Cacao Odyssey Iṣẹ́ Àkọ́kọ́: Àpótí Ìdìí by Shenzhen Setinya Packaging Co., Ltd. is a highly esteemed winner of the very prestigious 2025 Àmì-ẹ̀yẹ Irin A' Design Award in Àpẹẹrẹ Ìdìpò Competition Category.
IrinÌdìpò· 2025
Cacao Odyssey Iṣẹ́ Àkọ́kọ́: Àpótí Ìdìí
by Shenzhen Setinya Packaging Co., Ltd.
Client: Shenzhen Setinya Packaging Co., Ltd.
Àmì-ẹ̀yẹ Irin A' Design Award Winner in Ìdìpò Category
Verified Award Winner
Verify Award Status for #166876The Design
About Cacao Odyssey Iṣẹ́ Àkọ́kọ́: Àpótí Ìdìí
Ọ̀rọ̀ Ìwé: Cacao Odyssey jẹ́ ọ̀wọ́ àpótí ìdìí fún àwọn ọ̀pá chocolate dúdú. Àpótí mẹ́rin ń ṣàfihàn àwọn àkòrí mẹ́rin: Ìpilẹ̀ṣẹ̀, Ìtànkálẹ̀, Àgbáyé-ìṣọ̀kan àti Ìdúróṣinṣin. Àkòrí kọ̀ọ̀kan ni a ti so mọ́ adùn kan: adùn ìbílẹ̀, iyọ̀ òkun, èso beri àti mint. Àwọn àmì àṣà láti oríṣiríṣi àgbègbè àti sáà, bí i àwọn àmì-kíkọ Aztec àti àwòrán mosaic ti Europe, ṣàpèjúwe ìtàn cacao. Àpótí gigùn náà jẹ́ 100 nípa 100 nípa 148 milimítà ní ìwọ̀n, ó sì di àwọn ọ̀pá náà dúró ṣánṣán fún ìwọlé rírọrùn àti ìfihàn tí ó ṣe kedere. Iwe-atúnlò pẹ̀lú ìkọ̀wé àti ìbòjú tí kò léwu ni a lò.
The Recognition
About the Àmì-ẹ̀yẹ Irin A' Design Award
Cacao Odyssey Iṣẹ́ Àkọ́kọ́: Àpótí Ìdìí jẹ́ olùborí Àmì-ẹ̀yẹ Irin A' Design Award, ìdánimọ̀ olókìkí tí a fún àwọn àwòṣe tó dára tí wọ́n pàdé àwọn ohun tí iṣẹ́ àti ilé-iṣẹ́ nílò tí a retí láti ọ̀dọ̀ àwọn ẹ̀dá tí a ṣàwòṣe dáradára. Àwọn olùborí Irin ń fi ìjáfáfá ńlá, ìmọ̀ pàtó gíga, òye ògbóǹtarìgì àti agbára ìṣẹ̀dá àwọn olùṣẹ̀dá wọn hàn. A retí pé Cacao Odyssey Iṣẹ́ Àkọ́kọ́: Àpótí Ìdìí yóò jẹ́ ẹ̀dá tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó wúlò tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Irin A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ ilé-iṣẹ́ jọ, ó sì ní àwọn ànímọ́ ìmọ̀-ẹ̀rọ tó péye tí a so mọ́ ìmọ̀ ṣíṣe àti ẹ̀bùn. A bọ̀wọ̀ fún Cacao Odyssey Iṣẹ́ Àkọ́kọ́: Àpótí Ìdìí nítorí ìfọ̀kànbalẹ̀ rẹ̀, a sì ṣàwòṣe rẹ̀ láti pèsè ìmúdára ìgbésí ayé tó ń ran ayé lọ́wọ́ láti di ibi tó dára jù.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The packaging for this chocolate series focuses on the concept of Cacao Odyssey, reflecting the richness and evolution of the cacao culture through four themes: Origin (Classic Dark Chocolate), Spread (Sea Salt Dark Chocolate), Globalization (Berry Dark Chocolate), and Sustainability (Mint Dark Chocolate). By employing a narrative approach and integrating cultural elements from various regions and eras, it visually presents the journey of cacao, offering consumers a unique cultural experience.
- Dimensions & Packaging
- product dimensions, 100 mm x 100 mm x 148mm
- Tags
- Chocolate packaging, Cacao culture, Four themed boxes, Narrative design, Recycled paper
- Production Technology
- Made from eco-friendly recycled paper, including recycled ultra white paper (176g for the outer packaging and 352g for the inner packaging) and 1200g recycled paperboard, this design exemplifies a circular approach to resource use, helping minimize environmental impact. Even the inks and coatings used are non toxic and harmless, ensuring both safety and environmental friendliness throughout the entire lifecycle.
- Design Challenge
- A key challenge was integrating rich cultural connotations to the packaging without compromising its aesthetic appeal and practicality, aiming to create a deeper connection and interaction between the product and consumers. With four distinct themes, the packaging enhances its cultural depth by visually communicating cacao culture. Moreover, the vertical box design, both compact and exquisite, not only enhances how the product is displayed but also boosts user interaction.
- Research
- The packaging design centers on cacao beans as its core motifs, and seamlessly integrates distinctive cultural elements from different eras and regions. For instance, the Origin theme features Aztec hieroglyphs and botanical motifs like cacao trees, while the Spread theme reflects the classic elegance of European mosaics. These designs create a compelling visual narrative, guiding consumers through a journey through time to explore the rich evolution of cacao culture.
- Inspiration
- Each theme reflects its unique cultural background and flavor profile. The Origin theme connects the primal flavor of Classic Dark Chocolate to the ancient mystique of South American Aztec civilization. The Spread theme harmonizes refined European artistry with the rich, complex flavor of Sea Salt Dark Chocolate. The Globalization theme uses bold color contrasts to reflect the fruity vibrancy of Berry Dark Chocolate. The Sustainability theme features green to complement the cool mint flavor.
- Project Duration
- This design and development of this project started at Shenzhen Setinya Packaging Co., Ltd. in June 2024. It was introduced to the Chinese market in November 2024.
- Operation Flow
- The packaging features a vertical box design, with chocolate bars standing upright inside. This form not only enhances accessibility but also creates an elegant, effective display. Each box is crafted to be compact and exquisite, making it perfect as both decoration and a thoughtful gift. This design adds value to the product and enhances the consumer experience, encouraging interaction and engagement.
- Team Members
- Ting Lv, Jisong Liu, Changjiang Zeng
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