Cong Tai Baijiu Iṣẹ́ Àkọ́kọ́: Àpótí Ohun Mímu by Wen Liu and Junyi Xiao is a highly esteemed winner of the very prestigious 2020 Àmì-ẹ̀yẹ Fàdákà A' Design Award in Àpẹẹrẹ Ìdìpò Competition Category.
FàdákàÌdìpò· 2020
Cong Tai Baijiu Iṣẹ́ Àkọ́kọ́: Àpótí Ohun Mímu
Client: He Bei Han Dan Cong Tai Wine Business Co.,Ltd
Àmì-ẹ̀yẹ Fàdákà A' Design Award Winner in Ìdìpò Category
Verified Award Winner
Verify Award Status for #88605The Design
About Cong Tai Baijiu Iṣẹ́ Àkọ́kọ́: Àpótí Ohun Mímu
Cong Tai Baijiu jẹ́ àpẹrẹ àpótí ìrántí fún ọtí líle Ṣáínà kan tí a tú jáde fún ọdún èkúté. Àpẹrẹ àkọ́kọ́ rẹ̀ ni a fà láti orí ìdí ilẹ̀kùn ilé ìṣẹ̀ǹbáyé àṣà Ṣáínà, tí ó ń tọ́ka sí èkúté gẹ́gẹ́ bí ẹranko àkọ́kọ́ nínú àwọn àmì ìràwọ̀ tí ó ń ṣílẹ̀kùn fún ọdún tuntun. Àmì inú rẹ̀ dàpọ̀ irú-àwòrán èkúté àti owó ẹyọ láti fi hàn ọrọ̀ àti oríire, nígbà tí òrùka ìta rẹ̀ ń lo àpẹrẹ tí ó ń tàn kára fún ipa tí ó ń mú ìyè wá. A ṣe ìgò náà pẹ̀lú amọ̀-tanná pẹ̀lú àwòrán marble, a sì parí rẹ̀ nípasẹ̀ títẹ̀ tí a fi omi gbé.
The Recognition
About the Àmì-ẹ̀yẹ Fàdákà A' Design Award
Cong Tai Baijiu Iṣẹ́ Àkọ́kọ́: Àpótí Ohun Mímu jẹ́ olùborí Àmì-ẹ̀yẹ Fàdákà A' Design Award, ìdánimọ̀ onípọ̀nlé lọ́nà àrà ọ̀tọ̀ tí a fún àwọn àwòṣe ìpele gíga jùlọ tó dára tó sì ń kan ọkàn. Àwọn olùborí Fàdákà jẹ́ àwọn iṣẹ́ tó ń tàn yòò gidigidi tó sì ní ìṣẹ̀dá púpọ̀ tí wọ́n ń ṣàfihàn ìmọ̀ ìjìnlẹ̀, ẹ̀bùn àti ìmọ̀ràn àwọn olùṣàwòṣe wọn. A retí pé Cong Tai Baijiu Iṣẹ́ Àkọ́kọ́: Àpótí Ohun Mímu yóò jẹ́ iṣẹ́ àgbàyanu, àpẹẹrẹ rere, ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun jinlẹ̀. Àwòṣe tó borí Àmì-ẹ̀yẹ Fàdákà A' Design Award yìí jẹ́ ohun ìmúṣẹ̀dá tó hàn gbangba gidigidi tí a mọrírì tó ń ṣe anfàní tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. Cong Tai Baijiu Iṣẹ́ Àkọ́kọ́: Àpótí Ohun Mímu jẹ́ ẹ̀dá tí ọ̀pọ̀lọpọ̀ ń ṣe ìlara, tó ń jí ìfẹ́ inú, tó ń mú ìmọ̀lára rere wá tó sì ń jí ìyàlẹ́nu àti ìyanu.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- To welcome and also to remind people of the coming year of rat in 2020, the designers hereby design a zodiac baijiu with commemorative value. Additionally, the design transfers a memorable meaning for this coming rat year.
- Dimensions & Packaging
- The packaging box size is 160mm in length, 130mm in width and 320mm in height.
- Tags
- Illustration, Craft, Zodiac Baijiu，Chinese Culture, Rat
- Production Technology
- The material of the bottle is made of ceramic. The design uses the technology of water transfer printing.
- Design Challenge
- The idea of changing an image of the rat as an anthropomorphic figure in the design is to break the traditional impression of the image of the rat. In this case, this image can be better accepted and spread.
- Research
- In order to greet the coming Chinese rat year, the designers hereby design a product packaging design with a commemorative value specially. The outcome of design style and direction is from researching and understanding the rat.
- Inspiration
- The inspiration of the main design of the product is a style of a catch on a Chinese ancient architecture door. It implies that the rat is the first zodiac that opens the door of Chinese year. Moreover the internal side of the design which blends in the form of rat and coin suggests the meaning of wealthy and auspicious. While the external side applies the radiant effect to create a lively atmosphere. The using material of the design bottle is a marble ceramic to presents Chinese characteristics.
- Project Duration
- The project started in March 2019 and finished in April 2019 in Shenzhen.
- Operation Flow
- For better conveying Chinese traditional culture to the world completely and encouraging people to love Chinese culture in a deeper meaning.
- Team Members
- Designer：Wen Liu
Designer：Junyi Xiao
Designer：Huimin Gong
Designer：Weijie Kang - Image Credits
- Image #1: Creator Wen Liu, Cong Tai Baijiu, 2019.
Image #1: Creator Junyi Xiao, Cong Tai Baijiu, 2019.
Image #1: Creator Weijie Kang, Cong Ta Baijiui, 2019.
Image #1: Illustrator Huimin Gong, Cong Tai Baijiu, 2019.
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
