设计师 ShenZhen XiShang Boutique Packing Co., Ltd 的作品 Better for All 礼盒 荣获了极具声望的 2022 A' Design Award 铜奖，竞赛类别为包装设计。
铜包装· 2022
Better for All 礼盒
设计师： ShenZhen XiShang Boutique Packing Co., Ltd
客户: ShenZhen XiShang Boutique Packing Co., Ltd
包装类别A' Design Award 铜奖获奖者
已验证的获奖者
验证 #134175 的获奖状态设计作品
关于 Better for All 礼盒
《万事更好》是一款专为中国农历新年设计的礼盒。外包装以红色为主色调，呼应节日的喜庆氛围。礼盒的开启方式借鉴了中国传统对开门的形式，展开后即呈现一幅由舞狮、飞天仙女与灯笼组合而成的吉祥插画。一枚舞狮造型的磁性贴既起到装饰与固定盒body的作用，之后还可作为冰箱贴使用。盒内装有红包、春联与日历，均采用统一的插画元素。整体选用环保纸张与环保油墨制作。
荣誉认可
关于A' Design Award 铜奖
Better for All 礼盒是 A' Design Award 铜奖得主，这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品，印证了其设计师丰富的经验、想象力与机智。预计Better for All 礼盒将成为一件备受推崇、令人钦佩且被珍爱的物品，兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践，并因注重细节而出类拔萃。Better for All 礼盒出色地满足需求，触动渴望，迷住情感，并吸引好奇心。
设计幕后
媒体资料包
由设计师提供的致谢、团队成员及技术详情。
- 独特属性
- This gift box packaging is specially designed for the Chinese New Year. Its outer packaging is mainly red, aiming to echo the festive and jolly air of New Year. The way it opens simulates the structure of a traditional Chinese double door. After unfolding, an illustration with a meaning of auspiciousness integrating the New Year elements of dancing lions, flying fairies and lanterns will come into sight.
- 尺寸与包装
- 280 x 295 x 108mm
- 生产技术
- It uses eco-friendly paper and ink, conforming to the maxim of sustainability.
- 设计挑战
- According to legend, the lion dance originated from the Tang Dynasty, when Emperor Xuanzong of Tang saw lion dance in front of his palace in a dream, so he woke up and ordered his attendants to make up a dance to entertain the guests in imitation of the movements of the auspicious beasts. Over time, the lion dance became a Chinese folk tradition. At festivals, people expel the evils by gods or auspicious beasts to prey for peaceful and harmonious lives.
- 灵感
- It was inspired by dancing lions, a folk tradition of dancing art as well as a traditional custom of New Year in Canton, China, which means to expel evil influences and invoke blessings. The illustration of this packaging combines the modern artistic expression and multiple New Year elements, including lion dance and lanterns, which aims to interpret the integration of traditional culture and modern elements.
- 项目周期
- Started in Shenzhen, China in October 2020, this project was finished in Shenzhen, China in October 2020 and was manufactured in Shenzhen, China in November 2020.
- 操作流程
- The dancing lion-shaped magnetic sticker, in addition to decorating the gift box and using it for fixing the box, can be used as a refrigerator sticker after removal. When the user unfolds the gift box, a Chinese style illustration is displayed, signifying the joy of opening the door, which is a common auspicious phrase for Chinese New Year. The gift box includes red packets, couplets and a calendar inside, all with uniform illustration elements.
- 团队成员
- Creative Director: Peng Chen,
Designer: Chengpeng Zhu, Xiao Xiao, Lei Wang, Yunfeng Hu
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