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Nuscents Kaleidoscope Ipara Ètè by En Ke and Yuancao Pan

Nuscents Kaleidoscope Ipara Ètè by En Ke and Yuancao Pan is a highly esteemed winner of the very prestigious 2021 Àmì-ẹ̀yẹ Irin A' Design Award in Àpẹẹrẹ Ìdìpò Competition Category.


IrinÌdìpò· 2021

Nuscents Kaleidoscope Ipara Ètè

by En Ke and Yuancao Pan

Client: Shanghai Youfei Cosmetics Co., Ltd

Àmì-ẹ̀yẹ Irin A' Design Award Winner in Ìdìpò Category

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Verified Award Winner

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The Design

About Nuscents Kaleidoscope Ipara Ètè

Ọjà yìí jẹ́ ìgbìyànjú tó ní ìgboyà láti ṣe àtúnṣe àti ìdàgbàsókè ètò ìdìpọ̀ àwọn ọjà ohun ìtura ara! Ó ń mú àwọn èrò tuntun àti ìtọ́sọ́nà wá fún àpẹrẹ àti ìdàgbàsókè àwọn ọjà ohun ìtura ara. Ọjà yìí bá mu pọ̀ pẹ̀lú ọjà 'Àpẹrẹ Àkójọpọ̀' tí àwọn ọ̀dọ́ fẹ́ràn láti fi ìfẹ́ àti ìmọ̀lára wọn hàn. Ó lè mú ìdàgbàsókè bá gbogbo ilé-iṣẹ́ ohun ìtura ara ní ọ̀nà àṣà àmì-ọjà, iṣẹ́ ọjà, ìdábòbò àyíká, àti ìmúdára ìmọ̀-ẹ̀rọ. Ọjà yìí ti gba àwọn ìwé-àṣẹ pátẹ́ńtì ní orílẹ̀-èdè Ṣáínà àti Amẹ́ríkà, àti àwọn ẹ̀bùn àpẹrẹ ní Ṣáínà àti Amẹ́ríkà!

The Recognition

About the Àmì-ẹ̀yẹ Irin A' Design Award

Nuscents Kaleidoscope Ipara Ètè jẹ́ olùborí Àmì-ẹ̀yẹ Irin A' Design Award, ìdánimọ̀ olókìkí tí a fún àwọn àwòṣe tó dára tí wọ́n pàdé àwọn ohun tí iṣẹ́ àti ilé-iṣẹ́ nílò tí a retí láti ọ̀dọ̀ àwọn ẹ̀dá tí a ṣàwòṣe dáradára. Àwọn olùborí Irin ń fi ìjáfáfá ńlá, ìmọ̀ pàtó gíga, òye ògbóǹtarìgì àti agbára ìṣẹ̀dá àwọn olùṣẹ̀dá wọn hàn. A retí pé Nuscents Kaleidoscope Ipara Ètè yóò jẹ́ ẹ̀dá tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó wúlò tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Irin A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ ilé-iṣẹ́ jọ, ó sì ní àwọn ànímọ́ ìmọ̀-ẹ̀rọ tó péye tí a so mọ́ ìmọ̀ ṣíṣe àti ẹ̀bùn. A bọ̀wọ̀ fún Nuscents Kaleidoscope Ipara Ètè nítorí ìfọ̀kànbalẹ̀ rẹ̀, a sì ṣàwòṣe rẹ̀ láti pèsè ìmúdára ìgbésí ayé tó ń ran ayé lọ́wọ́ láti di ibi tó dára jù.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Innovative application of cross-border packaging design, Design features: 1. Cultural innovation; 2.Functional innovation; 3.Environmental protection; 4. Technological innovation.

The moment the Kaleidoscope lipstick is opened, it is separated into two products, "The lipstick belongs to the mum, and the Kaleidoscope belongs to the kid!" This product is a gift between mum and kid, as well as a gift between friends, lovers and relatives! This is a product warm your heart!
Dimensions & Packaging
Outer packaging size (kaleidoscope): length 18cm, diameter 3.6cm;
Internal product size (lipstick): length 14cm, diameter 1.4cm.
Tags
Kaleidoscope, lipstick, dream, beauty, crossover design
Production Technology
The two products of lipstick and kaleidoscope are combined through innovative design and technology. The product structure stability problem, the collision problem between the glass material and the lipstick tube, and the heat preservation problem were solved.
Design Challenge
Difficulty 1: How to create and find an intermediate that can express the brand concept of "dream and beauty".
Difficulty 2: What kind of packaging can contain the common emotions of people under multiculturalism and resonate with most people?
Research
This product is a bold attempt to innovate and develop the packaging structure of makeup products! Bringing new ideas and directions for the design and development of makeup products. This product fits the "cross-border" product that young people love to communicate with interest and emotion. It can promote the development of the entire cosmetics industry in terms of brand culture, product function, environmental protection, and technological innovation. This product Environmental protection: not easily discarded packaging, greatly ease the waste generation, and has been put into the commodity market!
Inspiration
The inspiration comes from people is yearning for dreams and beauty.
The kaleidoscope represents everyone is longing for beauty and dreams in childhood, while lipstick is people is pursuit of beauty after they grow up. Organically blending beauty and dreams, a single product has more functions!
Project Duration
The project started in Shanghai in January 2019 and was completed in Shanghai in October 2019. It was listed on the Chinese market in December 2019.
Operation Flow
1. Using a kaleidoscope as the outer packaging of the long lipstick, the two products are combined.
2. Open the top cover of the kaleidoscope to take out the built-in long lipstick. (See Figure 2)
3. Take out the long lipstick, put back the top cap of the kaleidoscope, and the kaleidoscope can be used again.
Patents
innovative packaging method! Chinese patent number: ZL201930669113.4; USA patent number: US10,606,088 B1.
Copyright: KE, EN.
Design features: 1. Cultural innovation: multicultural resonance; 2. Functional innovation: giving a single beauty lipstick more possible functions. 3. Environmental protection: The packaging method that is not easy to discard greatly reduces the generation of garbage. 4. Technological innovation: technological innovation and development to realize the above-mentioned functions.
Team Members
Creative Design: EN KE
Executive Design: EN KE
Executive Design: YUANCAO PAN

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