Ouch 急救包 by Xiaofei Liu is a highly esteemed winner of the very prestigious 2020 A' Design Award 银奖 in 包装设计 Competition Category.

银包装· 2020

Ouch 急救包

by Xiaofei Liu

A' Design Award 银奖 Winner in 包装 Category

27,777

Verified Award Winner

Verify Award Status for #100103

View at A' Design Award Press Release Award Badge

Colors

The Design

About Ouch 急救包

Ouch 是一款专为日常使用而设计的便携式急救包。六边形盒体采用60磅再生纸制成，轻巧且便于携带。容器内部分为三个隔层，对应急救的三个步骤：清洁并消毒伤口、涂抹药物、包扎固定。必备医疗用品按步骤分类摆放，并配有逐步操作指引。盒子从正面中央开启，相比方形盒或拉链式设计更加节省时间。其设计目标是让没有受过医疗训练的人也能在紧急情况下采取正确的处理措施。

The Recognition

About the A' Design Award 银奖

Ouch 急救包是 A' Design Award 银奖得主，这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品，展现出其设计师杰出的专业技能、才华与敏锐。预计Ouch 急救包将成为一件出色的典范之作，兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明，造福并拓展艺术、科学、设计和技术的边界。Ouch 急救包是一件令人羡慕的创作，它唤起渴望，带来积极的情感，并激发惊叹与赞叹。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Do you know how to use a first aid kit? Do you know the procedure of trauma bandaging? Are you a calm person in an emergency? Whether “yes” or “no”, we are introducing you to the best all-purpose mini First Aid Kit, which designed for your injury essential needs. The primary objective is to solve the questions above: how to make existing first-aid package design to become user-friendly and make medical items further organized. The secondary purpose is to make the package more portable.
Dimensions & Packaging: Width: 14cm Height: 12cm Depth: 2.3cm
Tags: Emotional design, handy, fast, easy to open, travel kit, step-by-step guide through
Production Technology: The project is made from 60lb weight recycle paper. The design was initially designed in Adobe Illustrator. Then we used a Laser cut machine to cut the box, and then we used a vinyl sticker machine to print the colour surface and numbers on the top.
Design Challenge: The hardest part of the whole creative process is to select the right medical items. We did lots of medical research about how to bind up a wound. Some essential first aid items are carefully selected in this first aid kit, and these items are sorted and arranged in 3 easy step-by-step use directions. The container is divided into three compartments: The first step is to clean and disinfect the wound, the second step is to apply various treatment drugs, and the third step is bandaging.
Research: We investigated the shape, size and content of at least 10 brands of first aid kits in the GTA market. Then I made various attempts with boxes of different shapes, and finally got our existing hexagon box style through continuous design.
Inspiration: This is a portable first aid kit designed for everyday life. While becoming more environmentally friendly, we want all ordinary people without professional medical knowledge to be able to use the first aid kit easily and correctly in emergency situations.

Do you know how to use a first aid kit?
Do you know the procedure of trauma bandaging?
Are you a calm person in an emergency?

The questions above are where the project started.
Project Duration: The project started in October 2019 Toronto and finished in November 2019 Toronto (5 weeks).
Operation Flow: First of all, we used paper packaging, which is highly environmentally friendly, handy and lightweight, which suitable for carrying around. Then we divided the process of using the first aid kit into three steps: disinfection, treatment and bandaging. Through continuous design iterations, we used the method of opening the hexagonal box from the middle part of the front surface. The advantage of this opening method is to save time for injury. After experimentations, we discovered that opening from the front cover is 1 to 2 seconds faster than a traditional square box or zipper.
Patents: Copyrights belong to Xiaofei Liu, 2020.
Team Members: Design: Xiaofei Liu, Instructor: Albert Ng
Image Credits: All Image, Photographer/Creator/Designer Xiaofei Liu, First Aid Kit, 2019