设计师 Fanny De Bray 的作品 Dreamquark 商业宣传册荣获了极具声望的 2021 A' Design Award 铜奖，竞赛类别为平面、插画与视觉传达设计。

铜平面· 2021

Dreamquark 商业宣传册

设计师： Fanny De Bray

客户: Made For You

平面类别A' Design Award 铜奖获奖者

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关于 Dreamquark 商业宣传册

Dreamquark是为一家科技公司创作的插画风格商业宣传册。宣传册尺寸为210毫米×297毫米,以清晰明了的方式阐释该公司所创造的附加价值。图形风格从既有标识中汲取灵感,富有趣味性而不过于极简。插画与界面截图展示了人工智能解决方案Brain的易用性。宣传册同时呈现了公司各团队的技术专长,旨在让读者更好地理解公司的业务活动。

荣誉认可

关于A' Design Award 铜奖

Dreamquark 商业宣传册是 A' Design Award 铜奖得主，这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品，印证了其设计师丰富的经验、想象力与机智。预计Dreamquark 商业宣传册将成为一件备受推崇、令人钦佩且被珍爱的物品，兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践，并因注重细节而出类拔萃。Dreamquark 商业宣传册出色地满足需求，触动渴望，迷住情感，并吸引好奇心。

设计幕后

媒体资料包

由设计师提供的致谢、团队成员及技术详情。

独特属性: After strengthening Dreamquark’s positioning strategy by carrying out a market analysis and developing a brand platform, the team created an illustrated brochure in order to provide a better understanding of the startup’s added value. Inspired by the existing logo, the graphic style is fun without being too minimalistic, to highlight Brain’s which is an AI, ease of use, and Dreamquark’s technical expertise.
尺寸与包装: Brochure: 210 mm x 297 mm
标签: fun, illustration, graphic design, startup, brochure
生产技术: Brochure
设计挑战: Give a better understanding of company activities.
研究: Several research have been conducted to create this design:

- Brand platform with the company direction: What is the mission? What are the USP? Who is the target?
- Moodboard of images and emotions that need to be associated with the brand (with the company direction)
灵感: The graphics of the commercial brochure for Dreamquark are directly inspired by the existing logo which is playful without being too minimalist.
项目周期: The project started in March 2020 in Torino and finished in June 2020.
操作流程: As a rapidly growing company Dreamquark now wants to go further with new communication tools which better convert the benefits of its solutions. After strengthening Dreamquark’s positioning strategy by carrying out a market analysis and developing a brand platform the team created an illustrated brochure in order to provide a better understanding the startup’s added value.
专利: Copyright Made for you
团队成员: Creative Director: Fanny de Bray
Graphic Designer: Anna Cesa
Brand Strategist: Amandine Lantelme
图片版权: Illustrator: Anna Cesa