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Bionyalux Package Itọju Awọ by 33 and Branding Co., Ltd.

Bionyalux Package Itọju Awọ by 33 and Branding Co., Ltd. is a highly esteemed winner of the very prestigious 2020 Àmì-ẹ̀yẹ Pílátínọ́mù A' Design Award in Àpẹẹrẹ Ìdìpò Competition Category.


Pílátínọ́mùÌdìpò· 2020

Bionyalux Package Itọju Awọ

by 33 and Branding Co., Ltd.

Client: Bionyalux

Àmì-ẹ̀yẹ Pílátínọ́mù A' Design Award Winner in Ìdìpò Category

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The Design

About Bionyalux Package Itọju Awọ

Erongba ti mimu-pada sipo awọ-ara ni awọn ọja itọju awọ tuntun ṣọkan pẹlu ẹru odo ti atunlo bagasse, aabo ayika, ati imọran imọ-aye. Lati awọn ẹya ọja ti ọjọ-ọjọ 60 ti o ni idiwọn ijẹrisi igbesi aye ti itọju itọju ilọsiwaju awọ 30, a yan 30 ati 60 gẹgẹbi aami idanimọ wiwo ti ọja naa, ati awọn ipele mẹta ti lilo, 1,2, 3 ni apọ sinu iran.

The Recognition

About the Àmì-ẹ̀yẹ Pílátínọ́mù A' Design Award

Bionyalux Package Itọju Awọ jẹ́ olùborí Àmì-ẹ̀yẹ Pílátínọ́mù A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó jẹ́ àrà ọ̀tọ̀ nítòótọ́, tó dára tó sì lọ́lá. Àwọn olùborí Pílátínọ́mù jẹ́ ìyanu ẹ̀dá, ẹ̀rí ààlà ìmọ̀ ẹ̀dá ọgbọ́n orí, wọ́n sì ń fi ìjáfáfá àti ọgbọ́n àìlẹ́gbẹ́ àwọn olùṣàwòṣe wọn hàn. A retí pé àwọn àwòṣe wọ̀nyí yóò jẹ́ àwọn iṣẹ́ tó lókìkí jùlọ tó ń ṣàlàyé ẹwà àkókò, tó ń ṣe àfikún sí ìlera àwùjọ tí wọ́n sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. Bionyalux Package Itọju Awọ ń fi ìpele ìjáfáfá tó kọjá ààlà hàn, ó sì ń sọ ayé di ibi tó dára jù láìsí iyèméjì nípasẹ̀ àwọn ànímọ́ rẹ̀ tó ṣàǹfààní tó sì ṣeyebíye. Bionyalux Package Itọju Awọ jẹ́ iṣẹ́ tó borí Àmì-ẹ̀yẹ Pílátínọ́mù A' Design Award tó ń jí ìfẹ́ inú, tó ń fún ní ìmísí, tó ń mú láyọ̀ tó sì ń bí ayọ̀ ńlá.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The selling point is 30 Days Skin improvement care course, 60 Days food security level shelf-life remaining. Therefore, they chose 30 and 60 as the visual sign and integrate 1, 2, 3, these three skin care steps into visual identification. The bagasse was made into a round outer packing by using special technology to refine the fiber. Besides, inner packaging was designed to easy to carry and placed.
Dimensions & Packaging
Width 310mm x Depth 120mm x Height 100mm
Tags
Package,environmental protection,Skin Care,vision,design,repair,Design for the Environment
Production Technology
The application of bagasse in packaging is a big challenge, especially in cosmetics packaging. They have made continuous attempts and innovations from the design to the packaging to overcome the problems of extracting impurities from bagasse and pressing wire mesh on the curved wall of the outer packaging, and finally achieved success.
Design Challenge
In the process of packaging design and production, they have been innovated in many ways to overcome the problems of extracting impurities from bagasse and punching silk screen on the curved wall of the outer packaging, which finally succeeded.
Research
In the double 11 pre-sale activation this year, this product has successfully won the support and love of consumers for its environmental concept, and has become a popular brand of vitality, further improved the degree of goodwill from both new and the existing consumers.
Inspiration
Sugarcane is the largest raw material of sugar in China. About 50% of the bagasse fiber can be re-used after squeezing sugar. However, those bagasse was burned directly, which caused wasting of resources and environmental pollution. Therefore,BIOHYALUX decided to make some changes to recycle the bagasse into the product new packaging.
Project Duration
The project started in April 2018 in Beijing and finished in November 2018 in Beijing, and was exhibited in TMALL, JD and other sales platforms in November 2018.
Operation Flow
Only 50% of bagasse fibers can be used in paper making. If the rest can be recycled instead of being forced to treat or incinerate, it will not cause waste of resources and environmental pollution, which is of great significance to enterprises and society.
Overcoming the site, cost and other reasons, after continuous attempts in the process, they finally succeeded in the experiment, and made environmental protection product design and packaging.
Patents
Copyrights belong to 33 and branding, 2019.
Team Members
Xiaowei Zhang
Jing Xu
Zengwei Qin
Jingyan Li
Feng Gao
Image Credits
Main Image: Photographer Jing Xu, Bionyalux, 2019.
Image #1: Photographer Jing Xu, Bionyalux, 2019.
Image #2: Photographer Jing Xu, Bionyalux, 2019.
Image #3: Photographer Jing Xu, Bionyalux, 2019.
Image #4: Photographer Jing Xu, Bionyalux, 2019.
Video Credits: Photographer Jing Xu, Bionyalux, 2019.

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