Notoginseng Ìdìpọ̀ Oògùn by Zhaocheng He is a highly esteemed winner of the very prestigious 2024 Àmì-ẹ̀yẹ Idẹ A' Design Award in Àpẹẹrẹ Ìdìpò Competition Category.
IdẹÌdìpò· 2024
Notoginseng Ìdìpọ̀ Oògùn
by Zhaocheng He
Client: Wen Guan Zhuang
Àmì-ẹ̀yẹ Idẹ A' Design Award Winner in Ìdìpò Category
Verified Award Winner
Verify Award Status for #159869The Design
About Notoginseng Ìdìpọ̀ Oògùn
Notoginseng Radix Et Rhizoma jẹ́ oògùn ìbílẹ̀ àwọn ará China tí ó ní àwọn ipa ìwòsàn tó tayọ. Àpapọ̀ àwọn àmì kéékèèké nínú ìdìpọ̀ náà ṣe àpẹẹrẹ òkè kan, èyí tí kò nìkan ṣe àfihàn àyíká ìdàgbàsókè iyẹ̀fun Panax notoginseng ṣùgbọ́n ó tún ṣàlàyé ìrísí lúùlúù rẹ̀. Àpẹẹrẹ ìdìpọ̀ yìí ní dúdú àti búlúù fọ́ èrò ìbílẹ̀ ní ilé-iṣẹ́ náà, tí ó mú kí ìdìpọ̀ náà kún fún àṣà àti ìpéye. Ìdìpọ̀ àpótí inú náà tí a ṣètò àti dàpọ̀ ṣe àwòrán ilẹ̀ ayé tí ó kún fún ẹ̀rò ọnà Ìlà-Oòrùn.
The Recognition
About the Àmì-ẹ̀yẹ Idẹ A' Design Award
Notoginseng Ìdìpọ̀ Oògùn jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Notoginseng Ìdìpọ̀ Oògùn yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Notoginseng Ìdìpọ̀ Oògùn ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Panax notoginseng is a traditional Chinese medicine. It is packaged in the form of dots to form the shape of mountains, which not only reflects the growing environment of panax notoginseng powder but also expresses its powdery form. The collision of black and blue makes the packaging full of fashion and quality sense. The packaging of the inner box is arranged and combined to form a landscape painting full of eastern artistic conception.
- Dimensions & Packaging
- 125mmX215mmX50mm
- Tags
- Health, medicine, fashion, artistic conception, powder
- Production Technology
- This outer box is made of tinplate with relief on top. The combination of matte and varnish gives a delicate feeling. There are four small boxes inside made of environmentally friendly paper.
- Design Challenge
- Most similar products in the market are mainly packaged in red and green, and we use black and blue to design this packaging, breaking the traditional understanding of the industry.
- Research
- Panax notoginseng is a traditional Chinese medicine. It has a very good therapeutic effect. Designing the powder form of Panax notoginseng through dots is not only a cultural inheritance and induction, but also an expression of modern aesthetics.
- Inspiration
- The inspiration comes from the mountains where Sanqi powder grows and the powdery form of Sanqi. The inspiration for the pattern of the sprawling mountain ranges comes from the famous ancient Chinese painting of thousands of miles of rivers and mountains.
- Project Duration
- The project lasts 2 month
- Operation Flow
- This packaging retains the characteristics of traditional Chinese medicine and enhances the brand's fashion sense through the collision of black and blue, bringing consumers a better brand impression.
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