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Smashy Iṣẹ́ Àkọ́kọ́: Ìdìí Ẹyin Ṣokolátì by Mutian Yu

Smashy Iṣẹ́ Àkọ́kọ́: Ìdìí Ẹyin Ṣokolátì by Mutian Yu is a highly esteemed winner of the very prestigious 2022 Àmì-ẹ̀yẹ Irin A' Design Award in Àpẹẹrẹ Ìdìpò Competition Category.


IrinÌdìpò· 2022

Smashy Iṣẹ́ Àkọ́kọ́: Ìdìí Ẹyin Ṣokolátì

by Mutian Yu

Client: Savannah College of Art and Design

Àmì-ẹ̀yẹ Irin A' Design Award Winner in Ìdìpò Category

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The Design

About Smashy Iṣẹ́ Àkọ́kọ́: Ìdìí Ẹyin Ṣokolátì

Ọ̀rọ̀ Ìwé: Smashy jẹ́ ìdìí ẹyin ṣokolátì tí ó ní àpẹrẹ òòlù. Ìṣàpẹẹrẹ náà so àpẹrẹ òòlù pọ̀ mọ́ àpẹrẹ ẹyin, nítorí náà ìdìí náà tún dàbí ẹyin tí ó ní ọwọ́-mímú. A lè fọ́ Smashy ní ibikíbi. Àwọn adùn yóò sì bú jáde, tí yóò sì fún ni ní ìṣẹ́jú ìyàlẹ́nu. Àdàlú tí ó wà nínú rẹ̀ ní ṣokolátì, kírákà, gọ́mì àti àwọn adùn líle. Ìdìí náà ní ìwọ̀n 155 sí 183 sí 76 mílímítà, a sì fi pilásítìkì ṣe é. Ète Smashy ni láti sọ àṣà àtijọ́ ti fífọ́ ẹyin ṣokolátì di tuntun àti láti mú kí jíjẹun kékeré (snacking) di eré-ìdárayá jù bẹ́ẹ̀ lọ.

The Recognition

About the Àmì-ẹ̀yẹ Irin A' Design Award

Smashy Iṣẹ́ Àkọ́kọ́: Ìdìí Ẹyin Ṣokolátì jẹ́ olùborí Àmì-ẹ̀yẹ Irin A' Design Award, ìdánimọ̀ olókìkí tí a fún àwọn àwòṣe tó dára tí wọ́n pàdé àwọn ohun tí iṣẹ́ àti ilé-iṣẹ́ nílò tí a retí láti ọ̀dọ̀ àwọn ẹ̀dá tí a ṣàwòṣe dáradára. Àwọn olùborí Irin ń fi ìjáfáfá ńlá, ìmọ̀ pàtó gíga, òye ògbóǹtarìgì àti agbára ìṣẹ̀dá àwọn olùṣẹ̀dá wọn hàn. A retí pé Smashy Iṣẹ́ Àkọ́kọ́: Ìdìí Ẹyin Ṣokolátì yóò jẹ́ ẹ̀dá tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó wúlò tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Irin A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ ilé-iṣẹ́ jọ, ó sì ní àwọn ànímọ́ ìmọ̀-ẹ̀rọ tó péye tí a so mọ́ ìmọ̀ ṣíṣe àti ẹ̀bùn. A bọ̀wọ̀ fún Smashy Iṣẹ́ Àkọ́kọ́: Ìdìí Ẹyin Ṣokolátì nítorí ìfọ̀kànbalẹ̀ rẹ̀, a sì ṣàwòṣe rẹ̀ láti pèsè ìmúdára ìgbésí ayé tó ń ran ayé lọ́wọ́ láti di ibi tó dára jù.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Is eating chocolate eggs still funny today? Try this new combination! Smash a chocolate egg and get more sweets! Smashy combines the shape of a hammer and the shape of an egg to bring excitement and surprise. Snackers can smash it at any place, then experience having different snacks, which contain chocolates, crackers, gummies, and hard candies.
Dimensions & Packaging
155mm * 183mm * 76mm
Tags
Snacks, Interaction, Fun
Production Technology
Plastic and Snacks
Design Challenge
The greatest challenge during the research is reaching out to people due to the pandemic.
Inspiration
Is smashing the same type of chocolate eggs still exciting today? People started smashing chocolate eggs in 200 years ago. It has never been changed until now.
Project Duration
Time: 2020 Summer
Duration: 3 Months
Location: Savannah, GA, US
Operation Flow
Smashy is a chocolate in the shape of a hammer. It also looks like an egg with a handle. By smashing it, candies will pop out, so one can enjoy surprises and treats.
Team Members
Mutian Yu

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