设计师 Nobuya Hayasaka 的作品 Sakura Shimizu 包装荣获了极具声望的 2022 A' Design Award 铂金奖，竞赛类别为包装设计。

铂金包装· 2022

Sakura Shimizu 包装

设计师： Nobuya Hayasaka

客户: Arica Design Inc

包装类别A' Design Award 铂金奖获奖者

390,402

已验证的获奖者

验证 #127414 的获奖状态

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色彩

设计作品

关于 Sakura Shimizu 包装

这个包是作为一位花艺艺术家的品牌项目而创建的。该品牌的所有工具均采用统一的灰色，展现了花朵的真实颜色。包装采用简单的无彩色设计，以免降低客户艺术家作品的质量。该符号基于日语字符的排版，意思是“花”，所有品牌工具都是围绕该符号创建的。通过使用这个“汉字”符号，客户向消费者传达了其作为日本花艺艺术家的地位。

荣誉认可

关于A' Design Award 铂金奖

Sakura Shimizu 包装是 A' Design Award 铂金奖得主，这是授予真正卓越、优雅和宏伟设计的极具声望的认可。铂金奖得主是创造的奇迹，是智力创造力极限的见证，展现出其设计师无与伦比的专业精神和天才。这些设计被期待成为定义一个时代的美学、造福社会、并拓展艺术、科学、设计和技术边界的最负盛名的作品。Sakura Shimizu 包装展现出超凡脱俗的卓越水准，以其有益而宝贵的特质毫无疑问地让世界变得更美好。Sakura Shimizu 包装是一件赢得 A' Design Award 铂金奖的作品，它唤起欲望，启发人心，令人愉悦，并迸发出巨大的喜悦。

设计幕后

媒体资料包

由设计师提供的致谢、团队成员及技术详情。

独特属性: This package was created as part of a branding project for a floral artist. In order to highlight the color and beauty of the flowers themselves, all of the brand's tools were kept in gray. This gray is a brand color that gives consumers an image of dignity and quality, but does not detract from the flowers themselves.
The achromatic flower boxes and paper bags allow the vivid colors of the flowers to stand out. I designed the product to best showcase the artist's work.
尺寸与包装: Paper bag (large), Width 275mm x Depth 265mm x Height 215mm
Paper bag (small), Width 205mm x Depth 195mm x Height 215mm
Box (large),Width 250mm x Depth 250mm x Height 110mm
Box (small), Width 180mm x Depth 180mm x Height 110mm
Box (long), Width 645mm x Depth 120mm x Height 104mm
Herbarium Gifts, Width 69mm x Depth 69mm x Height 211mm
标签: Flower artist, florist, branding, floral gifts, floral packaging
生产技术: In order to directly express Sakura Shimizu's sincere attitude toward flowers, we designed a symbol using the typography of the Chinese character for "花” This character means flower. We kept the shape simple so as not to interfere with the floral art, which is the star of the show, and we cut down on the elements until they were just barely legible.
设计挑战: We created all kinds of brand tools such as store cards, postcards, wrapping paper, etc., using the typography of Japanese characters as the brand symbol. This kanji symbol impressed consumers with Sakua Shimizu's status as a Japanese floral artist. By using the kanji symbol, Sakua Shimizu succeeded in conveying an imposing brand image as one of Japan's leading flower artists.
研究: The logos of Japanese floral artists and florists are very often made with flowers and plants as motifs and in English letters. Many of them are also designed using the bright colors of the flowers as the motif. In order to differentiate ourselves from these marks, we dared to use the typography of Japanese letters as a symbol to create a straightforward and graceful design as a Japanese artist.
灵感: This package was created as part of a branding project for a floral artist. In order to accentuate the color and beauty of the flowers themselves, we created all of the brand's tools in a uniform gray color. This gray is a brand color that gives consumers an image of dignity and quality, but does not detract from the flowers themselves.
The achromatic flower boxes and paper bags allow the vivid colors of the flowers to stand out. I designed the product to best showcase the artist's work.
项目周期: It has been in use since June 2018 in Sapporo, Japan.
操作流程: The flower box is sleeved so that it can be taken out and displayed as it is. It is designed to harmonize with the purchaser's own home decor. The entire jar of the herbarium gift is covered with gray paper so that the inside cannot be seen. The herbarium gift is designed so that when the recipient opens the wrapping, he or she will be impressed by the vivid colors of the flowers.
团队成员: Creative Director:Hitoshi Kobayashi
Art Director:Nobuya Hayasaka
Designer:Nobuya Hayasaka