Chavannes Iṣẹ Package Tii by Yifu Pan is a highly esteemed winner of the very prestigious 2025 Àmì-ẹ̀yẹ Idẹ A' Design Award in Àpẹẹrẹ Ìdìpò Competition Category.
IdẹÌdìpò· 2025
Chavannes Iṣẹ Package Tii
by Yifu Pan
Client: Chavannes
Àmì-ẹ̀yẹ Idẹ A' Design Award Winner in Ìdìpò Category
Verified Award Winner
Verify Award Status for #155257The Design
About Chavannes Iṣẹ Package Tii
Chavannes jẹ́ package tii tí a ṣẹ̀dá gẹ́gẹ́ bí iṣẹ́ àjọṣepọ̀ láàrin Chavannes Tea àti Dunhuang Museum ní China. Package náà jẹ́ apá kan nínú ọ̀wọ́ àpọ̀ meje tí ó fa àwokẹ́wò láti ọ̀nà Silk Road ìgbàanì, àti pé ẹ̀dà yìí mú Dunhuang ní Gansu Province gẹ́gẹ́ bí àkọ́kọ́ àkọlé fún ìran-ìran rẹ̀. Àwòrán àwọn Flying Apsaras láti orí ògiri Dunhuang ni a ti so pọ̀ mọ́ Wuyi Rock Tea láti fi hàn ìpàdé àwọn àṣà Silk Road àti tii. A ṣe àpótí ẹ̀bùn náà pẹ̀lú gray board àti pàápẹ̀ẹ́rẹ́ pàtàkì pẹ̀lú ìtẹ̀wé hot stamping, UV àti relief. Àwọn àpótí méjì tí ó dojúkọ ara wọn ni ọ̀kọ̀ọ̀kan wọn ń gbé àpótí kékeré mẹ́ta, àti pé àpótí kọ̀ọ̀kan ní tii bag kan nínú rẹ̀.
The Recognition
About the Àmì-ẹ̀yẹ Idẹ A' Design Award
Chavannes Iṣẹ Package Tii jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Chavannes Iṣẹ Package Tii yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Chavannes Iṣẹ Package Tii ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This product is a joint product of Chavannes Tea and the Dunhuang Museum in China. Sha Huang is one of the seven silk road mask series products of Chavannes Tea, and China's Gansu Dunhuang is the main visual element, combining the Flying Apsaras sculptures of Dunhuang with Chinese Wuyi Rock Tea. It showcases the fusion of the Silk Road and tea culture. In our design, we use exquisite illustration envelopes and double-drawer boxes to display the refinement of the tea packaging and brand tonality.
- Dimensions & Packaging
- 250mm（W）*45mm（D）*180mm（h）
- Tags
- CHAVANNES,panyifu,IFPD,tea package,YIFUPAN
- Production Technology
- The process uses gray plate material and special paper, combined with hot stamping/UV/relief printing techniques. The box is a double-drawer box with three small boxes on both sides, each containing a separate tea bag.
- Design Challenge
- n this series, we need to maintain the same illustration and packaging design style as the other six Silk Road series of the tea brand. While delivering the brand value of tea.
- Research
- The Silk Road Dunhuang Flying Apsaras Series packaging we designed for Chavannes Tea is the first of the seven series we designed for the brand.
From the ancient Sanxingdui to the Terracotta Warriors of Emperor Qin Shi Huang to Dunhuang, it follows the route of the ancient Silk Road from east to west. This packaging is the Dunhuang Flying Apsaras series.
In terms of craftsmanship and illustration, we have made every effort to restore the beauty of the fusion of Dunhuang murals and Chinese tea. It is not only a fusion of culture and visuals, but also a fusion of the ancient Silk Road and tea. - Inspiration
- The inspiration for the packaging design of Chavannes Tea comes from the ancient Silk Road that passed through Dunhuang in China. The exquisite style of the packaging is derived from the Flying Apsaras and Buddha statues in the Dunhuang murals, which we combined with Wuyi Rock Tea. We showcase the brand colors imperial purple and the brand symbol to display the overall tone of Chavannes Tea.
- Project Duration
- 2024/5
- Operation Flow
- The gift box of this tea package is light and compact, and adopts the form of opposite-pull drawer packaging, which is easy to carry and collect. Gray board gift boxes and cardboard four-color printing envelopes are used, while different processes such as bronzing, UV and bump are used to highlight the temperament of packaging and the classical and mysterious beauty of the Silk Road and Chinese Dunhuang culture.
- Team Members
- Yifu Pan
- Image Credits
- Designer/Photo/video Yifu Pan
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