Idẹ Àṣà Ìbílẹ̀ · 2024
Wudang Mountain Iṣẹ́ Pàtàkì: Ìdánimọ̀ Wíwo, Àwòrán Àpèjúwe
by Yao Wu
- Àmì-ẹ̀yẹ Idẹ A' Design Award 2024 in Àṣà Ìbílẹ̀
- CLIENT: Beijing Wuyao Cultural and Creative Co. Ltd.
- Estimated Number of Design Views: 29,823
- Verification code 0AACD43BF7 · Verify this award
Colors
About Wudang Mountain Iṣẹ́ Pàtàkì: Ìdánimọ̀ Wíwo, Àwòrán Àpèjúwe
Ọ̀rọ̀ Ìwé: Wudang Mountain jẹ́ iṣẹ́ akanṣe ìdánimọ̀ wíwo àti àwòrán àpèjúwe tí a ṣẹ̀dá fún ibi Ajogúnbá Àṣà Àgbáyé Wudang Mountain ní China. Iṣẹ́ akanṣe náà ní àwòrán àpèjúwe mẹ́ta, àpẹrẹ àmì-àpèjúwe mẹ́ta, ìdì-ìgbésẹ̀, àwọn àpẹrẹ tí a fọwọ́ pátá gbé kalẹ̀ láti inú ìtàn àlàyé Wudang àti àwọn ẹranko agbègbè, àti àpẹrẹ inú ilé fún ilé-ìtajà àkọ́kọ́. Àmì-àpèjúwe pàtàkì náà lo ìrísí kíkorò láti fi hàn ìtàn àti ọláńlá ibi náà, nígbà tí ẹ̀ka àmì-òwò iṣẹ́-ọnà náà lo ìlà tí ó mọ́ tónítóní. Àpótí ìdì-ìgbésẹ̀ náà ní ìwọ̀n sẹntimítà mẹ́tàdínlógún sí méjìdínlógún, ó sì ní àkópọ̀ ìtẹ̀jáde ìgbésẹ̀, ìtẹ̀ oòrùn gbígbóná, àti ìbòrí ultraviolet, kí a bàa lè rí àti fọwọ́ kàn àwọn ẹ̀kúnrẹ́rẹ́ rẹ̀.
About the Àmì-ẹ̀yẹ Idẹ A' Design Award
Wudang Mountain Iṣẹ́ Pàtàkì: Ìdánimọ̀ Wíwo, Àwòrán Àpèjúwe jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Wudang Mountain Iṣẹ́ Pàtàkì: Ìdánimọ̀ Wíwo, Àwòrán Àpèjúwe yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Wudang Mountain Iṣẹ́ Pàtàkì: Ìdánimọ̀ Wíwo, Àwòrán Àpèjúwe ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.
Press Kit
- Unique Properties
- This is a large-scale comprehensive project designed for the Wudang Mountain World Cultural Heritage. These include 3 illustrations of different sizes, 3 logo designs and supporting packaging designs, pattern designs with the theme of Wudang mythology and Wudang Mountain native animals, and the interior design of the flagship store. The main logo design of Wudang Mountain The complex design is chosen to reflect the history and solemnity of Wudang Mountain as a world cultural heritage. The Wudang Mountain commercial sub-brand adopts clean lines.
- Dimensions & Packaging
- The size of the packaging box is 18cm*18cm. The surface of the packaging is embossed with hot stamping to show the pattern design, and UV is used to cover the illustration. The illustration uses giclee technology, and the size of the work displayed in the form of a single illustration is 3.84m*0.76m. 12 vignettes can be displayed as postcards. The dimensions of business applications vary by type.
- Tags
- Illustration, Wudang, Visual design, Cultural heritage design,
- Production Technology
- In commercial applications it can be used with other derivatives such as postcards posters and other cultural and creative works The choice of materials varies depending on the derivative IP authorization and photo gallery authorization
- Design Challenge
- Wudang Mountain is a world cultural heritage The biggest difficulty is to preserve its history in comprehensive creation and make everyone interested in its culture In illustration design how to integrate the classic architecture of Wudang Mountain with Wudang culture The layout of the image must be comprehensive The painting style is also excellent both realistic and incorporating a lot of Chinese mythology
- Research
- Understand and reproduce Wudang culture. From multiple angles and build a grand cultural foundation with a narrative structure in illustration design. Create expanded graphics and logo designs for subsequent commercialization Strive to build a complete system.
- Inspiration
- Inspired by Wudang culture and Wudang architecture.
Paraphrase: Wudang is a famous mountain in China, the birthplace of Chinese Taoism, and the birthplace of Tai Chi. In 1994, the ancient architectural complex of Wudang Mountain was included in the World Cultural Heritage List. It is an extremely important cultural heritage in China. - Project Duration
- The project started in Beijing in July 2023 and ended in December 2023
- Operation Flow
- Illustrations and graphic designs cannot directly interact with users. Through packaging and products, users can more intuitively see the details in the illustrations. Through the differences in packaging technology, users can feel the details of the pattern design tactilely and visually.