设计师 Guangzhou Kemei Commodity Co., Ltd. 的作品 Miepu Diary 角色插画 荣获了极具声望的 2022 A' Design Award 铁奖，竞赛类别为平面、插画与视觉传达设计。
铁平面· 2022
Miepu Diary 角色插画
设计师： Guangzhou Kemei Commodity Co., Ltd.
客户: Guangzhou Kemei Commodity Co., Ltd.
平面类别A' Design Award 铁奖获奖者
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关于 Miepu Diary 角色插画
《咩噗日记》是一组将现代潮流文化与经典童话故事相融合的角色插画。主角是勇敢又幸运的兔女孩多多，身旁伴有一只胖乎乎的猫咪。四则世界著名童话被重新演绎为四幅主题插画，以现代风格手绘呈现。这些插画可应用于海报、服装及周边产品。其目标是塑造一个可爱而时尚的角色形象，让童话故事与当下潮流趋势相连接。
荣誉认可
关于A' Design Award 铁奖
Miepu Diary 角色插画是 A' Design Award 铁奖得主，这是授予满足人们对设计精良的创作所期待的专业与工业要求的优良设计的声望认可。铁奖得主展现出其创作者的高超技艺、高度专业化、专家级的理解力和创造能力。预计Miepu Diary 角色插画将成为一件备受推崇、令人钦佩且被珍爱的创作，既实用又创新。这件赢得 A' Design Award 铁奖的设计整合了行业最佳实践，并拥有与专业知识和才华相结合的称职技术特性。Miepu Diary 角色插画因其严谨而受到尊重，旨在提供有助于让世界变得更美好的生活品质改善。
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由设计师提供的致谢、团队成员及技术详情。
- 独特属性
- Miepu Diary is an illustration art work that combines modern trend culture and classic children's stories. With the fairy tale style, the designer combines a brave, cute, lucky, foodie rabbit girl with a chubby poop-poop cat, creating a lovely and charming cartoon image.
- 标签
- Hand drawing, illustration, fairy tales, and fashion trends.
- 设计挑战
- In the design process, the biggest problem faced by this work is the choice between "the same" and "the different" designs with different themes. As the modern society generally tends to be concise in the commercial aesthetics design, how to choose between conciseness of pictures, IP characterization, recognition and difference of themes has become a great challenge that the design team has to face in design.
- 研究
- Besides being cute and docile in the eyes of human, rabbit is one of the animals most frequently appearing in fairy tales all over the world. Secondly, in recent years, due to a sensational domestic animation comparing rabbit to Chinese, the element rabbit often carries the metaphor of Chinese/Chinese-made in the network, which coincides with the positioning of the brand.
- 灵感
- The Diary is to bring you a more interesting, cute and fashionable personalized IP through the integration of fairy tales and trend culture.
- 操作流程
- Based on "Duoduo", the protagonist of this diary, the design team integrates four world-famous fairy tales and draw 4 different theme designs with modern painting, which can be flexibly applied to various posters, clothing and related products.
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