Randle Omi Soda by Bo Yang is a highly esteemed winner of the very prestigious 2024 Àmì-ẹ̀yẹ Irin A' Design Award in Àpẹẹrẹ Ìdìpò Competition Category.
IrinÌdìpò· 2024
Randle Omi Soda
by Bo Yang
Client: Beijing Bofly Design Co.,ltd.
Àmì-ẹ̀yẹ Irin A' Design Award Winner in Ìdìpò Category
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- Verified Award Winner
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The Design
About Randle Omi Soda
Ìṣẹ́dá apẹrẹ ìdìpọ́ náà ń ṣàfihàn ènìyàn tí wọ́n ń gbádùn orin pẹ̀lú ẹ̀rọ ìgbóhùn etí. Ọjà náà mú ìmọ̀lára àṣa ọ̀dọ́, ìlera, àti ìgbádùn wá. Ó bá ẹ̀kọ́-ọkàn ìlò ti àwọn ẹgbẹ́ ọ̀dọ́ mu. Omi soda lè ṣe ìdogbadogba kíkan àti kikọ ara, láti ṣàṣeyọrí àfojúsùn ìlera. Apẹrẹ àwòrán náà fi ara òrogodo àti orí àwọn ènìyàn lé ara wọn, tí ó ń ṣàfihàn ìdogbadogba. Ìṣẹ́dá Gẹ̀ẹ́sì fún Soda, pẹ̀lú lẹ́tà A tí ń ṣe àtìlẹyìn fún àwọn lẹ́tà mẹ́ta ìyókù, jọ iṣẹ́ ìdogbadogba, èyí tí ó nílòye tí ó sì ń fi ìmọ̀ràn ìdogbadogba kíkan-kikọ hàn ní ọ̀nà ojú.
The Recognition
About the Àmì-ẹ̀yẹ Irin A' Design Award
Randle Omi Soda jẹ́ olùborí Àmì-ẹ̀yẹ Irin A' Design Award, ìdánimọ̀ olókìkí tí a fún àwọn àwòṣe tó dára tí wọ́n pàdé àwọn ohun tí iṣẹ́ àti ilé-iṣẹ́ nílò tí a retí láti ọ̀dọ̀ àwọn ẹ̀dá tí a ṣàwòṣe dáradára. Àwọn olùborí Irin ń fi ìjáfáfá ńlá, ìmọ̀ pàtó gíga, òye ògbóǹtarìgì àti agbára ìṣẹ̀dá àwọn olùṣẹ̀dá wọn hàn. A retí pé Randle Omi Soda yóò jẹ́ ẹ̀dá tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó wúlò tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Irin A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ ilé-iṣẹ́ jọ, ó sì ní àwọn ànímọ́ ìmọ̀-ẹ̀rọ tó péye tí a so mọ́ ìmọ̀ ṣíṣe àti ẹ̀bùn. A bọ̀wọ̀ fún Randle Omi Soda nítorí ìfọ̀kànbalẹ̀ rẹ̀, a sì ṣàwòṣe rẹ̀ láti pèsè ìmúdára ìgbésí ayé tó ń ran ayé lọ́wọ́ láti di ibi tó dára jù.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The packaging design creativity represents people enjoying music with headphones. The product brings a sense of youthful fashion, health, and pleasure. It caters to the consumption psychology of young groups. Soda water can balance the body's acidity and alkalinity, achieving health goals. The pattern design overlays the circular bodies and heads of the characters, expressing balance. The English creative for SODA, with the letter
- Dimensions & Packaging
- 65mm*65mm*120mm
- Tags
- Soda water packaging design,Can packaging design
- Production Technology
- Conventional aluminum beverage can
- Design Challenge
- How to effectively use visuals to express product positioning and characteristics, indeed, I've brainstormed many drafts.
- Inspiration
- A good packaging should stimulate the imagination of consumers. I hope this packaging can evoke memories of a happy moment for the consumer, such as when I enjoy my favorite drink while listening to music, I feel happy. The creativity stems from this.
- Project Duration
- The project started in November 2023 in Beijing and finished in February 2024 in Beijing.
- Operation Flow
- Firstly, the vibrant colors of the packaging immediately catch people's attention. Secondly, creative and storytelling visuals evoke the wonderful experience of drinking this soda. Therefore, this packaging can engage potential buyers both visually and imaginatively.
- Team Members
- Bo Yang
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