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Kaizen Iṣẹ́ Àkọ́kọ́: Ìgbésẹ̀ Ìdì Ìpara Awọ Orí by Hsiao Che Hou

Kaizen Iṣẹ́ Àkọ́kọ́: Ìgbésẹ̀ Ìdì Ìpara Awọ Orí by Hsiao Che Hou is a highly esteemed winner of the very prestigious 2022 Àmì-ẹ̀yẹ Idẹ A' Design Award in Àpẹẹrẹ Ìdìpò Competition Category.


IdẹÌdìpò· 2022

Kaizen Iṣẹ́ Àkọ́kọ́: Ìgbésẹ̀ Ìdì Ìpara Awọ Orí

by Hsiao Che Hou

Client: Kaizen

Àmì-ẹ̀yẹ Idẹ A' Design Award Winner in Ìdìpò Category

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Verified Award Winner

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The Design

About Kaizen Iṣẹ́ Àkọ́kọ́: Ìgbésẹ̀ Ìdì Ìpara Awọ Orí

Ọ̀rọ̀ Ìwé: Kaizen jẹ́ ìdì tí a ṣe fún ìpara ewéko tí ń tún awọ orí ṣe. Ìpara náà ní àwọn èròjà ewéko dípò oògùn, èyí tí ó dín ẹrù tí ń kù sí ara kù. Tube rírọ̀ náà ní àbòrí tí ó ní ojú tí ó dá, tí ó jẹ́ kí ìpara náà lè tọ̀nà ara rẹ̀ sórí orí tààrà. Ìwà iṣu ìpara náà yẹra fún àwọn ìṣòro mímú tí ń wáyé pẹ̀lú àwọn ọjà ìtọ́jú awọ orí tí ó jẹ́ olómi. Àpótí òde náà jẹ́ ti bébà, ó sì ní ìwọ̀n sẹntimítà 6 sí 21 sí 4, nígbà tí tube náà ní ìwọ̀n sẹntimítà 3 sí 12.5 sí 2.5. Àpẹẹrẹ náà ní ète láti pèsè ìtọ́jú awọ orí tí ó yára, tí ó rọrùn, tí ó sì jẹ́ ọ̀wọ̀.

The Recognition

About the Àmì-ẹ̀yẹ Idẹ A' Design Award

Kaizen Iṣẹ́ Àkọ́kọ́: Ìgbésẹ̀ Ìdì Ìpara Awọ Orí jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Kaizen Iṣẹ́ Àkọ́kọ́: Ìgbésẹ̀ Ìdì Ìpara Awọ Orí yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Kaizen Iṣẹ́ Àkọ́kọ́: Ìgbésẹ̀ Ìdì Ìpara Awọ Orí ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The creamy texture is unlike other leave-in scalp care products in the market as it doesn’t suffer from the issues of other liquid products. Also, the pointed bottle cap design allows the Cream to reach the scalp directly, making it even more convenient to use.
Dimensions & Packaging
6 x 21 x 4 cm / 3 x 12.5 x 2.5 cm
Tags
KAIZEN / Soothes and tones the scalp / Plant extract soothing scalp repair cream
Production Technology
Paper / Soft tube
Design Challenge
KAIZEN’s Plant Extract Scalp Relaxation and Treatment Cream replaces drugs with plant extracts to reduce additional burden on the human body, with immediacy and convenience being the starting points to provide quick relief and gentle scalp treatment, allowing every user to relax and feel nourished.
Research
· White summer chrysanthemum and Canadian Liulan extract can strengthen the protective power of hair muscles and relieve scalp discomfort.
· Aloe vera leaf juice and active molecules of resurrection grass maintain oil-water balance and moisturize hair.
· Lemon Myrtle and Noni Fruit Extract to condition the scalp and hair.
· International IFRA certified scent, blended with bergamot, mimosa and pine fragrance, helps relieve stress and relax.
Inspiration
KAIZEN’s Plant Extract Scalp Relaxation and Treatment Cream contains a variety of plant extracts. The Cream uses plant extracts instead of drugs to reduce any additional burden on the human body. Users of the Cream can smoothly revert to their natural selves, becoming shrouded in a unique fragrance for a nourishing and pleasant experience. The Cream aims to help people have more enjoyable and beautiful lives through this gentle and subtle solution.
Project Duration
2021 in Taiwan Taipei
Operation Flow
Take an appropriate amount and apply it evenly on the scalp, and massage gently with your fingertips in a circular motion for 2-3 minutes.
Patents
NA
Team Members
NA
Image Credits
Photo by : KAO SSU-CHIAO、OU CHIEH-JU

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