设计师 Jiuzhou Li 的作品 600th Anniversary Temple of Heaven 白酒包装 荣获了极具声望的 2021 A' Design Award 铁奖,竞赛类别为包装设计。
铁包装· 2021
600th Anniversary Temple of Heaven 白酒包装
设计师: Jiuzhou Li
客户: Beijing Temple of Heaven Store
包装类别A' Design Award 铁奖获奖者
已验证的获奖者
验证 #108746 的获奖状态设计作品
关于 600th Anniversary Temple of Heaven 白酒包装
中国北京的天坛已有600年的历史。为了这难忘的600年,设计了一组纪念白酒。表达方式既现代又包含传统。中国古代“天圆地方”的理念在这个设计中得到了很好的体现。每个人都有美好的期望,就像去天坛拜神一样,希望世界的每一个角落,安定富足,年复一年,永远和平。
荣誉认可
关于A' Design Award 铁奖
600th Anniversary Temple of Heaven 白酒包装是 A' Design Award 铁奖得主,这是授予满足人们对设计精良的创作所期待的专业与工业要求的优良设计的声望认可。铁奖得主展现出其创作者的高超技艺、高度专业化、专家级的理解力和创造能力。预计600th Anniversary Temple of Heaven 白酒包装将成为一件备受推崇、令人钦佩且被珍爱的创作,既实用又创新。这件赢得 A' Design Award 铁奖的设计整合了行业最佳实践,并拥有与专业知识和才华相结合的称职技术特性。600th Anniversary Temple of Heaven 白酒包装因其严谨而受到尊重,旨在提供有助于让世界变得更美好的生活品质改善。
设计幕后
媒体资料包
由设计师提供的致谢、团队成员及技术详情。
- 独特属性
- The Temple of Heaven in Beijing, China has a history of 600 years. For this memorable 600 years, a group of commemorative white spirits was designed.
The expression mode is modern and contains tradition. The ancient Chinese concept of "round heaven and square earth" is well reflected in this design.
Everyone has good expectations, just like going to the temple of heaven to worship god, hope" Every corner of the world, Stability and Richness, Year after year, Forever peace". - 尺寸与包装
- Bottle size: Width 66mm x Depth 66mm x Height 260mm
Round outer packing size: diameter 120mm x Height 300mm
Square suit: Width 200mm x Depth 200mm x Height 360mm - 标签
- product design, Liquor, Temple of Heaven, New Chinese Style, Sacrificing Heaven
- 生产技术
- Glass is used as the main body and the outer layer of the round cap at the bottle mouth is made of alloy. The color of glass bottle body uses UV printing technology. The outer packing material is a combination of paper and alloy.
- 设计挑战
- The most difficult part is how to combine the ancient traditional customs of worshipping heaven and worshiping God in China with product design, and how to make products conform to modern international aesthetics while retaining the ancient traditional elements of China.
- 研究
- The design of the wine bottle breaks through the old design of most traditional Chinese liquor containers. The expression mode is modern and contains tradition. The ancient Chinese concept of "round heaven and square earth" is well reflected in this design. Climate and land are closely related to the quality of liquor.
- 灵感
- 2020 is the 600th anniversary of the completion of the Temple of Heaven. For this important anniversary, a set of four bottles of commemorative wine was designed.
Why are they divided into four sections?Because, the temple of heaven is the place where the power of light shines strongest. Is the " heaven diagram " in the book of changes. " heaven diagram " contains four virtues: kindness, propriety, loyal and integrity. - 项目周期
- The project started in April 2019 in Beijing and finished in January 2020 in Beijing
- 操作流程
- The packaging adopts reusable packaging, which is fixed by upper and lower alloy buckles. The upper buckle is the imperial seal of the emperor, and the lower buckle is the logo of "600th Anniversary Temple of Heaven". The outer packaging of wine can be opened by removing the two buckles respectively.
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