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Original Tea Capsule 茶胶囊包装 by Beijing Xiaoguan Cha Company Limited

Original Tea Capsule 茶胶囊包装 by Beijing Xiaoguan Cha Company Limited is a highly esteemed winner of the very prestigious 2022 A' Design Award 铁奖 in 包装设计 Competition Category.


铁包装· 2022

Original Tea Capsule 茶胶囊包装

by Beijing Xiaoguan Cha Company Limited

Client: Beijing Xiaoguan Cha Company Limited

A' Design Award 铁奖 Winner in 包装 Category

13,894

Verified Award Winner

Verify Award Status for #134170

Colors

The Design

About Original Tea Capsule 茶胶囊包装

原叶茶胶囊是专为Cteao茶饮机设计的茶叶包装。外部形态取自茶叶及其叶脉的轮廓,每款包装的色彩对应一种茶类。封膜上设有隐形点阵,使机器能够识别其中的茶叶并选择适宜的冲泡方案。内部结构将水流分为四条通道,使茶叶得以充分浸润并经多次萃取。充氮工艺与上下两层铝膜共同保护茶叶品质。胶囊尺寸为82×54×28毫米。

The Recognition

About the A' Design Award 铁奖

Original Tea Capsule 茶胶囊包装是 A' Design Award 铁奖得主,这是授予满足人们对设计精良的创作所期待的专业与工业要求的优良设计的声望认可。铁奖得主展现出其创作者的高超技艺、高度专业化、专家级的理解力和创造能力。预计Original Tea Capsule 茶胶囊包装将成为一件备受推崇、令人钦佩且被珍爱的创作,既实用又创新。这件赢得 A' Design Award 铁奖的设计整合了行业最佳实践,并拥有与专业知识和才华相结合的称职技术特性。Original Tea Capsule 茶胶囊包装因其严谨而受到尊重,旨在提供有助于让世界变得更美好的生活品质改善。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The capsule tea packaging is specially designed for CTEAO Tea Machine. Thanks to its inner design, users can take more smooth and flowery tea. The capsule tea packaging stands out from other traditional tea packages and is easier to use.
Dimensions & Packaging
82 mm x 54 mm x 28 mm
Production Technology
The capsule uses invisible dot matrix recognition technology, which can identify varied tea packages and select the most suitable tea-making plan. The package can well protect and preserve inner tea leaves via nitrogen-filled packaging The package applies the aluminum sealing film at the bottom and top. By adapting its material-pressing force and times according to various types of tea leaves, the self-developed multi-head weighers can precisely put tea leaves into package without damaging.
Design Challenge
The key challenge is to make the tea leaves fully soaked. Hence, the internal design applies the head cover so that water spouts can reach to the interior packaging and fully soak tea leaves. Also, the pressurized extraction structure can press and extract internal tea leaves for many times, which can allow users to enjoy high-class tea.
Research
This product covers 6 major tea categories in China, with a selection of 12 world-renowned Chinese teas. They are Jin Jun Mei tea, Kung Fu black tea, Long Jing tea, Bi Luo Chun tea, Huangshan Mao Feng tea, Da Hong Pao tea, Iron Guanyin tea, White Peony tea, Pu Er tea, Jasmine tea, Lao Shou Mei tea. We are devoted to providing a high-quality lifestyle for them, making it easy for more people to taste the health and flavor of Chinese tea.
Inspiration
Its overall design simulates the shape of leaves and their veins. Each package color is related to a kind of tea leaves. The invisible dot matrix on the package seal can help CTEAO Tea Machine quickly recognize different tea packages. The interior patented structure can realize tea diversion and extraction for many times, delivering well-made and high-class tea to users.
Project Duration
Beijing, from 2018 to Feb 2022
Operation Flow
Open the tea machine cover and put the tea capsule in. The tea machine can recognize different tea leaves through the dot matrix design at the top of the packaging. The spraying head cover divides the water into four channels so that the tea leaves can be fully sprayed and infiltrated.
Team Members
Project Leader: Bing Han
Head of Marketing: Lei Ma
Industrial Designer: Xing Zhang
Packaging Designer: Na Chen
Head of Development: Zhou Yongzhuo
Product Manager: Chen Xiujuan
Head of tea research and development: Zheng Huicong
Test Engineer: Peng Mao

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