设计师 Youking Design 的作品 Dagang Block 环境图形荣获了极具声望的 2023 A' Design Award 铁奖，竞赛类别为平面、插画与视觉传达设计。

铁平面· 2023

Dagang Block 环境图形

设计师： Youking Design

客户: Dagang Block

平面类别A' Design Award 铁奖获奖者

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关于 Dagang Block 环境图形

为了让设计更加符合城市和人们的习惯，设计师不断考察各种场景，观察人们在环境中的行为，整理出有效的设计方案：公交车站形象、车站标杆、遮盖物、吸烟区、交通障碍等，从参观者角度深入分析，了解当地产业特色。在城市的每一个细节中，空间环境所表达的工业文化都得到了充分的展现，增强了游客的观感。太空体验。

荣誉认可

关于A' Design Award 铁奖

Dagang Block 环境图形是 A' Design Award 铁奖得主，这是授予满足人们对设计精良的创作所期待的专业与工业要求的优良设计的声望认可。铁奖得主展现出其创作者的高超技艺、高度专业化、专家级的理解力和创造能力。预计Dagang Block 环境图形将成为一件备受推崇、令人钦佩且被珍爱的创作，既实用又创新。这件赢得 A' Design Award 铁奖的设计整合了行业最佳实践，并拥有与专业知识和才华相结合的称职技术特性。Dagang Block 环境图形因其严谨而受到尊重，旨在提供有助于让世界变得更美好的生活品质改善。

设计幕后

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由设计师提供的致谢、团队成员及技术详情。

独特属性: The project is a new urban construction, with many infrastructure being built. The designer hopes to optimize the visual image of the city through a perfect visual system, while applying this visual image to various detailed facilities in the city, such as bus stops, stop posts, floors, manhole covers, etc., to provide a better visual effect for the entire city. He also attempts to re optimize various urban details in the design, achieving a more high-quality use effect.
尺寸与包装: 7500mm(L) x 6000mm(W) x 2000mm(H)
28000mm(L) x 3000mm(W) x 3650mm(H)
1800mm(L) x 140mm(W) x 3200mm(H)
150mm(diameter) x 2mm(H)
700mm(diameter)
标签: Urban Detail Experience Design, Signage, Graphic, Vision, Logo Design
生产技术: Stainless steel, Paint baking process
设计挑战: Due to the new urban construction, there is no underlying urban culture. Based on the definition of the area, in order to make the design more consistent with the city and people's usage habits, designers constantly explore various scenarios, observe people's behavior in the environment, and comb out effective transformation plans for travel: convert images into patterns, and apply them to the city.
研究: Urban detail experience design is a new design concept created by designers who have summarized their own advantages and specialties in years of research. It is a design method for the overall visualization and functionalization of all details of the city in the process of urban construction and transformation. It aims to enhance the detailed experience of each city, thus enriching the visitors' visiting and using experience, and continuously conveying and continuing the urban culture and human characteristics in the form of experience.
灵感: Dagang Block is a component of Nansha District, Guangzhou, and is defined as an intelligent manufacturing base during the construction of the new city. Combining intelligence, cloud technology, and the ocean and flower sea streamers that echo Guangzhou Nansha, we have designed a logo that meets the definition of its new city, and extended auxiliary environmental graphics to apply them to various facilities and equipment in the urban area, optimizing the visual image of the overall urban area, and improving the environmental visual effect of the project.
项目周期: The project was designed in Shenzhen in May 2022.
操作流程: Setting up new public facilities through the image system can enhance the visitors' sense of environmental experience and create a deeper impression on the urban environment. Combine the improvement of people's livelihood facilities, municipal facilities and image system to save costs and improve the regional image.
团队成员: Designer: Zhong Cheng, Designer: Lang Shangfei, Designer: Feng Kexin
图片版权: Photo # 1: Photographer Lang Shangfei, Zhong Cheng, 2022.
Photo # 2: Photographer Lang Shangfei, Zhong Cheng, 2022.
Photo # 3: Photographer Lang Shangfei, Zhong Cheng, 2022.
Photo # 4: Photographer Lang Shangfei, Zhong Cheng, 2022.
Photo # 5: Photographer Lang Shangfei, Zhong Cheng, 2022.
Video Credits: Zhong Cheng, 2022