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Xiongbo Deng 的作品 Zhi Hou 中国白酒包装

设计师 Xiongbo Deng 的作品 Zhi Hou 中国白酒包装 荣获了极具声望的 2023 A' Design Award 银奖,竞赛类别为包装设计。


银包装· 2023

Zhi Hou 中国白酒包装

设计师: Xiongbo Deng

客户: Shenzhen Yanzhi Brand Management Consulting Co.,Ltd.

包装类别A' Design Award 银奖获奖者

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验证 #141601 的获奖状态

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关于 Zhi Hou 中国白酒包装

这是一种柑橘味的中国白酒,称为“Zhi Hou”。在中国云南,人们将品质优良的柑橘酿造成白酒。该产品的原料配比达到了20斤柑橘酿造一斤白酒的水平,因此只能限量销售。将瓶子设计成球形,并在瓶肩处做了不规则的凸起,这样造型就不会显得那么单调了。瓶盖的形状,设计师直接模拟了柑橘的枝条,当瓶子放入橙色袋子中时,瓶盖就会暴露出来。

荣誉认可

关于A' Design Award 银奖

Zhi Hou 中国白酒包装是 A' Design Award 银奖得主,这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品,展现出其设计师杰出的专业技能、才华与敏锐。预计Zhi Hou 中国白酒包装将成为一件出色的典范之作,兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明,造福并拓展艺术、科学、设计和技术的边界。Zhi Hou 中国白酒包装是一件令人羡慕的创作,它唤起渴望,带来积极的情感,并激发惊叹与赞叹。

设计幕后

媒体资料包

由设计师提供的致谢、团队成员及技术详情。

独特属性
The designer designed the bottle into a ball shape, and made irregular bulges at the shoulder of the bottle to make the shape look less monotonous. The design of the bottle cap directly simulates the branches of the citrus. When the bottle is put into an orange cloth bag, the bottle cap will be exposed, and the whole look will be more like a vivid citrus, letting people know the unique flavor of Baijiu at the first time, so as to achieve better communication benefits.
尺寸与包装
150mm x150mm x165mm
标签
Chinese Baijiu, Oriental Aesthetics, Packing design, Citrus.
生产技术
Glass bottle integrated mold opening,zinc alloy bottle cap,wrapped in cloth bag.
设计挑战
The difficulty is that the materials designer use have nothing to do with plants, but when designer need to combine them, people think of Citrus for the first time.
研究
Since this wine is brewed by citrus, customers also hope to let consumers know that this wine is brewed by citrus faster, So the designer designed the product to look like citrus and maintain a good sense of value, which is unforgettable.
灵感
This is a Chinese Baijiu brewed from citrus. designer directly designed the product to look like citrus, which makes it clear at a glance.
项目周期
The project started in April 2021 in ShenZhen and finished in August 2021 in ShenZhen.
操作流程
The designer mold the bottle into a round glass bottle, and the details simulate the wrinkle feeling of orange.Then make the zinc alloy material look like a branch and trunk, and cooperate with the orange cloth bag to make the product look like a citrus.
专利
No
图片版权
Creative Director:Xiongbo Deng
Designer:Lingyun creative team

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