Taste of Springtime Iṣẹ Akọkọ: Ìṣàpáta Baijiu by Wei Li is a highly esteemed winner of the very prestigious 2024 Àmì-ẹ̀yẹ Irin A' Design Award in Àpẹẹrẹ Ìdìpò Competition Category.
IrinÌdìpò· 2024
Taste of Springtime Iṣẹ Akọkọ: Ìṣàpáta Baijiu
by Wei Li
Àmì-ẹ̀yẹ Irin A' Design Award Winner in Ìdìpò Category
Verified Award Winner
Verify Award Status for #153131The Design
About Taste of Springtime Iṣẹ Akọkọ: Ìṣàpáta Baijiu
Ọ̀rọ̀ Ìwé: Adùn Ìgbà Ìrúwé jẹ́ ìṣàpáta tí a ṣe fún baijiu, ọtí líle ìbílẹ̀ orílẹ̀-èdè China. Ìrísí rẹ̀ dàbí aago-yanrìn, tí a dá nípa sisopọ̀ àwo kékeré méjì, ọ̀kan lókè ọ̀kan, gẹ́gẹ́ bí àmì àkókò tí a ń pín papọ̀. Ní ibi tí wọ́n ti sopọ̀, àwòrán àti ìlàjì tí ó ṣeéyípadà ṣe àwòrán ojú ènìyàn ní ìhà kan, tí àwọn ìhà méjì tí ń kojú ara wọn sì fara hàn ní ìsàlẹ̀. Àwo méjì náà ní ìwọ̀nba díẹ̀ àti agbára oríṣiríṣi, èyí tí ó ṣe ìtìlẹ́yìn fún mímu ọtí ní ìwọ̀ntúnwọ̀nsì, bóyá ẹnìkan nìkan tàbí pẹ̀lú àwọn ẹlòmíràn. Àpò iwájú náà ni a fi bébà àti pilasitiki tí a lè tún ṣàmúlò àti tí ó lè bàjẹ́ ní ti ẹ̀dá ṣe.
The Recognition
About the Àmì-ẹ̀yẹ Irin A' Design Award
Taste of Springtime Iṣẹ Akọkọ: Ìṣàpáta Baijiu jẹ́ olùborí Àmì-ẹ̀yẹ Irin A' Design Award, ìdánimọ̀ olókìkí tí a fún àwọn àwòṣe tó dára tí wọ́n pàdé àwọn ohun tí iṣẹ́ àti ilé-iṣẹ́ nílò tí a retí láti ọ̀dọ̀ àwọn ẹ̀dá tí a ṣàwòṣe dáradára. Àwọn olùborí Irin ń fi ìjáfáfá ńlá, ìmọ̀ pàtó gíga, òye ògbóǹtarìgì àti agbára ìṣẹ̀dá àwọn olùṣẹ̀dá wọn hàn. A retí pé Taste of Springtime Iṣẹ Akọkọ: Ìṣàpáta Baijiu yóò jẹ́ ẹ̀dá tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó wúlò tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Irin A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ ilé-iṣẹ́ jọ, ó sì ní àwọn ànímọ́ ìmọ̀-ẹ̀rọ tó péye tí a so mọ́ ìmọ̀ ṣíṣe àti ẹ̀bùn. A bọ̀wọ̀ fún Taste of Springtime Iṣẹ Akọkọ: Ìṣàpáta Baijiu nítorí ìfọ̀kànbalẹ̀ rẹ̀, a sì ṣàwòṣe rẹ̀ láti pèsè ìmúdára ìgbésí ayé tó ń ran ayé lọ́wọ́ láti di ibi tó dára jù.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The design inspiration for this product comes from the famous “Wormhole theory" and the shape of it is shaped like an hourglass by combining two bottles of small wine, one up and one down, with the intention of sharing a wonderful time with others. Taste of Springtime focuses on creating conversational connections with different consumer groups, conveying the closeness and necessity of interpersonal relationships through design language. There are two opposite faces at the bottom, as if they are talking in the shackles of space-time, achieving heart-to-heart communication and collision.
- Dimensions & Packaging
- Width 88mm x Depth 88mm x Height 196mm
- Tags
- spring time, interaction, socializing, hourglass
- Production Technology
- The shape of this product breaks through the image of traditional Baijiu. By using the hourglass representing time as the design prototype, it means that Chinese Baijiu is the precious thing left after years of brewing. The product uses Rubin's reverse graphics to form a silhouette of a person's side face at the joint of the glass, adding artistic beauty to the practical function. The paper-plastic packaging on the front of the product adopts 100% recyclable, naturally degradable, non-toxic burning, reflecting the concept of low-carbon life and green environmental protection.
- Research
- The design emphasizes the concept of "time" and enhances the brand identity. The name of the product evokes spring, symbolizing a new beginning and vibrant scenery, while also conveying the brand concept of looking forward to spring and enjoying the present. The product meets the needs of the current era, and can generate strongly correlated material interaction with users, thus improving users' understanding. The overall design conveys the concepts of cherishing time, communicating with people, and looking forward to spring, which helps to promote social harmony and stability. In addition to practical functions, the product also has aesthetic value and artistic collection value.
- Inspiration
- The product conveys the closeness and necessity of interpersonal relationships through various design languages. The use of Rubin's reverse pattern at the connection of glass forms a silhouette of a person's side face, as well as the two opposite faces at the bottom, as if in a conversation within the constraints of time and space, both of which mean that people are destined through social interaction, blending and connecting with each other. The name of the product evokes spring, symbolizing a new beginning and vibrant scenery, while also conveying the brand concept of looking forward to spring and enjoying the present.
- Project Duration
- The project started in March 2023 in China and finished in June 2023 in China, and will be exhibited in China in August 2023.
- Operation Flow
- The product is composed of two bottles of small capacity and different degrees, whether drinking alone or drinking together, are suitable for achieving a tipsy state and not excessive. According to the consumer's habits and preferences, the glass design is also divided into two different capacities to promote healthy, moderate drinking. People are destined by sharing, blending and connecting with each other. The social attributes of the product connect people and narrow the distance between hearts.
- Team Members
- Mr.Dong Jinghong
Mr.Huang Yangzhong
Mr.Li Wei
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