Handmade Winter Rice Wine 白酒包装 by Xiaoma Hu

Handmade Winter Rice Wine 白酒包装 by Xiaoma Hu is a highly esteemed winner of the very prestigious 2021 A' Design Award 铁奖 in 包装设计 Competition Category.

铁包装· 2021

Handmade Winter Rice Wine 白酒包装

by Xiaoma Hu

A' Design Award 铁奖 Winner in 包装 Category

12,734

Verified Award Winner

Verify Award Status for #105559

View at A' Design Award Press Release Award Badge

Colors

The Design

About Handmade Winter Rice Wine 白酒包装

《手工冬酿米酒》是一款米酒包装设计。设计汲取米酒悠久的历史与文化价值,将传统元素与现代元素融为一体。瓶身圆润稳重,由冰裂纹理构成的冰白质感赋予表面柔和典雅的观感,流动的线条令人联想到蜿蜒的水系图,富有江南地域特色。瓶盖与瓶底以草编筒盖为原型,编织的草卷纹样与上方的雪花纹理相互呼应。整体旨在营造简约而雅致的视觉体验。

The Recognition

About the A' Design Award 铁奖

Handmade Winter Rice Wine 白酒包装是 A' Design Award 铁奖得主，这是授予满足人们对设计精良的创作所期待的专业与工业要求的优良设计的声望认可。铁奖得主展现出其创作者的高超技艺、高度专业化、专家级的理解力和创造能力。预计Handmade Winter Rice Wine 白酒包装将成为一件备受推崇、令人钦佩且被珍爱的创作，既实用又创新。这件赢得 A' Design Award 铁奖的设计整合了行业最佳实践，并拥有与专业知识和才华相结合的称职技术特性。Handmade Winter Rice Wine 白酒包装因其严谨而受到尊重，旨在提供有助于让世界变得更美好的生活品质改善。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Hand-made heritage
The five-year handmade winter brewing concept of the tower brand taps the thousand-year history and cultural value of rice wine, and cleverly combines tradition and fashion, classics and elegance. The bottle body is round and stable, and the "ice white" texture formed by ice patterns is soft and elegant. With the concept of winter brew, it looks more like a flowing "qushui liu" map, with distinctive Jiangnan characteristics,
Inspiration: fully showing the beauty of the east and the charm of rice wine. The idea of the bottle cap and the bottom of the bottle is based on the "straw cylinder head". The woven straw curl pattern and the snow pattern echo up and down, which further strengthens the brand meaning of "handmade inheritance, fragrance of winter brewing". The overall creativity gives consumers a simple yet elegant visual experience.

Read the Press Release