Gaowei Xin, Cui Peng and Fengqi Qiao 的作品 Professor Watermelon 漱口水包装

设计师 Gaowei Xin, Cui Peng and Fengqi Qiao 的作品 Professor Watermelon 漱口水包装荣获了极具声望的 2021 A' Design Award 银奖，竞赛类别为包装设计。

银包装· 2021

Professor Watermelon 漱口水包装

设计师： Gaowei Xin, Cui Peng and Fengqi Qiao

客户: Shandong Veikao Advertising Co., Ltd

包装类别A' Design Award 银奖获奖者

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已验证的获奖者

验证 #116448 的获奖状态

在A' Design Award上查看新闻稿获奖徽章

色彩

设计作品

关于 Professor Watermelon 漱口水包装

"西瓜教授"是一款专为年轻消费者打造的漱口水包装设计。瓶身采用可降解PET材料制成,标签则以专色印刷工艺印制于特种纸上。大瓶容量为550毫升,配有独立外盖,盖上标有容量刻度,使用者无需直接接触即可量取并倒出漱口水。此外还提供100毫升的小瓶装,方便旅行携带。小瓶可从大瓶中续装,重复使用。整体造型简洁紧凑。

荣誉认可

关于A' Design Award 银奖

Professor Watermelon 漱口水包装是 A' Design Award 银奖得主，这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品，展现出其设计师杰出的专业技能、才华与敏锐。预计Professor Watermelon 漱口水包装将成为一件出色的典范之作，兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明，造福并拓展艺术、科学、设计和技术的边界。Professor Watermelon 漱口水包装是一件令人羡慕的创作，它唤起渴望，带来积极的情感，并激发惊叹与赞叹。

设计幕后

媒体资料包

由设计师提供的致谢、团队成员及技术详情。

独特属性: This is a mouthwash package designed for young people. It adopts environmental friendly and degradable pet new materials. The outer cover with capacity scale is designed separately for large bottle mouthwash, which makes it more hygienic for consumers to pour into the outer cover when using. At the same time, a 100ml small bottle is developed, so that consumers can pour large bottle mouthwash into small bottle, which is convenient for business trip.
尺寸与包装: Large bottle of mouthwash: width (62mm) x height (235mm), bottle capacity 550ml
Small bottle of mouthwash: width (53mm) x height (72mm), bottle capacity 100ml
标签: Mouthwash packaging, innovation, environmental protection, mold, Veikao
生产技术: The packaging of the product is made of environmental friendly and degradable new pet material, and the label of the bottle body is printed with special paper and spot color technology.
设计挑战: At the same time, the development of the model and the calculation of the capacity can facilitate the use and portability of consumers.
研究: Through the Internet big data, we found that young people are the main buyers of mouthwash. Young people like products that are more concise, environmentally friendly and portable. They think about the characteristics that young consumers pay attention to in the design. The whole product is simple and fashionable, with environmental protection and portability
灵感: The structure of mouthwash products on the market is rigid and bulky, which is not in line with the aesthetic of young people on the Internet. It is very unsanitary to drink the mouthwash directly when using the products on the market. The large bottle has a separate cover with a capacity scale, which will not cause secondary pollution. At the same time, there is no small capacity bottle on the market. Designers have developed a 100ml small bottle, which is convenient for consumption and carrying.
项目周期: The project will be launched in October 2020 and completed within three months. The design is completed in Jinan and the production is in Guilin.
操作流程: The new product packaging innovation is more simple and environmentally friendly. At the same time, the outer cover of the large bottle can be used as a small container, which is marked with the capacity scale, so that consumers can use it more accurately and will not cause the secondary pollution of the mouthwash. The small bottle design is that when the mouthwash is used up, the liquid in the large bottle can be poured into the small bottle, which is convenient for consumers to travel, easy to carry, and the small bottle can be reused.
团队成员: Designer：
Gaowei Xin,
Cui Peng,
Fengqi Qiao
图片版权: Xin Gaowei, 2020.