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Kahisu Ìdìpọ̀ Ohun Mimu Ọtí-Kàn Japaani láti ọwọ́ Shinji Arashigawa

Kahisu Ìdìpọ̀ Ohun Mimu Ọtí-Kàn Japaani láti ọwọ́ Shinji Arashigawa jẹ́ aṣẹ́gun olókìkí púpọ̀ ti 2023 Àmì-ẹ̀yẹ Idẹ A' Design Award nínú Ẹ̀ka Ìdíje Àpẹẹrẹ Ìdìpò.


IdẹÌdìpò· 2023

Kahisu Ìdìpọ̀ Ohun Mimu Ọtí-Kàn Japaani

látọ̀wọ́ Shinji Arashigawa

Oníbàárà: Applied Kansei Center

Aṣẹ́gun Àmì-ẹ̀yẹ Idẹ A' Design Award nínú Ẹ̀ka Ìdìpò

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Àpẹrẹ Náà

Nípa Kahisu Ìdìpọ̀ Ohun Mimu Ọtí-Kàn Japaani

Kahisu jẹ́ ohun mimu ọtí-kàn Japaani pẹ̀lú ìránṣẹ́ ìwà-ọmọlúàbí, tí ó jẹ́ àkọ́kọ́ ní Japan. Wọ́n ṣe é láti inú àwọ̀ ọ̀rọ̀ṣán kíkorò, tí wọ́n máa ń sọ nù tẹ́lẹ̀ lẹ́yìn tí wọ́n bá ti fún omi rẹ̀. Èrò àgbékalẹ̀ náà ni Àgbékalẹ̀ Oníṣẹ́-ọnà fún Ìyàn Ìwà-ọmọlúàbí. Láti ṣàfihàn àwọn adùn méjì tuntun tí ó dàpọ̀ ìkàn, dídùn èso, àti kíkorò àwọ̀ ọ̀rọ̀ṣán kíkorò, àti àkókò pàtàkì tí a fi ń mu wọn, wọ́n lo irú ìgò champagne kan, tí ó sọ ojú-ìran àwọn oníṣẹ́-ọnà ńlá méjì pọ̀, Gauguin (Àdàpọ̀ G) àti Monet (Àdàpọ̀ M). Àpótí ẹ̀bùn náà lo ohun èlò páálì kádìbọ́ọ̀dù tó kéré jù láti di ìgò méjì mú lọ́nà tó lẹ́wà.

Ìdánimọ̀ Náà

Nípa Àmì-ẹ̀yẹ Idẹ A' Design Award

Kahisu Ìdìpọ̀ Ohun Mimu Ọtí-Kàn Japaani jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Kahisu Ìdìpọ̀ Ohun Mimu Ọtí-Kàn Japaani yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Kahisu Ìdìpọ̀ Ohun Mimu Ọtí-Kàn Japaani ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.

Lẹ́yìn Àpẹrẹ Náà

Àkójọ Ìròyìn

Àwọn ẹ̀tọ́, àwọn ọmọ ẹgbẹ́ àti àlàyé ìmọ̀ ẹ̀rọ tí olùṣàpẹrẹ pèsè.

Àwọn Ohun Àkànṣe
Kahisu is a new Japanese vinegar drink with an ethical message, made from bitter orange peels, which was previously discarded after squeezing the juice. The design concept is Artistic Design for Ethical Choice, for the earth, for children 100 years from now. In order to express the novel taste and the artistic aspect common to the taste, a champagne-type bottle, a shape not generally used for Japanese vinegar drinks, was adopted, and the graphics were in the style of paintings.
Ìwọ̀n àti Àpò
Bottle: Width 81mm x Depth 81mm x Height 241mm
Label: Width 247mm x Height 70mm
Box: Width 300mm x Depth 170mm x Height 85mm
Àwọn Àkọlé
Ethical, Food recycling, Japanese vinegar drinks, Artistic, Gauguin, Monet, Minimum
Ìmọ̀-ẹ̀rọ Ìṣelọ́pọ̀
The technology to ferment bitter orange "peels" to produce vinegar was developed, and Japan's first "fruit peel vinegar drink " was born. In order to embody the ethical message, we used recycled materials for the bottle and label in consideration of the environment.
Ìpèníjà Àpèsè
A major challenge for the project team was to develop Japan's first vinegar drink with new values that would set it apart from existing vinegar drinks in both taste and packaging. Based on the concept formulated by the producer, researchers, manufacturers, and designers worked together as a team to arrive at the final form of new taste and design.
Ìwádìí
A new vinegar drink was born, characterized by a "bittersweetness" like black coffee, as a result of research experiments using Kansei engineering using a large number of taste samples in which the proportions of taste components were subtly controlled. In order to convey its deep and artistic taste and ethical message, the shape and materials of the bottle, cap, and label were repeatedly examined to achieve a design that simultaneously expresses "Artistic Design" and "Ethical Choice".
Ìmísí
Kahisu is a Japanese vinegar drink with new values. Two new flavors, blending the vinegary and sweetness, of conventional vinegar drinks with the bitterness of bitter orange peels, are expressed in the worlds of the works of two artists. The fruity flavor Blend G was inspired by Paul Gauguin's tropical landscapes and people, while the fresh and refreshing flavor Blend M was inspired by Claude Monet's landscape paintings of water lilies.
Àkókò Iṣẹ́ Àkànṣe
The project started in Hiroshima, Japan in September 2021 and has been on sale at the online store since August 2022. The client is a long-established vinegar manufacturer founded in 1582.
Ìlànà Ìṣiṣẹ́
The role of Kahisu is to deliver to your loved ones the excitement you experience when you drink it with sparkling water or spirits (whiskey, gin, rum, etc.), and the thoughts that will lead to the future 100 years from now as expressed in the design concept. Kahisu will be sold for gift use only to relay the ethical message of caring for the future of society and the earth.
Àwọn Ọmọ Ẹgbẹ́
Producer/Product Director: Koichiro Kasio
Planner: Makiko Ozawa

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