Fàdákà Ìdìpò · 2021
Ecological Journey Àpótí Ẹ̀bùn
by Pufine Advertising Ltd. Co.
- Àmì-ẹ̀yẹ Fàdákà A' Design Award 2021 in Ìdìpò
- CLIENT: Wuhan Little Bee Food Co., Ltd.
- Estimated Number of Design Views: 26,925
- Verification code A63EA8317A · Verify this award
Colors
About Ecological Journey Àpótí Ẹ̀bùn
Ìrìnàjò Àyíká jẹ́ àpótí ẹ̀bùn fún oyin àti tíì tí a ṣe ní agbègbè náà. Àpẹẹrẹ náà fi àwọn ìran àdánidá tí a yà pẹ̀lú àwọn fọ́nrán igi tí ó ní inira hàn, tí ó nínú àwọn ẹranko agbègbè àti àwọn ibi ìríran ẹlẹ́wà. Ẹ̀gbẹ́ àpótí kọ̀ọ̀kan gbé àwòrán pípé, nítorí náà a lè wo àwọn àpótí náà lọ́tọ̀ọ̀tọ̀ tàbí kí a so wọn pọ̀ sí àwọn àwòrán tí ó tóbi. A ṣe àwọn ìbòrí náà pẹ̀lú koríko àti bébà igi tí ó ní inira díẹ̀, a ṣe ara rẹ̀ pẹ̀lú bébà kápẹ́tì olówó-wúrà, a sì fi okùn bébà de àwọn àpótí náà. A fi káàdì kún un, pẹ̀lú àwòrán ní iwájú àti ìlà ìṣàfihàn ní ẹ̀yìn fún ìyàwòrán ọ̀fẹ́.
About the Àmì-ẹ̀yẹ Fàdákà A' Design Award
Ecological Journey Àpótí Ẹ̀bùn jẹ́ olùborí Àmì-ẹ̀yẹ Fàdákà A' Design Award, ìdánimọ̀ onípọ̀nlé lọ́nà àrà ọ̀tọ̀ tí a fún àwọn àwòṣe ìpele gíga jùlọ tó dára tó sì ń kan ọkàn. Àwọn olùborí Fàdákà jẹ́ àwọn iṣẹ́ tó ń tàn yòò gidigidi tó sì ní ìṣẹ̀dá púpọ̀ tí wọ́n ń ṣàfihàn ìmọ̀ ìjìnlẹ̀, ẹ̀bùn àti ìmọ̀ràn àwọn olùṣàwòṣe wọn. A retí pé Ecological Journey Àpótí Ẹ̀bùn yóò jẹ́ iṣẹ́ àgbàyanu, àpẹẹrẹ rere, ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun jinlẹ̀. Àwòṣe tó borí Àmì-ẹ̀yẹ Fàdákà A' Design Award yìí jẹ́ ohun ìmúṣẹ̀dá tó hàn gbangba gidigidi tí a mọrírì tó ń ṣe anfàní tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. Ecological Journey Àpótí Ẹ̀bùn jẹ́ ẹ̀dá tí ọ̀pọ̀lọpọ̀ ń ṣe ìlara, tó ń jí ìfẹ́ inú, tó ń mú ìmọ̀lára rere wá tó sì ń jí ìyàlẹ́nu àti ìyanu.
Press Kit
- Unique Properties
- This is a collection of locally produced honey and tea. 1. Integrated local treasured animals and scenic spots, painted three series of natural ecological scenes with rough wooden brushes to improve product quality and on-site experience. 2. Each side of packaging is a complete picture, which can be combined independently or mutually to increase the visual experience and sales combination. 3. Fixed with twine in combination to reflect product features and reduce packaging cost.
- Dimensions & Packaging
- Length:240mm, width:80mm, height:140mm
- Tags
- Gift box, package, honey, flower, tea, nature, Shennongjia, animal, culture
- Production Technology
- The upper and lower covers of the packaging materials are made of ringed grass and wood paper with a slightly rough texture, the box body is made of golden carpet paper, and the lacing is made of paper cord, which is consistent with the natural, plain and environmental characteristics of the original ecological products.
- Design Challenge
- 1. Creatively, according to the characteristics of products, local nature, culture and product characteristics should be fully explored. 2. Combined with the sales environment, studied the display and display of products and the visual changes of different serialized combinations. 3. Considering the packaging cost in terms of packaging structure, add a booth in the box to reduce the loss of mailing and carrying.
- Research
- The package is sold in local tourist stores and distributed as a local signature product. Therefore, in terms of design, 1. Consider how to combine local natural resources and use expressive methods and materials to reflect product characteristics. 2. Study display effects and combination changes in display and sales process to improve sales. Study the interaction and communication with consumers combined with the theme of nature conservation.
- Inspiration
- Shennongjia is a world famous natural ecological reserve. Rare plants and endangered animals under state first class protection thrive here. They are the guardians of this place. Good ecological environment has created the local tourism industry and featured products. The creation is inspired by nature. It is hoped that people will pay more attention to nature and agricultural products protection when they travel and buy products. Everyone is the "patron saint" of the natural home.
- Project Duration
- The project began in September 2019 and will be completed in December 2019
- Operation Flow
- 1. The design of the product combines the local nature, culture and tourist attractions, as well as the characteristics and themes of the product itself, to enhance the consumer experience.
2. Visual changes brought by different images and packaging combinations can promote sales interaction.
3. The product is attached with a card, the front side can be used as a decorative painting display, the back side is a line screen, you can doodle at will, increase the experience of participation.
