Shacheng 1976 Iṣẹ́ Pàtàkì: Ìdì Ìgò Wáìnì by Yibin Lin is a highly esteemed winner of the very prestigious 2022 Àmì-ẹ̀yẹ Idẹ A' Design Award in Àpẹẹrẹ Ìdìpò Competition Category.
IdẹÌdìpò· 2022
Shacheng 1976 Iṣẹ́ Pàtàkì: Ìdì Ìgò Wáìnì
by Yibin Lin
Client: Shenzhen Yulinjun Enterprise Image Planning Co., Ltd.
Àmì-ẹ̀yẹ Idẹ A' Design Award Winner in Ìdìpò Category
Verified Award Winner
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About Shacheng 1976 Iṣẹ́ Pàtàkì: Ìdì Ìgò Wáìnì
Ọ̀rọ̀ Ìwé: Shacheng 1976 jẹ́ ìtumọ̀ ìdì fún àwọn ìgò wáìnì. Ìbòrí náà so ìrísí adé pọ̀ mọ́ àwọn ìrísí diamond. Ewé àjàrà méjì wọ́ yí ìsàlẹ̀ ìgò náà ká, bí ẹni pé wáìnì náà wà ní àtẹ́lẹwọ́ ọwọ́ ẹnìkan. Ògiri ìgò náà ṣe kedere (transparent) tí wúrà sì ni àwọ̀ àkọ́kọ́ tí a lò. Ìdìpọ̀ náà so ìbòrí òde tí ó ń yí (screw-top) pọ̀ mọ́ èdìdì onígi óákì onírin nínú, tí ó jẹ́ kí a lè ṣí ìgò náà pẹ̀lú ọwọ́ kí a sì tún tì í fún gbígbà àti ìṣàfihàn. Ìbòrí òde náà ń ṣètìlẹ́yìn fún èdìdì inú náà, ó sì ń dí i lọ́wọ́ jíjó nígbà tí ìfúnpá afẹ́fẹ́ bá pọ̀ sí i. Ìtumọ̀ yìí ń bọ̀wọ̀ fún Shacheng, ìlú kan tí a ti mọ̀ fún ìgbà pípẹ́ nítorí iṣẹ́ ṣíṣe wáìnì.
The Recognition
About the Àmì-ẹ̀yẹ Idẹ A' Design Award
Shacheng 1976 Iṣẹ́ Pàtàkì: Ìdì Ìgò Wáìnì jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Shacheng 1976 Iṣẹ́ Pàtàkì: Ìdì Ìgò Wáìnì yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Shacheng 1976 Iṣẹ́ Pàtàkì: Ìdì Ìgò Wáìnì ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The packaging gives products more cultural connotations, and is a representative work of the combination of commercial ideas and cultural creativity. The cap of the bottle is designed with a combination of crown and diamonds, showing her nobleness.
- Dimensions & Packaging
- The product bottles of the serie are matched according to the international color matching standard, which are in line with international standards and international aesthetics. With the transparent outer bottle wall and gold as the main color, which is simple, elegant and luxurious.
- Tags
- Bottle, Packaging design, Wine, Chinese spirit
- Production Technology
- The cap of the bottle is designed with a combination of crown and diamonds, showing her nobleness. Two grape leaves are designed on the lower part of the bottle to wrap the bottle body, as if holding the wine in the palm of the hand, showing her preciousness, and also incorporating the concept of China's first bottle of dry white wine into it. The whole bottle body is painted with golden color, which reflects the glory of Shacheng as an important wine-making town and interprets the supreme sense of luxury.
- Design Challenge
- In a closed environment with higher temperatures, the air pressure in the wine bottle will increase, which will easily cause the oak cork to fly out and cause the wine to leak. The screw-top design of Shacheng 1976 tightens the outer cap and the bottle mouth, and the outer cap just supports the inner plug, preventing the inner plug from flying and preventing the leakage of wine.
- Research
- It is committed to digging out the connotation behind the product and telling an evocative story. The packaging gives products more cultural connotations, and is a representative work of the combination of commercial ideas and cultural creativity.
- Inspiration
- The inspiration of this product is to commemorate this place, reflecting the change from selling products to selling culture. It is committed to digging out the connotation behind the product and telling an evocative story.
- Project Duration
- Since Yuan Dynasty, Shacheng has been famous for winemaking, and Shacheng Winery is the birthplace of China's first bottle of dry white wine.
- Operation Flow
- The bottle cap adopts a combination of a screw-top design outer cap and a metal oak inner plug, and the inner plug can be easily pulled out without a wine opener. Regardless of whether the wine is drunk or not, the inner plug can be inserted back and the outer cover twisted back to maintain the overall perfection for collection and brand display.
- Patents
- Shenzhen Yulinjun Enterprise Image Planning Co., Ltd.
- Team Members
- Lin Yibin
- Image Credits
- Shenzhen Yulinjun Enterprise Image Planning Co., Ltd.
Lin Yibin
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