Zhuangyuanxiaoha Iṣẹ Akọkọ: Apo Ẹbun Eso Igi by Sha Feng and Jiayi Lu is a highly esteemed winner of the very prestigious 2025 Àmì-ẹ̀yẹ Idẹ A' Design Award in Àpẹẹrẹ Ìdìpò Competition Category.
IdẹÌdìpò· 2025
Zhuangyuanxiaoha Iṣẹ Akọkọ: Apo Ẹbun Eso Igi
Client: Zhuangyuanxiaoha
Àmì-ẹ̀yẹ Idẹ A' Design Award Winner in Ìdìpò Category
Verified Award Winner
Verify Award Status for #170675The Design
About Zhuangyuanxiaoha Iṣẹ Akọkọ: Apo Ẹbun Eso Igi
Ọrọ Iwe: Zhuangyuanxiaoha jẹ́ apo ẹbun tí a ṣe apẹrẹ rẹ̀ fún eso igi. Awọ elésò-àro (purple) ni a lo gẹ́gẹ́ bí àwọ̀ àkọ́kọ́ fún àpótí ẹ̀bùn náà. Àwọ̀ elésò-àro ni àwọ̀ tí àwọn ọba fẹ́ràn jùlọ ní ìgbà àtijọ́, tí ó sì ń ṣàpẹẹrẹ ọrọ̀ àti ọlá. A fi àwọn àpẹẹrẹ owó ẹyọ kún un láti fi hàn ìtumọ̀ ire àti ìrètí fún ìgbésí ayé aásìkí. Ètò àpótí náà rọrùn, àwọn àwọ̀ rẹ̀ sì mọ́lẹ̀. Àpótí náà ṣeé ṣẹ́ pọ̀ (foldable), èyí tí ó dín iye owó pákéèjì àti ọkọ̀ ìrìnnà kù, tí ó sì jẹ́ kí àwọn oníbàárà lè fi àpótí náà pamọ́ ní ọ̀nà tí ó rọrùn. Ọ̀nà ìtẹ̀wé àwọ̀-pàtàkì (spot colour printing), ìtẹ̀wé UV, àti ìfi-igbóná-tẹ̀wé (hot stamping) ni a lò nínú ìṣelọ́pọ̀ rẹ̀.
The Recognition
About the Àmì-ẹ̀yẹ Idẹ A' Design Award
Zhuangyuanxiaoha Iṣẹ Akọkọ: Apo Ẹbun Eso Igi jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Zhuangyuanxiaoha Iṣẹ Akọkọ: Apo Ẹbun Eso Igi yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Zhuangyuanxiaoha Iṣẹ Akọkọ: Apo Ẹbun Eso Igi ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The nuts gift package uses purple as the main color of the gift box, purple has been the favourite colour of emperors since ancient times, symbolising wealth and splendour. They are often used to hope for a prosperous and promising life. It is matched with coin patterns to symbolize the auspicious meaning of the gift box.
- Dimensions & Packaging
- Gift Box Length 395mm x Width 108mm x Height 215mm
- Tags
- Branding, Packaging, Nuts, Purple
- Production Technology
- The printing technologies we use are spot color printing, UV printing and hot stamping process.
- Inspiration
- The overall structure of the box is simple and the colors are bright and colorful. The box adopts a foldable packaging box, which not only solves the cost of packaging and transportation, but also facilitates customers to store.
- Project Duration
- The project started in October 2024 in Suzhou, China and finished in December 2024 in Suzhou, China.
- Patents
- Copyrights belong to Suzhou SoFeng Design Co.,Ltd., 2024.
- Team Members
- Creative Director：Sha Feng, Art Director: Jiayi Lu and Graphic Design: Qiaoyu He, Photographer：Jiayi Lu
- Image Credits
- Image #1, Image #2, Image #3, Image #4, Image #5: Photographer Jiayi Lu, 2024.
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