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Hsiao Che Hou 的作品 Renata-A 洗发水包装

设计师 Hsiao Che Hou 的作品 Renata-A 洗发水包装 荣获了极具声望的 2021 A' Design Award 银奖,竞赛类别为包装设计。


银包装· 2021

Renata-A 洗发水包装

设计师: Hsiao Che Hou

客户: Renata

包装类别A' Design Award 银奖获奖者

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验证 #111576 的获奖状态

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设计作品

关于 Renata-A 洗发水包装

Renata-A 是为一个护发品牌设计的洗发水瓶。瓶身采用生物基材料制成,该材料源自台湾茶农丢弃的茶梗回收再造。这种材料替代了 40% 的石化塑料,有助于减少碳排放。瓶身与传统塑料容器同样坚固耐用,可回收再利用,焚烧后也不会向土壤释放有毒物质。包装内盛装以中草药萃取物调配的洗发水,整体设计呼应"再生"这一主题。

荣誉认可

关于A' Design Award 银奖

Renata-A 洗发水包装是 A' Design Award 银奖得主,这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品,展现出其设计师杰出的专业技能、才华与敏锐。预计Renata-A 洗发水包装将成为一件出色的典范之作,兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明,造福并拓展艺术、科学、设计和技术的边界。Renata-A 洗发水包装是一件令人羡慕的创作,它唤起渴望,带来积极的情感,并激发惊叹与赞叹。

设计幕后

媒体资料包

由设计师提供的致谢、团队成员及技术详情。

独特属性
The natural bottle as a starting point is made from Taiwanese tea stems, making it environmentally friendly and everlasting. The design uses the only “globally EU certified” tea stem bio-based recycled shampoo bottle. The emphasis is on the global environment along with the requirements and persistence of quality.
尺寸与包装
8cm x 3.5cm x 16cm
标签
Package Design, Visual Design, Brand Design
生产技术
PLA(Biomass Plastics) / HDPE / Paper
设计挑战
RENATA-A Pure Chinese Formula Shampoo contains a variety of Chinese herbal extracts. For millennia it is said to have an irreplaceable natural energy, bringing this heritage into hair washing gives the hair the purest natural regeneration and care.
研究
RENATA-A Pure Shampoo applies the tea that represents Taiwan’s emotions to product packaging, collects discarded tea stalks from tea farmers in Taiwan, and produces a NPPm bio-based green bottle body that replaces 40% of petrochemical plastic to reduce Carbon emissions! The shampoo bottle not only has the same durability and durability as traditional petrochemical plastics, but also does not produce toxic substances such as dioxin to pollute the soil after incineration, and it can be recycled and reused.
灵感
RENATA-A Pure Chinese Formula Shampoo contains a variety of Chinese herbal extracts. For millennia it is said to have an irreplaceable natural energy, bringing this heritage into hair washing gives the hair the purest natural regeneration and care.

"Regeneration" gives living hair vitality, at the same time "Regrowth" also represents the concept of environmental protection, which is in line with the philosophy of RENATA-A Pure Chinese Formula Shampoo brand!
项目周期
2019 in Taoyuan / Taiwan
操作流程
NA
专利
NA
团队成员
NA
图片版权
DESIGNER / HOU, HSIAO CHE
PHOTOGRAPHER / OU CHIEH-JU

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