A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ ilé-iṣẹ́ jọ, ó sì ní àwọn ànímọ́ ìmọ̀-ẹ̀rọ tó péye tí a so mọ́ ìmọ̀ ṣíṣe àti ẹ̀bùn. A bọ̀wọ̀ fún Display Of Guilin Scenery Iṣẹ́ Pàkó Ìfọ́gbọ́n nítorí ìfọ̀kànbalẹ̀ rẹ̀, a sì ṣàwòṣe rẹ̀ láti pèsè ìmúdára ìgbésí ayé tó ń ran ayé lọ́wọ́ láti di ibi tó dára jù.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- In order to reflect the uniqueness of the product, two unique landscapes of the birthplace of the brand are used, and the birthplace is described with traditional Chinese painting style, which shows the origin of the product and the pure nature of the product.
- Dimensions & Packaging
- Outer box,45mm*35mm*190mm
tube,94mm*146mm - Tags
- Emotional resonance, uniqueness, product origin, Guilin scenery
- Production Technology
- Outer box,350g white cardboard paper,matt lamination, transparent UV coating.
Tube,PEX,AL,PEX - Design Challenge
- Toothpaste is a necessity in the market and is used almost every day. There are many toothpaste brands on the market. It is difficult for our products to reflect uniqueness. This requires us to discover the various attributes of the product, such as efficacy, appearance, origin, and Packaging materials and craftsmanship.
- Research
- Customers’ current product packaging is basically a traditional packaging form, which is no different from the packaging on the market. They emphasize efficacy and function.There is a series of products with two varieties, namely whitening and anti-inflammatory. My inspiration came from two famous local landscapes in Guilin, the Li River and the terraces. They are a good representative of Guilin in Guangxi, China. You can think of the scenery of Guilin when you see the packaging, and you can also think of Guilin, a famous enterprise Sanjin.
- Inspiration
- The creative inspiration comes from the landscape of Guilin and the terraced fields of Longsheng, showing the landscape of Guilin, Guangxi
Beautiful natural scenery. - Project Duration
- April 22, 2020 to May 12, 2020.
- Operation Flow
- Currently, toothpastes on the market provide consumers with effective publicity, such as whitening and anti-inflammatory. We hope that there are other ways to provide consumers with choices. Emotional marketing is a good choice. China’s 20 yuan coin is familiar to everyone. On the back is the scenery of Guangxi and Guilin. Our customers and products are all Guangxi. In Guilin, we hope that the products can be connected with the scenery on the money, and give consumers familiarity and trust.
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