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Harel Koka 的作品 Blanc Water 品牌形象识别

设计师 Harel Koka 的作品 Blanc Water 品牌形象识别 荣获了极具声望的 2023 A' Design Award 铁奖,竞赛类别为平面、插画与视觉传达设计。


铁平面· 2023

Blanc Water 品牌形象识别

设计师: Harel Koka

客户: Blanc

平面类别A' Design Award 铁奖获奖者

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已验证的获奖者

验证 #147826 的获奖状态

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设计作品

关于 Blanc Water 品牌形象识别

Blanc Water 是为一家从阿尔卑斯山进口水源的公司打造的品牌形象识别系统。标志将阿尔卑斯山峦的图形符号与取自高山景观的字体和色彩相融合。设计语言简洁而统一,并应用于公司的各类物料及社交媒体渠道之中。其意图在于通过简约的形态传达力量感与纯净感。该形象识别赋予品牌鲜明的市场辨识度,使公司更易于被识别与记忆。

荣誉认可

关于A' Design Award 铁奖

Blanc Water 品牌形象识别是 A' Design Award 铁奖得主,这是授予满足人们对设计精良的创作所期待的专业与工业要求的优良设计的声望认可。铁奖得主展现出其创作者的高超技艺、高度专业化、专家级的理解力和创造能力。预计Blanc Water 品牌形象识别将成为一件备受推崇、令人钦佩且被珍爱的创作,既实用又创新。这件赢得 A' Design Award 铁奖的设计整合了行业最佳实践,并拥有与专业知识和才华相结合的称职技术特性。Blanc Water 品牌形象识别因其严谨而受到尊重,旨在提供有助于让世界变得更美好的生活品质改善。

设计幕后

媒体资料包

由设计师提供的致谢、团队成员及技术详情。

独特属性
in order to convey the idea of ​​a brand that imports water from the alps, it was necessary to reflect its essence very strongly with the help of creating a new identity to express superiority and strength. the identity of blanc, in all its details, is related to the presence of the alpine landscape and the colors that arise from it, and therefore a consistent design language was created
尺寸与包装
The logo and the coordinated design will be applied to all the company's objects and on social networks to create a design identity
标签
campaign, concept, Branding, creative, Luxury, brand identity, Identity, graphic design
生产技术
The idea was to create the symbol and colors of the Alps to illustrate the brand. A clean and vital graphic sign, perfect for an independent identity
设计挑战
The need was to create a design language and branding for a company with a vision and high ambitions and to reflect the essence of a global and accessible company with health value, a challenge of identity and simplicity.
研究
The research work was done when all the details about the label were brought into consideration in order to assemble them all back into a creative concept
灵感
In this branding you can find the familiar Alps within the logo which combine with the typography and colors in a harmonious way that describe a sublime feeling of superiority as a prominent characteristic of a strong company with high vision and ambitions
项目周期
The project was designed in December 2022 and submitted in February 2023 in Florence, Italy
操作流程
With the creation of a new identity that has a clear, precise, modern and well-characterized design, the brand has a much stronger impact on the consumer and the market, thereby distinguishing itself from its competitors and standing out as a brand with a clear vision that is available all over the world, and as a result, it can be easily recognized and used
专利
Copyrights belong to Harel Koka, 2023
团队成员
Harel Koka
图片版权
Freepik source

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