Zodiac Pattered 茶叶盒包装 by Bo Gou is a highly esteemed winner of the very prestigious 2023 A' Design Award 铜奖 in 包装设计 Competition Category.

铜包装· 2023

Zodiac Pattered 茶叶盒包装

by Bo Gou

Client: Huo Qi Lin

A' Design Award 铜奖 Winner in 包装 Category

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Verified Award Winner

Verify Award Status for #141336

View at A' Design Award Press Release Award Badge

Colors

The Design

About Zodiac Pattered 茶叶盒包装

十二生肖是中华文化的重要组成部分。十二生肖有很多积极的意义，与每个人都息息相关。鼠代表智慧，牛代表勤奋。当智慧与勤奋相结合时，虎代表勇敢，兔代表谨慎，龙代表勇猛，代表狡猾，马代表勇敢，羊代表温顺，猴代表灵活，鸡代表稳定，狗代表忠诚，猪代表温和。而喝茶则是一种修心。它代表着一个生命的过程和内在的稳定。因此，生肖与茶的结合，将为更美好、更幸福的生活带来更多积极的视角。

The Recognition

About the A' Design Award 铜奖

Zodiac Pattered 茶叶盒包装是 A' Design Award 铜奖得主，这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品，印证了其设计师丰富的经验、想象力与机智。预计Zodiac Pattered 茶叶盒包装将成为一件备受推崇、令人钦佩且被珍爱的物品，兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践，并因注重细节而出类拔萃。Zodiac Pattered 茶叶盒包装出色地满足需求，触动渴望，迷住情感，并吸引好奇心。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: And drinking tea is a mental cultivation. It represents a life process and the inside stableness. Therefore, Zodiac and tea, combined, will bring more positive perspectives in our better and happier lives.
Dimensions & Packaging: 40×6×15cm
Tags: tea
Production Technology: Plate making and printing, concave-convex process
Design Challenge: The combination of Chinese Zodiac and tea
Research: Zodiac is an important part of the Chinese culture. Everybody is born to a year of Zodiac, for Zodiac has many positive meanings and is closely related to everybody.
And drinking tea is a mental cultivation. It represents a life process and the inside stableness. Therefore, Zodiac and tea, combined, will bring more positive perspectives in our better and happier lives.
Inspiration: Zodiac is an important part of the Chinese culture. Everybody is born to a year of Zodiac, for Zodiac has many positive meanings and is closely related to everybody.
Project Duration: 2021 starts in July and goes on sale in May 2022
Operation Flow: Zodiac represents different meanings. For example, mouse means wisdom, ox diligence. When wisdom is combined with diligence, we will have very good expectations for our lives. And meanwhile, tiger represents braveness, rabbit caution, dragon vigor, sneak suppleness, horse courage, sheep meekness, monkey flexibility, chicken stableness, dog loyalty, and pig mildness.