Love is Invisible Ìdìpọ̀ by En Ke is a highly esteemed winner of the very prestigious 2022 Àmì-ẹ̀yẹ Fàdákà A' Design Award in Àpẹẹrẹ Ìdìpò Competition Category.
FàdákàÌdìpò· 2022
Love is Invisible Ìdìpọ̀
by En Ke
Client: Super Joey Foundation
Àmì-ẹ̀yẹ Fàdákà A' Design Award Winner in Ìdìpò Category
Verified Award Winner
Verify Award Status for #138661The Design
About Love is Invisible Ìdìpọ̀
Ìyàsọ́tọ̀ sí àwọn ará Áṣíà ti pọ̀ sí ní orílẹ̀-èdè Amẹ́ríkà láàárín àkókò àjàkálẹ̀-ààrùn. Èrò àgbékalẹ̀ Love is Invisible (Ìfẹ́ Kò Farahàn) dá lórí èrò ìfaradà omi nínú àṣà Áṣíà, láti fihàn pé ìfẹ́ láàárín ènìyàn kò farahàn, èyí tó lè parẹ́ ìyàsọ́tọ̀ kí ó sì mú àwọn ìdínà kúrò. Love is Invisible jẹ́ iṣẹ́ àánfààní àwùjọ tí Super Joey Foundation ṣe ní ìlú tó fẹ́rẹ̀ẹ́ tó ogún káàkiri orílẹ̀-èdè náà. Ẹgbẹ́ àgbékalẹ̀ Tsddesign ṣe àpẹẹrẹ àwọn ẹ̀wù àti àpótí ìdìpọ̀ tí àwọn ọ̀dọ́ atinúdá ti ẹ̀yà oríṣiríṣi yóò wọ̀ káàkiri orílẹ̀-èdè láti inú àkójọ Love is Invisible.
The Recognition
About the Àmì-ẹ̀yẹ Fàdákà A' Design Award
Love is Invisible Ìdìpọ̀ jẹ́ olùborí Àmì-ẹ̀yẹ Fàdákà A' Design Award, ìdánimọ̀ onípọ̀nlé lọ́nà àrà ọ̀tọ̀ tí a fún àwọn àwòṣe ìpele gíga jùlọ tó dára tó sì ń kan ọkàn. Àwọn olùborí Fàdákà jẹ́ àwọn iṣẹ́ tó ń tàn yòò gidigidi tó sì ní ìṣẹ̀dá púpọ̀ tí wọ́n ń ṣàfihàn ìmọ̀ ìjìnlẹ̀, ẹ̀bùn àti ìmọ̀ràn àwọn olùṣàwòṣe wọn. A retí pé Love is Invisible Ìdìpọ̀ yóò jẹ́ iṣẹ́ àgbàyanu, àpẹẹrẹ rere, ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun jinlẹ̀. Àwòṣe tó borí Àmì-ẹ̀yẹ Fàdákà A' Design Award yìí jẹ́ ohun ìmúṣẹ̀dá tó hàn gbangba gidigidi tí a mọrírì tó ń ṣe anfàní tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. Love is Invisible Ìdìpọ̀ jẹ́ ẹ̀dá tí ọ̀pọ̀lọpọ̀ ń ṣe ìlara, tó ń jí ìfẹ́ inú, tó ń mú ìmọ̀lára rere wá tó sì ń jí ìyàlẹ́nu àti ìyanu.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Love Is Invisible is a public welfare activity launched by the Super Joey Foundation in nearly 20 cities in the United States in 2022. The Super Joey Foundation is dedicated to childhood cancer care and calls attention to this particular group. Tsddesign team created T-shirts and packaging designs based on this, in the United States, young volunteers of different races and skin colors will wear the 'Love is Invisible' series of products to promote this concept in public welfare activities.
- Dimensions & Packaging
- Outer packaging specifications: cylinder diameter 12cm, height 25cm
- Tags
- About love, Asian culture, blue and white porcelain, water, invisible.
- Production Technology
- Cylindrical paper outer packaging, pure cotton clothing
- Design Challenge
- With the unique water pattern in Asian culture, combined with the artistic expression of blue and white porcelain, it can naturally express the English font of "love is invisible".
- Research
- Research for advocacy against Asian discrimination: 1. How to find resonance in Eastern and Western cultures? 2. How to express the concept of "love" that can be recognized in both Eastern and Western cultures? 3. The study of artistic expression.
- Inspiration
- Due to Covid-19, discrimination against Asians has increased in the United States. The design idea of Love is Invisible is specially based on the concept of 'water tolerance' in Asian culture to show that love between people is invisible and can eliminate discrimination, to eliminate barriers. Funds from the sale of this product will be used to care for children with cancer in the United States.
Super Joey Foundation firmly believes that love is invisible, and no child should fight cancer alone! - Project Duration
- Creation time and place: July 2021 to December 2021 Los Angeles, California, USA
- Operation Flow
- Shape the cotton-printed T-shirt coupons into circles and put them in a cylindrical outer package for easy portability. Meanwhile, the square carton is the container for the cotton hoodie.
- Team Members
- Creativity and Design: KE,EN
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