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Tuliplanet Gifts Iṣẹ Akọkọ: Ìdìmọ́ra Tii by Leung MukChi

Tuliplanet Gifts Iṣẹ Akọkọ: Ìdìmọ́ra Tii by Leung MukChi is a highly esteemed winner of the very prestigious 2023 Àmì-ẹ̀yẹ Idẹ A' Design Award in Àpẹẹrẹ Ìdìpò Competition Category.


IdẹÌdìpò· 2023

Tuliplanet Gifts Iṣẹ Akọkọ: Ìdìmọ́ra Tii

by Leung MukChi

Client: Shenzhen Endess3 Culture Communication Co., Ltd

Àmì-ẹ̀yẹ Idẹ A' Design Award Winner in Ìdìpò Category

Colors

The Design

About Tuliplanet Gifts Iṣẹ Akọkọ: Ìdìmọ́ra Tii

Ọ̀rọ̀ Ìwé: Tuliplanet Gifts jẹ́ àpótí ẹ̀bùn tii tí a ṣẹ̀dá fún ami-ọjà tii kan ti orílẹ̀-èdè China. A kọ́ ìdìmọ́ra náà yíká àmì-àpẹẹrẹ ami-ọjà náà, tí ó fi ẹkùn kan hàn tí ó dì ododo tulip mú ní ẹnu. Àwòrán yìí ń tọ́ka sí èrò náà pé kódà ẹkùn lè dúró láti fọ́n òórùn ododo kan. A lo àwọn àmì àṣà ìbílẹ̀ bí i ẹyẹ crane, àwọsánmà oríire, àti ọgbà tii sórí àpótí náà. Àwọn ẹ̀yà wọ̀nyí so tii tí ó wà nínú rẹ̀ pọ̀ mọ́ ẹ̀dá àti ìní-àṣà China. Ète náà ni láti fi hàn pé àwọn ènìyàn tí ń gbé ní àkókò ti ohun-ìní lè ṣì rí àkókò ìdákẹ́jẹ́ẹ́ àti ti ẹ̀mí nípasẹ̀ mímu tii.

The Recognition

About the Àmì-ẹ̀yẹ Idẹ A' Design Award

Tuliplanet Gifts Iṣẹ Akọkọ: Ìdìmọ́ra Tii jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Tuliplanet Gifts Iṣẹ Akọkọ: Ìdìmọ́ra Tii yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Tuliplanet Gifts Iṣẹ Akọkọ: Ìdìmọ́ra Tii ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a tea gift box design. The design was constructed by a list of key terms such as, the metaphor of the logo "in me the tiger sniffs the rose", surrounded by a mental field, cultural inherited and tea. These ideas finally turn out to visual elements, for instance, Crane, auspicious clouds, tea garden, etc. All the elements are used for expressing the key theme - although we are living in a materialistic era, we could still have the connection between nature and spiritual world by drinking tea.
Tags
Oriental aesthetics, Chinese traditional culture, Lu Yu: Cha Jing, Tea etiquette Chinese year of the tiger, Mid-Autumn Festival
Inspiration
The founder born in the year of "Tiger". As it knows as the "king of beast"so that it becomes the key visual element of the brand. As you can see that the logo is a tulip held in the mouth of a tiger, it has a meaning of "in me the tiger sniffs the rose", the idea has also extended to the gift box design.
Project Duration
Finished in Guangzhou on August 27th, 2021

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