A is van Os Ìṣe Àkọ́kọ́: Ìwé by Autobahn

Fàdákà Ìtẹ̀wé · 2021

A is van Os Ìṣe Àkọ́kọ́: Ìwé

by Autobahn

Àmì-ẹ̀yẹ Fàdákà A' Design Award 2021 in Ìtẹ̀wé
CLIENT: Autobahn
Estimated Number of Design Views: 32,878
Verification code 1E1765BD1A · Verify this award

Visit Site View at A' Design Award Press Release

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About A is van Os Ìṣe Àkọ́kọ́: Ìwé

A is van Os jẹ́ ìwé nípa ìtàn álífábẹ́ẹ̀tì Látìn. Ìwé náà ṣe àfihàn ìdàgbàsókè lẹ́tà kọ̀ọ̀kan káàkiri àkókò mẹ́rin nínú ìtàn. Àwọn ìyípadà náà ni a fa pẹ̀lú àwọn ìlà tí ó ṣe kedere àti àwọn àwọ̀ tí ó ràn mọ́lẹ̀, nítorí náà ìyípadà kọ̀ọ̀kan rọrùn láti tẹ̀lé. Gbogbo àwọn ìrísí lẹ́tà ìpilẹ̀ṣẹ̀ ni a fín pẹ̀lú ọwọ́ sínú òkúta tí a sì yà wọ́n ní fọ́tò, gẹ́gẹ́ bí ìtọ́kasí sí àwọn lẹ́tà àkọ́kọ́ tí a gé sínú àpáta. Ìdìpọ̀ líle náà ru àwòrán òkúta tí a parí pẹ̀lú ìbo òkúta wẹ́wẹ́, èyí tí ó mú kí ojú rẹ̀ jẹ́ èyí tí a lè fọwọ́ kàn. Ìwé náà wọn 240 nípa 240 mílímítà.

About the Àmì-ẹ̀yẹ Fàdákà A' Design Award

A is van Os Ìṣe Àkọ́kọ́: Ìwé jẹ́ olùborí Àmì-ẹ̀yẹ Fàdákà A' Design Award, ìdánimọ̀ onípọ̀nlé lọ́nà àrà ọ̀tọ̀ tí a fún àwọn àwòṣe ìpele gíga jùlọ tó dára tó sì ń kan ọkàn. Àwọn olùborí Fàdákà jẹ́ àwọn iṣẹ́ tó ń tàn yòò gidigidi tó sì ní ìṣẹ̀dá púpọ̀ tí wọ́n ń ṣàfihàn ìmọ̀ ìjìnlẹ̀, ẹ̀bùn àti ìmọ̀ràn àwọn olùṣàwòṣe wọn. A retí pé A is van Os Ìṣe Àkọ́kọ́: Ìwé yóò jẹ́ iṣẹ́ àgbàyanu, àpẹẹrẹ rere, ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun jinlẹ̀. Àwòṣe tó borí Àmì-ẹ̀yẹ Fàdákà A' Design Award yìí jẹ́ ohun ìmúṣẹ̀dá tó hàn gbangba gidigidi tí a mọrírì tó ń ṣe anfàní tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. A is van Os Ìṣe Àkọ́kọ́: Ìwé jẹ́ ẹ̀dá tí ọ̀pọ̀lọpọ̀ ń ṣe ìlara, tó ń jí ìfẹ́ inú, tó ń mú ìmọ̀lára rere wá tó sì ń jí ìyàlẹ́nu àti ìyanu.

Press Kit

Unique Properties: A is van Os shows the development of each letter in four time periods in history. The changes are visualised in bright colours so they are easy to follow. Since the first letters were cut in stone, Autobahn hand carved all original letterforms in stone as a visual reference. The stone on the cover of the book is finished with a gravel coating so it becomes tactile. Besides the book Autobahn designed 3 typefaces which are free for download and can be used to send secret messages to friends in earlier forms of the alphabet.
Dimensions & Packaging: Width 240 mm x Depth 240 mm Height 10 mm
Tags: Autobahn, Typography, Design, Graphic, Alphabet, Writing, Dutch, History, Book, Children
Production Technology: Print: PMS 805, Reflex Blue
Paper: Arctic Volume 115gr
Hard cover: Cardboard wrapped in Wibalin Soft 300gr
Varnish: Spot-UV gravel coating on cover
Stones: Hand-cut and photographed
Design Challenge: To show this transition of the alphabet, Autobahn visualised the transformation for each letter with clear lines and color differences. Through this method, readers can easily follow the transformations, see how the letter developed and still see where it originated from. This aspect makes the book unique in its sort.
Research: Our alphabet has changed considerably over time. In short, it began 4,000 years ago with images carved into rock in the Sinai desert. This script (called Proto-Sinaitic) was adopted and modified by the neighboring Phoenicians (around 1500 BC). The Phoenicians were seafaring folk and granted the alphabet to the Greeks (around 800 BC); which made trading far easier. The Greeks slightly adapted the letter forms before handing them on to the Romans, who completed the alphabet. And it's this alphabet that we, in the Western world, still use today.
Inspiration: The initiative originated from the work ethos of Autobahn: text is image. Designer Rob Stolte was fascinated by the way his son was learning to write and would get him to copy the alphabet. A four year old's spatial insight is far from developed. They tend to write in different sizes, mirrored and upside down. It was during this process that Stolte recognised a number of alphabetical primordial forms. From there, he decided to design a series of objects explaining the history of our alphabet.
Project Duration: The project started in 2016 and was published in 2018 in Dutch. It was exhibited at the 65th Type Directors Club New York in 12 countries, received a Golden European Design Award and was nominated for a D&AD award and a Dutch Creativity award. The book is translated into French in 2020 and in English in 2021 (Q4).
Operation Flow: Text and image are insightful, worth knowing and in an appealing, hyper-hip style for kids; bright blue and almost fluorescent orange-red.
Design, drawings and text are coherent and consistent, this entire book exudes the basic principle of the often awarded Autobahn: text is image. A wonderful book for all children and others who love letters, history and design.