Itsso Slimtissue Àpò Tíṣù by Hyung-Woo Park is a highly esteemed winner of the very prestigious 2024 Àmì-ẹ̀yẹ Fàdákà A' Design Award in Àpẹẹrẹ Ìdìpò Competition Category.
FàdákàÌdìpò· 2024
Itsso Slimtissue Àpò Tíṣù
Client: Itsso Slimtissue
Àmì-ẹ̀yẹ Fàdákà A' Design Award Winner in Ìdìpò Category
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The Design
About Itsso Slimtissue Àpò Tíṣù
Itsso Slimtissue jẹ́ àpò tíṣù ojú tó dára jùlọ pẹ̀lú ara ọ̀pá gígùn tí ó tẹ́ẹ́rẹ́. Ìrísí rẹ̀ ni a rí ìmísí gbà láti ara ọ̀pá oparun, pẹ̀lú ara tó tẹ́ẹ́rẹ́ bíi ẹ̀ka igi àti ìderí tó tẹ̀. Ara pàtàkì rẹ̀ ni a fi bébà àkànṣe ṣe, èyí tó jẹ́ kí ìtẹ̀wé lè ṣeé ṣe ní gbogbo ojú rẹ̀ ní ìwọ̀n ọgọ́rùn-ún mẹ́ta ó lé ọgọ́ta (360) fún ìfihàn àmì-òkòwò kedere. Àwọn tíṣù náà ni a fi ọ̀gbọ̀ oparun ọgọ́rùn-ún nínú ọgọ́rùn-ún ṣe ní ìpele méjì. Àpò náà fúyẹ́ ó sì tẹ́ẹ́rẹ́, nítorí náà ó rọrùn láti gbé kiri ó sì bá ibi ìfi ago sí nínú ọkọ̀ ayọ́kẹ́lẹ́ mu. Lẹ́yìn tí a bá ti lo àwọn tíṣù náà tán, a lè tún àpótí náà lò ní ọ̀nà tó ju àádọ́ta lọ, bíi àpótí ìpamọ́ nǹkan tàbí ohun ìfi pẹ́nsù sí.
The Recognition
About the Àmì-ẹ̀yẹ Fàdákà A' Design Award
Itsso Slimtissue Àpò Tíṣù jẹ́ olùborí Àmì-ẹ̀yẹ Fàdákà A' Design Award, ìdánimọ̀ onípọ̀nlé lọ́nà àrà ọ̀tọ̀ tí a fún àwọn àwòṣe ìpele gíga jùlọ tó dára tó sì ń kan ọkàn. Àwọn olùborí Fàdákà jẹ́ àwọn iṣẹ́ tó ń tàn yòò gidigidi tó sì ní ìṣẹ̀dá púpọ̀ tí wọ́n ń ṣàfihàn ìmọ̀ ìjìnlẹ̀, ẹ̀bùn àti ìmọ̀ràn àwọn olùṣàwòṣe wọn. A retí pé Itsso Slimtissue Àpò Tíṣù yóò jẹ́ iṣẹ́ àgbàyanu, àpẹẹrẹ rere, ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun jinlẹ̀. Àwòṣe tó borí Àmì-ẹ̀yẹ Fàdákà A' Design Award yìí jẹ́ ohun ìmúṣẹ̀dá tó hàn gbangba gidigidi tí a mọrírì tó ń ṣe anfàní tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. Itsso Slimtissue Àpò Tíṣù jẹ́ ẹ̀dá tí ọ̀pọ̀lọpọ̀ ń ṣe ìlara, tó ń jí ìfẹ́ inú, tó ń mú ìmọ̀lára rere wá tó sì ń jí ìyàlẹ́nu àti ìyanu.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This product is designed as a premium tissue case, and the body, which can print 360 degrees, enables efficient and attractive advertising.
- Dimensions & Packaging
- Weight: around 80g, Size: 68 x 180mm, Body Material: Specialty paper, Tissue: 100% Bamboo Pulp(2-layers)
- Tags
- Tissue Packaging, Bamboo Tissue, Environmentally friendly, Slim-case
- Production Technology
- The main body is made of paper, so there is no restrictions on printing. It also has a systematic infrastructure that enables high-quality design and one-stop printing, production and distribution.
- Design Challenge
- Facial tissues, represented by Kleenex, have long been made in the form of squares. Naturally, people are used to square shapes. So how will cylindrical tissues be perceived by people? I was very worried about that. In addition, we had to conduct a market survey on what diameter the cylindrical tissue case should be to fit the cup holders of various sizes currently in use.
It was a challenge to people's stereotype that facial tissue cases are all square. In addition, we put a lot of thought and effort into such a design that provides convenience in real people's lives and can even be used as interior props. - Research
- Why do all facial tissue cases have to be square shapes? The idea that started from the question was born into a slim cylindrical tissue design. Slim tissues enable neat and sophisticated spaces and allow for more space use than square tissues.
- Inspiration
- Inspired by the shape of bamboo, it is designed with a slim body like bamboo stems and curved lids, and tissues are also made from 100 percent bamboo pulp.
Lightweight and slim, easy to carry, and easy to use in car cup holders. - Project Duration
- This product is designed, developed, and produced at Joint Creative Co., LTD. in Seoul, South Korea, in September 2023.
- Operation Flow
- A good design even thinks about the environment. After you finish using the tissue, you can reuse the tissue box in more than 50 different ways, including various storage boxes, pencil holders, flower pots, food storage boxes, vehicle ashtray, and trash cans.
- Team Members
- Creative Director and Brand Manager, Hyung-woo Park
- Image Credits
- Joint Creative Co., LTD. 2023
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