Sheletsee Cushion Iṣẹ́ Pàtàkì: Ìdì Ohun Ìṣara by Sheletsee is a highly esteemed winner of the very prestigious 2024 Àmì-ẹ̀yẹ Idẹ A' Design Award in Àpẹẹrẹ Ìdìpò Competition Category.
IdẹÌdìpò· 2024
Sheletsee Cushion Iṣẹ́ Pàtàkì: Ìdì Ohun Ìṣara
by Sheletsee
Client: Sheletsee
Àmì-ẹ̀yẹ Idẹ A' Design Award Winner in Ìdìpò Category
Verified Award Winner
Verify Award Status for #156382The Design
About Sheletsee Cushion Iṣẹ́ Pàtàkì: Ìdì Ohun Ìṣara
Ọ̀rọ̀ Ìwé: Sheletsee Cushion jẹ́ àpẹrẹ ìdì tí a ṣẹ̀dá fún ọ̀wọ́ ohun ìṣara cushion make-up kan. Àpẹrẹ yìí fa ìmísí láti inú ìrọ̀rùn àti ìtànṣán jẹ̀jẹ̀ ti aṣọ síìlkì sátìn. Ìlà mẹ́ta tí ń ṣàn lórí ìbòrí gíga tí ń tàn yòò ń rán ni létí síìlkì tí ń fò, tí ó sì ń fi hàn àbájáde dídán bí síìlkì lórí awọ ara. A ṣe ìbòrí gíga náà pẹ̀lú aluminiomu anodizing, nígbà tí ìsàlẹ̀ rẹ̀ jẹ́ ọ̀nà injection moulding àti sandblasting láti dá àdàkọ àwọ̀ tí ó yàtọ̀ síra. Àpẹrẹ oval pẹrẹsẹ náà bá ọwọ́ mu, ó sì ń ṣí sí ìwọ̀n ìgun 120 fún dídìmú láìní ìnira. Àpótí ìta ń lo ọgbọ́n ìbílẹ̀ ti fífi aṣọ ṣe ọ̀ṣọ́ (fabric appliqué).
The Recognition
About the Àmì-ẹ̀yẹ Idẹ A' Design Award
Sheletsee Cushion Iṣẹ́ Pàtàkì: Ìdì Ohun Ìṣara jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Sheletsee Cushion Iṣẹ́ Pàtàkì: Ìdì Ohun Ìṣara yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Sheletsee Cushion Iṣẹ́ Pàtàkì: Ìdì Ohun Ìṣara ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This cushion series is developed for eastern women. Its packaging, inspired by exquisite silk satin with flowing luster, aims to suggest that the products enable a silky smooth finish for the skin and convey Eastern poetic aesthetics. Three fluid undulating lines in the glossy top cover resemble fluttering silk satin, representing the makeup effect of the products. The rounded shape bring to mind the image of a luminous moon reflected in rippling water, showing the gentle beauty of women.
- Dimensions & Packaging
- product dimensions, 93.6 mm x 77 mm x 23.9 mm
- Tags
- packaging for the cushion series, eastern aesthetics, the luster of silk satin, line design
- Production Technology
- To fully replicate the luster of silk satin, the top cover adopts aluminum anodizing technology, representing the skin-brightening effect of the products. The surface of the base utilizes the injection molding and sandblasting process, to create a stark contrast with the glossy top cover, enriching the overall simple design with varied textures. The outer box employs traditional fabric applique technique and a poem that explains the product features, to further highlight Eastern aesthetics.
- Design Challenge
- The challenge lies in how to convey intangible eastern aesthetics in a tangible form to customers. Silk satin, a symbol in eastern culture known for its smooth and delicate texture, inspired the design team to create a lustrous shell. This, combined with simple wavy lines, leads to an effect reminiscent of flowing silk, which not only offers users a pleasurable visual experience, but also symbolizes that the products enable a silky smooth finish for the skin.
- Research
- Nowadays, cosmetic packaging is expected to evolve beyond mere practicality, focusing more on design that is both functional and aesthetically pleasing. In this trend, eastern aesthetics, capable of endowing products with visual allure, have become a new choice for designers. The packaging incorporates silk satin, an eastern element full of unique charm, which hopes that users can experience a close encounter with eastern aesthetics during its use.
- Inspiration
- The design team drew inspiration from smooth silk satin, taking the delicate texture and gentle lustre as the design core. Thanks to the unique shape and high-quality materials, the packaging features tactile and visual effect like silk satin, conveying the low-key yet luxurious eastern aesthetics. This also suggests that the products enable a silky smooth finish for the skin.
- Project Duration
- The packaging was designed in July, 2023 in Shanghai, and will be launched in March, 2024 in China.
- Operation Flow
- Unlike the square or circular designs of most cushion products on the market, this product series, based on ergonomics, adopts a flat oval cocoon shape with the moderate width to better fit the hand of eastern women for easy holding and makeup applying. The packaging can be unfolded to 120 degrees, which enables users to hold the products in a natural, relaxed manner. The undulating lines in the glossy top cover ensure that each touch feels like an intimate encounter with eastern aesthetics.
- Team Members
- CHUN XUE Creative Design
Xiang Tian
Jinbo Xiong
Youpeng Sun
Weiqiang Zhu
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