设计师 Michelle Poon 的作品 Muse 概念展览荣获了极具声望的 2021 A' Design Award 金奖，竞赛类别为平面、插画与视觉传达设计。

金平面· 2021

Muse 概念展览

设计师： Michelle Poon

客户: Michelle Kason

平面类别A' Design Award 金奖获奖者

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关于 Muse 概念展览

Muse 是一个实验性设计项目，通过三种装置体验来研究人类的音乐感知，提供不同的音乐体验方式。第一个是使用热活性材料纯粹耸人听闻的，第二个展示了对音乐空间性的解码感知。最后是音乐符号和视觉形式之间的翻译。鼓励人们与装置互动，并以自己的感知在视觉上探索音乐。主要信息是设计师应该意识到感知在实践中如何影响他们。

荣誉认可

关于A' Design Award 金奖

Muse 概念展览是 A' Design Award 金奖得主，这是授予一流、绝妙而杰出设计的极为崇高的认可。金奖得主是极具创新、极富远见且璀璨夺目的创作，反映出其设计师的天才、智慧与才干。预计Muse 概念展览将成为一项备受赞誉、引领潮流、气势恢宏的发明，带来前所未有的价值。这件赢得 A' Design Award 金奖的设计是一个壮观而受人敬重的项目，极大地造福并拓展艺术、科学、设计和技术的边界。Muse 概念展览激起强烈的渴望，唤起激情，鼓励创造力，令我们着迷。

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媒体资料包

由设计师提供的致谢、团队成员及技术详情。

独特属性: Muse is an experimental design project studying the musical perception of the human through three installation experiences, two sensational and one logical. People are encouraged to interact with the installations and explore the music visually with their own perception. We try to understand how people understand music here.
尺寸与包装: The exhibition is proposed to be in Hong Kong Museum of Art Gallery 4. It includes three installations which is 2m x 2m x 3m each for two of the cylinder exhibits (the Senses and Shades) and three tables for the third interactive exhibit (the Table).

There are also a set of printed materials, such as poster, brochures, printed and digital tickets, which align back to the exhibition brand.
标签: exhibition, music, perception, visual communication, graphic design, experiement, conceptual
生产技术: Thermo-active fabric for the Senses.
Acrylic Tiles for the Table.
Antalis Skin Paper for printed matierals.
设计挑战: Research part:

With the current situation of coronavirus, I could not provide an extensive performance that surrounds the participants. This makes sensing spatiality less specific than in under a real performance as participants could only rely on their imaginations while listening to their headphones.

Creative part:

I stuggled to code or turn raw data into infographics or coded graphics. The topic of 'musical Perception' digs very deep into human psychology and it is somehow hard for anybody to understand the final deliverables. I developed a many possibilities before coming up wth using simple and minimalistic approach to code the raw dats collected.
研究: Readings:

Perception is ineffable. Any written language on the earth failed us in fully communicating perceptions. Perception could be sensed and understood, but not necessarily be spoken. This situation is even more significant when it comes to music as music is often known to be ‘expressive’, ‘intangible’ and ‘free flow’. Music is something that could not be 100% translated to verbal communication. Music is so vague that perception plays a really big role on how we feel and are moved about it.

Musical Experiment:

A group of audience were asked to finish a set of doodles while surrounded by a group of choral performers. From the results, it is understood that human focus on differences and similarities, ups and downs, stable sounds and changes, as well as flat tones and big contrasts. Human always try to find repetitive patterns in a song, which is a reference of what we have always been exposed to.
灵感: The name ‘Muse’ is taken from the inspiration of Greek mythology. The Greek goddesses of art & music are the Muses. They are known as one entity, though there are actually 9 of them and each is unique in their own way. Its resonances with the concept of perception as perception could be understood universally to some extent, though still unique among each of us.
项目周期: The project started dwith the research stage from September 2019 to January 2020, and the execution stage from January 2020 to June 2020.
操作流程: We perceive an object through sensations from our body and also our logical mindset which make sense of the sensations. Yet the channels for perceiving music is not limited to our ears only, but our eyes which see the performance, our hands and our bodies which feel the bass beat and frequencies. These information collected from the senses are sent to our brain to construct meaning and perception paved in to help making sense of the information collected.
专利: Copyrights belong to Michelle Kasom, 2020
图片版权: Michelle Kason