设计师 Updesign 的作品 Oct Ohbay 寻路标牌系统荣获了极具声望的 2022 A' Design Award 铁奖，竞赛类别为平面、插画与视觉传达设计。

铁平面· 2022

Oct Ohbay 寻路标牌系统

设计师： Updesign

客户: OCT Group

平面类别A' Design Award 铁奖获奖者

17,385

已验证的获奖者

验证 #130547 的获奖状态

访问网站在A' Design Award上查看新闻稿获奖徽章

色彩

设计作品

关于 Oct Ohbay 寻路标牌系统

中国深圳，95%的人口都是外来人口，他们是在过去30年里来到这个狭长的沿海地区的。它与纽约市类似，但其快速发展意味着生活极其忙碌。这个世界上生活节奏最快的城市需要采取措施缓解移民的不安全感。本项目的城市公园以其绵长的海岸线成为最受欢迎的休闲场所。鹅卵石被选为标识系统的主题，因为它与移民的生活经历产生共鸣，并展示了城市人性化的一面。

荣誉认可

关于A' Design Award 铁奖

Oct Ohbay 寻路标牌系统是 A' Design Award 铁奖得主，这是授予满足人们对设计精良的创作所期待的专业与工业要求的优良设计的声望认可。铁奖得主展现出其创作者的高超技艺、高度专业化、专家级的理解力和创造能力。预计Oct Ohbay 寻路标牌系统将成为一件备受推崇、令人钦佩且被珍爱的创作，既实用又创新。这件赢得 A' Design Award 铁奖的设计整合了行业最佳实践，并拥有与专业知识和才华相结合的称职技术特性。Oct Ohbay 寻路标牌系统因其严谨而受到尊重，旨在提供有助于让世界变得更美好的生活品质改善。

设计幕后

媒体资料包

由设计师提供的致谢、团队成员及技术详情。

独特属性: Both the civic park and the commercial space are of different types of operation and environment. They are juxtaposed and connected through the use of the interactive visual sign – sea waves and gravels. The cognition toward the complex's functions is unified.
尺寸与包装: Material – Stainless Steel Baking Finish Type 316 2mm thick, Sign Board Size –2400mmX1230mmX215mm, Sign Board Base – 800mmX800mmX1300mm
标签: Coastal, Signage, Park, Commercial, Hurricane, Waterfront
生产技术: The outdoor sign boards, with an emphasis on the completeness and solidness of gravels, adopt the integrated design of assembling the main skeleton in factory in advance. This approach ensures the perfect presentation of signage, and is convenient for on-site assembly and maintenance. Moreover, it is resistant to the hurricane of over 12 levels in summer. The transparent messaging medium boards are illuminated in blue for navigation at night, expressing the ocean elements.
设计挑战: The commercial architecture as well as several landmark buildings and structures, such as Ferris wheel and concert hall, are of different styles. The biggest challenge was to create a unified but unique wayfinding signage system that integrates itself into the surrounding environment by minimalism and to the greatest extent expresses the generousness visually.
研究: The location of the project is a coastal city, but spaces along the shoreline that are situated in downtown and offer opportunities to touch the sea are quite rare. After we analyzed the satellite map and the urban planning of the whole city, based on the on-site investigation on similar environments, the waterfront visual factors have been deemed as one of the citizens' common needs nowadays.
灵感: The coastal park in a tropical city integrates multifunctional spaces including high-end shopping mall and varied event places. The shoreline in downtown is approximately 80km, most of which is not suitable for waterfront activities. The park provides citizens with safe waterfront environment and experience of high quality. The wayfinding signage system is derived from sea waves and gravels, the coastal elements seen often locally, complementing citizens' expectation for coastal city.
项目周期: February 2020 Bao’an District, Shenzhen, Guangdong, China
操作流程: The outdoor sign boards in the shape of gravels scatter throughout the park with a broad view, dotting the green land along the paths like on the beach. The interior sign boards are formed in the shape of sea waves, interlocking the geometrical building volumes like a flying spray at sea. When roaming from the seaside to the park, visitors could have a feeling that coastal elements are revealed everywhere.
团队成员: Zhang Yi（creative director）
Luo Xin （project manager）
Wen Yuehua（designer）
图片版权: Updesign