Guotai Panda Iṣẹ Akọkọ: Ìgbámọ́ra Ìgò Ọtí Líle by Venus Team is a highly esteemed winner of the very prestigious 2022 Àmì-ẹ̀yẹ Idẹ A' Design Award in Àpẹẹrẹ Ìdìpò Competition Category.
IdẹÌdìpò· 2022
Guotai Panda Iṣẹ Akọkọ: Ìgbámọ́ra Ìgò Ọtí Líle
by Venus Team
Client: Shenzhen Baixinglong Creative Packaging Co., Ltd
Àmì-ẹ̀yẹ Idẹ A' Design Award Winner in Ìdìpò Category
Verified Award Winner
Verify Award Status for #136672The Design
About Guotai Panda Iṣẹ Akọkọ: Ìgbámọ́ra Ìgò Ọtí Líle
Ọ̀rọ̀ Ìwé: Guotai Panda jẹ́ ìgò amọ̀ tí a ṣe fún baijiu ti orílẹ̀-èdè China. Ìgò náà ń lo àwọn ìrísí abstract bionic láti ṣàpẹẹrẹ panda kan. Ìhò kékeré kan tí ó wà ní ara ìgò náà ṣe àwòrán apá panda tí ó rí bí abstract, ó sì so ìrísí bionic pẹ̀lú ergonomics pọ̀. Ìhò náà kì í yọ̀ǹda, ó sì mú kí ìgò náà rọrùn láti dì mú. A máa fi ọwọ́ kan dì ìgò náà lórí ìhò náà nígbà tí a bá fi ọwọ́ kejì yí gilasi irin tí ń bo ẹnu ìgò náà. Ara ìgò náà jẹ́ streamlined àti aláyọ̀. Àwọn àwọ̀ dúdú, funfun, àti wúrà ṣàpẹẹrẹ ìmọ̀ ọgbọ́n orí ti Ìlà-oòrùn. Iye tí ìgò náà lè gbá jẹ́ ọgọ́rùn-ún márùn-ún (500) mílílítà.
The Recognition
About the Àmì-ẹ̀yẹ Idẹ A' Design Award
Guotai Panda Iṣẹ Akọkọ: Ìgbámọ́ra Ìgò Ọtí Líle jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Guotai Panda Iṣẹ Akọkọ: Ìgbámọ́ra Ìgò Ọtí Líle yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Guotai Panda Iṣẹ Akọkọ: Ìgbámọ́ra Ìgò Ọtí Líle ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a panda-themed bottle designed for Guotai Winery in Guizhou, China. Use abstract bionic forms to represent pandas. The bionic shape and ergonomics are combined to form an abstract panda arm in the groove of the bottle body, which is non-slip and more convenient to use. The shape of the bottle body is full of streamline and dynamic, and the black and white gold color matching shows the oriental philosophy.
- Dimensions & Packaging
- 53%vol Alcohol Content, 500 ml Capacity, Chinese Baijiu packaging
- Tags
- Panda, Bionic,Bionic packaging, Chinese Baijiu packaging, Bionic Chinese Baijiu packaging, Chinoiserie, Simple style
- Production Technology
- ceramic wine bottle, metal bottle cap
- Design Challenge
- How to create a unique bottle shape to express panda, this is a problem. It is also necessary to meet the customer's cost requirements.
- Research
- Pandas are the animals loved by people all over the world. Through in-depth understanding of pandas, I found that pandas are totem symbols of mysterious oriental culture in people's hearts. Expressing this symbol in an abstract way, combined with ergonomic shape, can increase the interaction between consumers and Chinese panda culture and drive consumers' emotional resonance.
- Inspiration
- The customer put forward a demand for the packaging design of the panda-themed wine. After receiving the demand, I want to find the relationship between people and natural animals through this design, not just a package. I observed pandas on China's IPanda online channel and did a lot of research on pandas. After getting to know the panda in depth, I felt that Chinese philosophy should be used to interpret its image.
- Project Duration
- The project started in China in January 2022 and completed in China in January 2022.
- Operation Flow
- Hold the bottle in the groove and turn the cap with your other hand to open it. In the groove is an abstract panda arm, which in the hand creates the feeling of interacting with the panda.
- Team Members
- Venus Team
- Image Credits
- Image #1: Packaging Designer Jiahuizi Xu, SHENZHEN BAIXINGLONG CREATIVE PACKAGING, 2022.
Image #2: Packaging Designer Jiahuizi Xu, SHENZHEN BAIXINGLONG CREATIVE PACKAGING, 2022.
Image #3: Packaging Designer Jiahuizi Xu, SHENZHEN BAIXINGLONG CREATIVE PACKAGING, 2022.
Image #4: Packaging Designer Jiahuizi Xu, SHENZHEN BAIXINGLONG CREATIVE PACKAGING, 2022.
Image #5: Packaging Designer Jiahuizi Xu, SHENZHEN BAIXINGLONG CREATIVE PACKAGING, 2022.
Video Credits: Packaging Designer Jiahuizi Xu, SHENZHEN BAIXINGLONG CREATIVE PACKAGING, 2022.
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