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Cain Grenade 男士香水包装 by Luo Heng

Cain Grenade 男士香水包装 by Luo Heng is a highly esteemed winner of the very prestigious 2023 A' Design Award 银奖 in 包装设计 Competition Category.


银包装· 2023

Cain Grenade 男士香水包装

by Luo Heng

Client: Shenzhen Megacombine Technology Co., Ltd

A' Design Award 银奖 Winner in 包装 Category

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The Design

About Cain Grenade 男士香水包装

Cain Grenade 是一款男士香水的包装设计。瓶身采用棱角分明的手雷造型,赋予产品强烈而大胆的外观。表面覆以层叠的渐变色彩,随光线变化而流转。外盒以取自古典纹样的简洁清晰线条构成,营造出沉静而优雅的观感。盒面上组合运用了数种对比色彩,并施以凹凸肌理以增加层次感。烫金工艺让细节更为精致考究。包装尺寸为宽60毫米、深55毫米、高120毫米。

The Recognition

About the A' Design Award 银奖

Cain Grenade 男士香水包装是 A' Design Award 银奖得主,这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品,展现出其设计师杰出的专业技能、才华与敏锐。预计Cain Grenade 男士香水包装将成为一件出色的典范之作,兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明,造福并拓展艺术、科学、设计和技术的边界。Cain Grenade 男士香水包装是一件令人羡慕的创作,它唤起渴望,带来积极的情感,并激发惊叹与赞叹。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Cain Grenade is a fragrance for men. Grenade hard appearance design reflects the male domineer, refused to low-key. The beautiful and layered color, with angular shell contains the power of explosion.Use antique elements to form the lines of the outer box, simple and clear, reflecting the man's calm and elegance.The packaging box design use rich lines, and use several colors for contrast color matching, also add concave and convex texture technology, increase high quality feeling and aesthetics.
Dimensions & Packaging
Width 60 mm,
Depth 55 mm,
Height 120 mm,
Weight 0.07 KG
Tags
Perfume, Packaging
Design Challenge
The packaging box design use rich lines, and use several colors for contrast color matching, also add concave and convex texture technology, increase high quality feeling and aesthetics; In order to fully reflect the wild charm of Cain, use multi-layer gradient color

With innovative appearance, excellent texture, and mysterious cultural sense symbolizing male wildness, the shape of the grenade combined with its dazzling appearance is extremely attractive, but also a confident, open, individual self-expression.
Research
CAIN Grenade packaging adopts the mysterious tarot card form as symbol language to reflect the power of repression, the overall has the advanced sense of masculinity, but also for the outbreak of "male charm" to provide an atmosphere, bronzing technology making the texture more delicate, more prominent details. Colors change with the light, making each gathering unique
The box design use rich lines, and use several contrast color, also add concave and convex texture technology, increase high quality feeling and aesthetics; In order to fully reflect the wild charm of CAIN, this grenade product use multi-layer gradient color, which is more eye-catching compared to solid color and double gradient color.
Inspiration
Cain Grenade is a fragrance for men. Triggering an explosion of male wildness, break out the most primitive male charm, sense of domineering and aggressive. Grenade hard appearance design reflects the male domineer, refused to low-key. The beautiful and layered color, with angular shell contains the power of explosion; We use antique elements to form the lines of the outer box, simple and clear, reflecting the man's calm and elegance.
Project Duration
The project started in Shenzhen in June 2021 and the design was completed in December 2022
Operation Flow
The packaging box design use rich lines, and use several colors for contrast color matching, also add concave and convex texture technology, increase high quality feeling and aesthetics.
Team Members
Design Director
Luo Heng
Illustrator
Peng Qiubing
Graphic Designer
Zhang Shengyuan
3D Designer
Gong Shengluo

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