Beauty from Underneath 包装 by Birger Linke is a highly esteemed winner of the very prestigious 2023 A' Design Award 铁奖 in 包装设计 Competition Category.
铁包装· 2023
Beauty from Underneath 包装
by Birger Linke
Client: Birger Linke Design
A' Design Award 铁奖 Winner in 包装 Category
Verified Award Winner
Verify Award Status for #145008The Design
About Beauty from Underneath 包装
中法医学护肤品牌Vitalorga致力于发掘每个人内心的美丽;不是通过侵入性整形手术或外源性物质,而是通过体内已经存在的最小程序和成分,从底层带来美丽。通过多层方法,这一点在包装中得到了体现,该方法始终揭示表面下方易于使用的解决方案。如今,Vitalorga 已被公认为中国十大国际医疗护肤品牌,在超过 500 家美容诊所销售。
The Recognition
About the A' Design Award 铁奖
Beauty from Underneath 包装是 A' Design Award 铁奖得主,这是授予满足人们对设计精良的创作所期待的专业与工业要求的优良设计的声望认可。铁奖得主展现出其创作者的高超技艺、高度专业化、专家级的理解力和创造能力。预计Beauty from Underneath 包装将成为一件备受推崇、令人钦佩且被珍爱的创作,既实用又创新。这件赢得 A' Design Award 铁奖的设计整合了行业最佳实践,并拥有与专业知识和才华相结合的称职技术特性。Beauty from Underneath 包装因其严谨而受到尊重,旨在提供有助于让世界变得更美好的生活品质改善。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- French-Chinese medical skincare brand Vitalorga is committed to bringing out the beauty that is within every one of us, not through invasive plastic surgery or exogenic substances, but through minimal procedures and components that are already present in the body. It delivers 'Beauty from Underneath'. This is expressed through a multi-layer approach in the packaging that always reveals the easily accessible solution below the surface.
- Dimensions & Packaging
- Dimensions dependent on each item
- Tags
- Medical Skincare, Packaging, Vitalorga, French-Chinese, Premium
- Production Technology
- Multi-layered packaging approach
- Design Challenge
- To visually bring to life the communication concept of 'Beauty from Underneath' in the packaging concept.
- Research
- The packaging takes into account the interaction with its users.
- Inspiration
- The challenge:
How can one visually bring to life the communication concept of 'Beauty from Underneath' in the packaging concept. - Project Duration
- Project launched in China in January 2022
- Operation Flow
- Multi-layered packing approach brings to life 'Beauty from Underneath'.
- Patents
- N.a.
- Image Credits
- Photographer: Teo Studio, Singapore
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