设计师 Wang Jinhua 的作品 Cicada Hui 品牌形象识别荣获了极具声望的 2022 A' Design Award 铁奖，竞赛类别为平面、插画与视觉传达设计。

铁平面· 2022

Cicada Hui 品牌形象识别

设计师： Wang Jinhua

平面类别A' Design Award 铁奖获奖者

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验证 #134386 的获奖状态

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设计作品

关于 Cicada Hui 品牌形象识别

蝉汇是为一家服务三至十四岁儿童的教育机构设计的品牌形象。标志以蝉的基本形态为原型,蝉这一昆虫在传统文化中象征着坚持、梦想、决心与美誉。舒展的蝉翼寓意志存高远。设计采用黄、绿、蓝三色,传递青春与活力的气息。配套标识牌以木material为主体结构,辅以纤薄的铝制边框和内置LED灯管,底板可拆卸,便于日常维护。

荣誉认可

关于A' Design Award 铁奖

Cicada Hui 品牌形象识别是 A' Design Award 铁奖得主，这是授予满足人们对设计精良的创作所期待的专业与工业要求的优良设计的声望认可。铁奖得主展现出其创作者的高超技艺、高度专业化、专家级的理解力和创造能力。预计Cicada Hui 品牌形象识别将成为一件备受推崇、令人钦佩且被珍爱的创作，既实用又创新。这件赢得 A' Design Award 铁奖的设计整合了行业最佳实践，并拥有与专业知识和才华相结合的称职技术特性。Cicada Hui 品牌形象识别因其严谨而受到尊重，旨在提供有助于让世界变得更美好的生活品质改善。

设计幕后

媒体资料包

由设计师提供的致谢、团队成员及技术详情。

独特属性: "Knowing" means cicada, which has the meaning of eternal life and represents persistence, dream, determination and credit.
The enterprise image design is based on the basic shape of cicada. With open wings, it means to aim high and fly high. With this logo, the design and modeling of "Zhile" is symbolized, and yellow, green and blue symbolize that the enterprise is full of youth and vitality.
标签: Education, logo, brand design, cicada, education brand
生产技术: The sign adopts wooden materials as the main structure of the sign. 2mm thick and 35mm wide special all aluminum frame is used around, the sign panel and back plate are stable and regular, and the sign base plate is easy to disassemble and maintain. LED light-emitting tube is used inside.
设计挑战: The difficulty of the project lies in how to integrate the auspicious meaning of knowledge in the tradition into the educational brand and use the design to reflect it.
灵感: Relying on the community, Zhiliaohui focuses on the quality cultivation education of children aged 3-14.
Relying on Yueshang's years of experience in the education industry, with innovative teaching ideas and modern operation and management mode, children can enjoy one-stop international quality education at home. Develop the brain, inspire intelligence, stimulate children's imagination and creativity, and open up unlimited possibilities for growth.
项目周期: The project starts in Shenzhen in June 2021 and ends in Shenzhen in December 2021.
团队成员: Main creator: Wang Jinhua
Executive design: Zhai Qijing
Copywriter: Yang Han
Design Assistant: You Fangzhou
Design Assistant: Zuo Wenjuan