Cheng-Hsuan Lin 的作品 The 31st Golden Melody Awards Trailer 仪式宣传视频

设计师 Cheng-Hsuan Lin 的作品 The 31st Golden Melody Awards Trailer 仪式宣传视频荣获了极具声望的 2023 A' Design Award 银奖，竞赛类别为电影、视频与动画设计。

银电影· 2023

The 31st Golden Melody Awards Trailer 仪式宣传视频

设计师： Cheng-Hsuan Lin

客户: 27 Design Co., Ltd.

电影类别A' Design Award 银奖获奖者

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金曲奖预告片以一座融化的奖杯开始，象征着这一享有盛誉的音乐盛事不断演变和变革。随着一代又一代的过去，该奖项不断突破传统、重塑自我，探索无限的可能性。就像水一样，这些奖项流入世界不同的地方，为重生的循环带来新的生命和能量。它的影响是无形的，但却是深远的，像涟漪一样蔓延，给所有接触到的人留下持久的印象。

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关于A' Design Award 银奖

The 31st Golden Melody Awards Trailer 仪式宣传视频是 A' Design Award 银奖得主，这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品，展现出其设计师杰出的专业技能、才华与敏锐。预计The 31st Golden Melody Awards Trailer 仪式宣传视频将成为一件出色的典范之作，兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明，造福并拓展艺术、科学、设计和技术的边界。The 31st Golden Melody Awards Trailer 仪式宣传视频是一件令人羡慕的创作，它唤起渴望，带来积极的情感，并激发惊叹与赞叹。

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由设计师提供的致谢、团队成员及技术详情。

独特属性: The trailer opens with a Golden Melody trophy melting down, signifying that with the coming and going of generations, the Golden Melody Awards is breaking with conventions, reformulating and reconstructing every possibility anew. Like water, it seeps into every land, providing newfound nourishment in the cycle of rebirth; it spreads like a ripple, exerting its intangible and ever-renewing influence.
尺寸与包装: The Golden Melody Award is an important indicator of Chinese pop music. Different styles of creative media also represent that each kind of music can be recognized.
We rethink and define the different possibilities of Golden Melody Awards.
Use many different styles of media creation to interpret the possibility of each kind of music in Golden Melody Awards
标签: Music Award, Golden Melody Awards, GMA, GMA31, GMA2020, Trailer
生产技术: The opening through the melting of the Golden Melody Trophy also symbolizes that the Golden Melody Award is no longer confined to the frame of the past after turning into the next generation.
A total of 29 awards, divided into 9 categories, we condense them and define the feature of each category in a scene that jumps to one scene.
设计挑战: The Golden Melody Award is an important indicator of Chinese pop music. Different styles of creative media also represent that each kind of music can be recognized.

We rethink and define the different possibilities of Golden Melody Awards.
During the epidemic, many things have changed, and life may no longer be the same as before, but it must be like water to reshape a new look.
研究: The opening through the melting of the Golden Melody Trophy also symbolizes that the Golden Melody Award is no longer confined to the frame of the past after turning into the next generation.
In 2020, the epidemic has not only impacted the world, but also made us stop and rethink many things, taking the concept of rebirth as the main theme of the video.
Through the melting and final turning of the trophy into diffusion and flow, two different viewing experiences are subtly induced.
灵感: At the beginning of the trailer, everything seems to melt down through the inverted lens, scene by scene until the source of the Golden Melody trophy, and when the last moment of the inversion is approaching, start fast-forward playback with the inversion, so that the original dissolution is reversed into diffusion and Flow, ingeniously elicits two different viewing experiences.
项目周期: started in May 2020 and finished in August 2020 in Taiwan, and was launched in August 2020
操作流程: Golden Melody Awards is Taiwan’s annual grand music awards ceremony, and we made a leading video trailer for this 31st session of the ceremony.
With the 31st Golden Melody Awards, which is also a generation from 0 to 1. We have tried different changes from the past.

Scenes that switch scenes symbolize different music styles, and each type of music deserves to be affirmed.
专利: Client:
Ministry of Culture
Taiwan Television Enterprise, Ltd.
团队成员: Director: Cheng-Hsuan Lin
Art Director: Qian-Han Chen
Producer: Yu-Hsiang Peng, Weiting Zhou
Designer: Qian-Han Chen, Bonnie Lu, Xiao-Man Lin, Chung-Yi Wu, Hsiang-Lan Tsai, Ying-Fang Kao, Yi-Wei Wu, Sopedou Fu, Hsin Lin
Animator: Bonnie Lu, Gene Jiang, Bruce Chen, Benson Chang, Peng-Hau Wang
Colorist: Yihsun Chiang, Cheng-Hsuan Lin
Music Design: Hsiao-Chin Lin, Szu-Yu Lin , Company: WinSound Studio
Strings: Shuon Tsai, Nala Huang, Weapon Gan, Hang Liu , Company: Just Busy Music Studio
Recording: Zen Chien, Chris Chen, Company: 112F Recording Studio
图片版权: Production & Design: 27 Design Co., Ltd.
Music & Sound Production: WinSound Studio
Strings: Just Busy Music Studio
Recording Engineer: Zen Chien
Recording Assistant: Chris Chen
Recording Studio: 112F Recording Studio