设计师 Dmitry Kultygin 的作品 Faberlic Supplements 包装的概念 荣获了极具声望的 2020 A' Design Award 银奖，竞赛类别为包装设计。
银包装· 2020
Faberlic Supplements 包装的概念
设计师： Dmitry Kultygin
客户: Dmitry Kultygin
包装类别A' Design Award 银奖获奖者
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关于 Faberlic Supplements 包装的概念
在现代世界中，人们不断受到外部负面因素的侵害。恶劣的生态环境，大都市中繁忙的生活节奏或压力会导致身体负担增加。为了正常化和改善身体的功能状态，使用了补充剂。该项目的主要隐喻已成为使用补品改善人的健康的示意图。同样，主要图形元素重复字母F的形状-品牌名称中的第一个字母。
荣誉认可
关于A' Design Award 银奖
Faberlic Supplements 包装的概念是 A' Design Award 银奖得主，这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品，展现出其设计师杰出的专业技能、才华与敏锐。预计Faberlic Supplements 包装的概念将成为一件出色的典范之作，兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明，造福并拓展艺术、科学、设计和技术的边界。Faberlic Supplements 包装的概念是一件令人羡慕的创作，它唤起渴望，带来积极的情感，并激发惊叹与赞叹。
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由设计师提供的致谢、团队成员及技术详情。
- 独特属性
- In the modern world, people are constantly exposed to the aggressive effects of external negative factors. Bad ecology, the busy rhythm of life in megalopolises or stresses lead to increased loads on the body. To normalize and improve the functional state of the body, supplements are used. These are tools that help us take care of our health.
- 尺寸与包装
- Plastic jar. Shape - top down: cross section circular. Outside body diameter: 60.5 mm. Height (with the cap): 111 mm. Label size: height - 72.5 mm, width - 190 mm.
- 标签
- Supplements, Packaging, Health, Healthy Lifestyle, Jar, Care
- 生产技术
- The main packaging is a plastic jar. The paper label is printed using offset printing. A Silver Pantone is used as the main background.
- 研究
- The main task in developing the design was to find a metaphor understandable to the consumer to explain the benefits of taking dietary supplements. This metaphor is a diagram that shows how your health will improve day by day.
- 灵感
- The main metaphor of this project has become the diagram of improving the well-being of a person with the use of supplements. Also, the main graphic element repeats the shape of the letter F - the first letter in the brand name.
- 项目周期
- The project started in August 2019 in Moscow and finished in February 2020
- 操作流程
- Interaction with the end customer takes place on the pages of the corporate catalog and on the website. The design immediately explains the positive health effect of using the product.
- 团队成员
- Designer: Dmitry Kultygin
3D visualization: Pavel Gubin
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