Vegetable Box Ìdìpọ̀ láti ọwọ́ Kikumi Yoshida jẹ́ aṣẹ́gun olókìkí púpọ̀ ti 2025 Àmì-ẹ̀yẹ Idẹ A' Design Award nínú Ẹ̀ka Ìdíje Àpẹẹrẹ Ìdìpò.
IdẹÌdìpò· 2025
Vegetable Box Ìdìpọ̀
látọ̀wọ́ Kikumi Yoshida
Oníbàárà: Hagata Farm
Aṣẹ́gun Àmì-ẹ̀yẹ Idẹ A' Design Award nínú Ẹ̀ka Ìdìpò
Aṣẹ́gun Àmì Ẹ̀yẹ Tí a Jẹ́rìísí
Jẹ́rìísí Ipò Àmì Ẹ̀yẹ fún #164661Àpẹrẹ Náà
Nípa Vegetable Box Ìdìpọ̀
Àpẹẹrẹ náà tún wo ewébẹ̀ gẹ́gẹ́ bí iṣẹ́-ọnà tí ó ti inú ilẹ̀ jáde, tí ó ń fa ojú ara mọ́ra nípa ìrísí àti òórùn dídùn wọn. Àpẹẹrẹ àwòrán rẹ̀, tí ó gbà ìmísí látàrí oòrùn, jọ àpá ìgéké kárọ́ọ̀tì, ó ń ṣàpẹẹrẹ ìsopọ̀ láàárín olùfúnni àti olùgbà. Àpẹẹrẹ yìí ṣàfihàn ewébẹ̀ tí a mọ̀ nínú ọ̀nà títún àti aláfarawé. A fi ohun èlò tí ó tọ́jú ìdúró ìdìpọ̀ náà ṣe àwọn àmì rẹ̀, tí ó jẹ́ kí a lè túnlò ó lẹ́yìn ìfúnni ẹ̀bùn. Ọ̀nà ìronú yìí mú kí iye tí a rò pé ewébẹ̀ náà ní pọ̀ sí i, ó jẹ́ kí wọ́n ní ìtumọ̀ púpọ̀ sí i gẹ́gẹ́ bí ẹ̀bùn, ó sì mú ìrírí náà jinlẹ̀ sí i fún olùfúnni àti olùgbà.
Ìdánimọ̀ Náà
Nípa Àmì-ẹ̀yẹ Idẹ A' Design Award
Vegetable Box Ìdìpọ̀ jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Vegetable Box Ìdìpọ̀ yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Vegetable Box Ìdìpọ̀ ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.
Lẹ́yìn Àpẹrẹ Náà
Àkójọ Ìròyìn
Àwọn ẹ̀tọ́, àwọn ọmọ ẹgbẹ́ àti àlàyé ìmọ̀ ẹ̀rọ tí olùṣàpẹrẹ pèsè.
- Àwọn Ohun Àkànṣe
- Vegetables are envisioned as "art born from the soil," engaging our senses through their appearance and aroma. The design motif, reminiscent of the sun, symbolizes a cross-section of a carrot, fostering connections between giver and receiver. This initiative reintroduces familiar vegetables in a novel light. The labels are made from materials that do not harm the packaging, allowing use after gifting. This approach enhances the value of the vegetables, making them a more meaningful gift.
- Ìwọ̀n àti Àpò
- 300 mm (w) x 235 mm (d) x 70 mm (h)
- Àwọn Àkọlé
- gift, package design, farmer, vegetable, foil stamping
- Ìmọ̀-ẹ̀rọ Ìṣelọ́pọ̀
- This gift box is designed primarily to hold carrots and other root vegetables. Before creating the design, we carefully examined the carrots from various angles and chose a paper that highlights their vibrant colors. To enhance the visual appeal, we applied transparent foil stamping on the top surface, creating a symbol that resembles a sun, inspired by the cross-section of a carrot. The interior of the box features a deep gray color, accompanied by brand description text that articulates the brand concept. This thoughtful design not only showcases the beauty of the vegetables but also communicates the essence of the brand effectively.
- Ìpèníjà Àpèsè
- The value of carrots in the market is very low. The concept and difficult part of the project was to break that common sense and appeal to consumers by adding new value to the taste, beauty, and bounty of carrots and vegetables.
- Ìwádìí
- The motif printed on the top of the box is a cross section of a carrot, which is a schematic representation of the sun. The cross section of the carrot shows multiple tissues beautifully aligned. It is the parts of the carrot that are usually overlooked that have universal beauty.
- Ìmísí
- Through extensive meetings in the fields, we gained insight into the farm owner's passion for vegetable farming and the intricacies of his production. This experience revealed that vegetables are not merely visually appealing; they possess a charm that engages the senses. This realization has greatly enhanced the brand's identity and improved the product's appeal, positively influencing consumer perception and reinforcing its market presence.
- Àkókò Iṣẹ́ Àkànṣe
- The project began in 2022 in Niihama, Ehime, Japan, and won the Grand Prix at that year's Creators Club Ehime Awards, as well as the Packaging Category Award and the Prefectural Citizens' Judging Award.
- Ìlànà Ìṣiṣẹ́
- Carrot leaves will be used as part of the cushioning material in this package. This way, the unique texture of the vegetable can be felt. In addition, a special label that does not damage the material of the box allows it to be used as a durable and beautiful box that can be used even after gifting.
- Ìfọwọ́sí Àwòrán
- #1:Designer Kikumi Yoshida, Kuuche design,Photographer Keijiro Ando,vegetable box,2023.
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